Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$100K - $160K *

Elevate our global paid acquisition strategies by optimizing Google Ads campaigns. As a hands-on performance marketer, you'll manage budgets, drive measurable results, and leverage data to enhance gro...

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$80K - $95K *

Design and implement innovative automation solutions to enhance industrial processes. Collaborate with cross-functional teams and clients to optimize control systems, ensuring safe and efficient opera...

3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$90K - $100K *

Unlock your potential as a Programmatic Strategy leader, driving innovative solutions and client relations across multiple accounts. Collaborate to enhance revenue growth and deliver exceptional servi...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$140K - $160K *

Champion the evolution of our GTM tech stack, driving impactful systems and processes across Sales, Marketing, and Customer Success. Own platform architecture and lead strategic tool evaluations to en...

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $145K *

Lead the evolution of data products by identifying key improvements, strategizing data acquisition, and ensuring quality metrics meet customer needs. Collaborate with engineering to enhance the startu...

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$130K - $180K *

Shape the customer journey by managing relationships, onboarding, and campaign execution for early Ads Studio adopters while driving impactful product insights and improvements. Embrace a dynamic, sta...

Reposted 1 month ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that's redefining product management by building innovative features from concept to launch. Leverage AI tools to enhance efficiency and drive product operations, ensuring seamless deliver...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Drive the strategy for product messaging, positioning, and market adoption, ensuring our innovative solutions resonate in the healthcare sector. Collaborate across teams to enhance market presence and...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Healthcare

$160K - $200K *

Take ownership of the enterprise AI strategy, driving operational efficiency and client excellence through innovative AI solutions. Collaborate with leadership to execute a comprehensive product roadm...

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$160K - $200K *

Shape the future of enterprise AI by leading strategic initiatives that enhance operational efficiency and client satisfaction. Drive the development and adoption of AI solutions across the organizati...

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$160K - $200K *

Shape the future of enterprise AI by leading strategic initiatives that enhance operational efficiency and client satisfaction. Drive the development and adoption of AI solutions across the organizati...

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$180K - $220K *

Join a team that's redefining enterprise AI strategy to enhance operational efficiency and client satisfaction. Lead cross-functional initiatives, drive AI adoption, and collaborate with executives to...

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$160K - $200K *

Join us to lead the enterprise AI strategy, driving operational efficiency and client excellence through innovative AI solutions. Collaborate with cross-functional teams to redefine workflows and deli...

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$129K - $258K *

Lead the charge in transforming business value into actionable AI product roadmaps. Collaborate with cross-functional teams to prioritize capabilities and ensure successful outcomes post-launch, drivi...

6 days ago

  •   5 - 7 years exp.  •   Healthcare

$80K - $96K *

Drive impactful paid social campaigns by leveraging your expertise in Meta and TikTok. Own campaign execution, optimization, and cross-functional collaboration to enhance performance and uncover growt...

Today

  •   5 - 7 years exp.  •   Consumer Technology

$141K - $231K *

Accelerate marketing growth by leading attribution programs and measurement strategies. Collaborate cross-functionally to optimize performance management and drive organizational adoption of innovativ...

Yesterday

  •   8 - 10 years exp.  •   Enterprise Technology

$186K - $236K *

Elevate marketing measurement strategies by leading attribution programs that drive performance management and cross-functional collaboration, ensuring alignment with business goals and optimizing mar...

Toronto, ONIn-Person

Yesterday

  •   8 - 10 years exp.  •   Enterprise Technology

$90K - $100K *

Transform global digital marketing campaigns for theatrical releases, collaborating with international teams to ensure local relevance and innovation. Oversee creative development and manage multiple...

1 week ago

  •   Less than 5 years exp.  •   Media

$80K - $95K *

Collaborate with cross-functional teams to design, develop, and maintain innovative automation solutions that enhance efficiency, streamline workflows, and improve customer satisfaction within the tra...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Business Services

$164K - $184K *

Engage with us to implement and own regional marketing strategies that drive customer growth and acquisition, optimize the customer journey, and collaborate effectively with global teams to achieve pi...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$164K - $184K *

Partner with us to drive regional marketing initiatives, enhance customer acquisition, and optimize the entire customer journey while collaborating with global teams to achieve pipeline and revenue go...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that's revolutionizing enterprise AI platforms by driving product management for roadmap execution, stakeholder alignment, and operational metrics. Lead the charge in enhancing adoption an...

1 month ago

  •   5 - 7 years exp.  •   Staffing

$80K - $95K *

Join a team that's focused on executing and optimizing data-driven advertising campaigns for multiple well-known brands. This role involves hands-on management and collaboration to elevate campaign pe...

3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$182K - $208K *

Shape the future of ML and AI in product management, guiding cross-functional teams to develop innovative solutions that drive customer engagement and business success across a three-year roadmap...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$219K - $249K *

Drive transformative product solutions as a senior manager, collaborating across teams to define roadmaps, utilize ML for customer engagement, and influence strategic decision-making in a dynamic envi...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.