Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$247K - $320K *

Unlock marketing potential by leading strategy and execution for a healthcare product, driving demand and adoption through compelling messaging and customer insights in a fast-paced, complex environme...

4 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$150K - $180K *

Optimize the global revenue accounting lifecycle, ensuring compliance with ASC 606 while leading high-performing teams. Collaborate cross-functionally to enhance billing, collections, and financial re...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$120K - $145K *

Lead and develop two analytics teams to deliver impactful data solutions, ensuring quality and security in customer-facing analytics. Drive agile practices and foster a collaborative culture while man...

Toronto, ONIn-Person

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$220K - $250K *

Lead partner marketing initiatives, defining strategy and execution in collaboration with GTM leadership. Drive co-marketing efforts, track success metrics, and innovate to enhance ROI for partners an...

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$160K - $170K *

Lead the execution of data-driven solutions and innovations to support organizational growth, overseeing enterprise data platforms and solutions while developing a collaborative team that drives busin...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$150K - $180K *

Drive strategic growth and analytics for a vast provider network, ensuring optimal supply and capacity. Lead cross-functional initiatives, enhance network efficiency, and leverage data insights to imp...

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$125K - $190K *

Lead business intelligence initiatives to enhance data-driven decision-making and operational performance in Consumer Banking. Collaborate across teams to develop actionable insights, KPI frameworks...

3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$125K - $190K *

Lead the charge in business intelligence and analytics initiatives, driving data strategy and performance measurement for Consumer Banking. Collaborate across teams to enhance decision-making and oper...

3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$90K - $100K *

Join a dynamic team as you lead the marketing operations, managing budgets, performance metrics, and event strategies to drive member engagement and revenue. Your expertise will shape impactful media...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Business Services

$95K - $115K *

Drive impactful customer growth through data analysis, shaping strategies and influencing teams. Collaborate across departments to elevate insights and measurement, guiding business decisions with cla...

1 month ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$125K - $150K *

Elevate our growth strategy by driving customer acquisition and conversion through innovative marketing channels. Lead digital experiences and leverage insights to create scalable programs that enhanc...

Toronto, ONIn-Person

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$132K - $286K *

Join a team that's shaping the future of supply chain strategy through advanced analytics and decision science. Drive impactful modeling and cross-functional collaboration to optimize network planning...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$132K - $286K *

Transform supply chain strategies by developing advanced analytical models and decision-support systems, influencing executive decisions, and driving cross-functional collaboration to optimize network...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$200K - $371K *

Elevate marketing strategies by leading a dynamic team focused on HCP engagement in Hemophilia. Drive innovative campaigns, optimize customer experiences, and shape impactful marketing initiatives to...

5 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$160K - $180K *

Unlock potential by leading product marketing initiatives that empower healthcare teams. Drive sales enablement, module marketing, and customer expansion, while shaping messaging and content that reso...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$136K - $187K *

Engage with strategic customers to craft compelling narratives that drive advocacy and measurable impact. Own customer marketing programs from strategy to execution, enhancing experiences and deliveri...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$125K - $150K *

Join a dynamic team as you lead product marketing efforts, driving strategy and execution to expand our product portfolio. Collaborate cross-functionally to ensure alignment on growth initiatives and...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$156K - $195K *

Champion the global eDiscovery Technology practice, leading a diverse team to innovate AI-assisted workflows, ensuring defensibility and quality across jurisdictions while driving growth and operation...

United StatesRemote

2 days ago

  •   8 - 10 years exp.  •   Legal & Accounting

$170K - $200K *

Champion strategic growth initiatives by leading analytics to drive measurable business performance and enhance decision-making across a global organization through advanced insights and AI capabiliti...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Healthcare

$179K - $205K *

Lead data-driven strategies by analyzing large datasets to identify transaction anomalies and risk exposure, ensuring compliance with regulatory frameworks while collaborating across teams in a fast-p...

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$164K - $188K *

Champion data-driven strategies by analyzing complex datasets to identify transaction anomalies and enhance risk compliance. Collaborate across teams to ensure ethical and effective data practices in...

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$149K - $171K *

Shape data-driven strategies by leveraging analytics to identify risks and enhance compliance. Collaborate across teams to analyze large datasets, ensuring ethical and effective solutions in a fast-pa...

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$108K - $130K *

Empower your career with a leadership role managing data analysis teams. Drive insights through complex reporting, forecasts, and dashboards to enhance operational efficiency and inform strategic deci...

Today

  •   5 - 7 years exp.  •   Finance & Insurance

$157K - $200K *

Champion product-line growth and lifecycle management, translating strategies into actionable plans. Collaborate across teams to drive market assessments, positioning, and performance reporting, ensur...

2 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Design and optimize sales operations systems globally, focusing on analytics, performance metrics, and incentives to enhance revenue growth and strategic resource allocation across markets and territo...

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.