Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$92K - $154K *

Elevate client success by leading a strategic team that crafts impactful proposals, narratives, and campaign solutions for the Consumer Packaged Goods sector, ensuring alignment with client objectives...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$85K - $90K *

Join us to lead a dynamic team in delivering innovative digital marketing campaigns. Drive performance and client success through strategic oversight, collaboration, and expert guidance in a fast-pace...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$169K - $212K *

Lead the design and implementation of scalable data architecture solutions, optimizing data products for analytics and AI. Collaborate cross-functionally to ensure data governance and deliver impactfu...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$95K - $115K *

Champion data-driven insights by leading a team to analyze complex data, create forecasts, and enhance operational efficiency. Drive strategic projects and collaborate with management to identify tren...

2 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$267K - $372K *

Shape the future of retail by leading strategic partnerships with top brands. Drive growth through innovative solutions, build high-performing teams, and navigate the evolving landscape of digital com...

1 week ago

  •   11 - 15 years exp.  •   Enterprise Technology

$90K - $110K *

Unlock your potential by building modern analytics solutions with Microsoft Fabric, Power BI, and SQL. Collaborate across teams to deliver data-driven insights and support decision-making through effe...

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$138K - $253K *

Champion large-scale transformation initiatives in manufacturing and technology. Collaborate with executive stakeholders to enhance operational performance and drive digital transformation across dive...

Toronto, ONIn-Person

3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$160K - $190K *

Lead the charge in redesigning annual go-to-market planning and global sales models. Drive customer segmentation, coverage roles, and selling motions to enhance effectiveness and growth, ensuring alig...

1 week ago

  •   11 - 15 years exp.  •   Enterprise Technology

$75K - $175K *

Unlock potential by transforming our marketing database into a proactive growth engine. Establish data quality standards and governance frameworks to enhance segmentation, personalization, and attribu...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$108K - $157K *

Optimize data-driven strategies by transforming raw analytics into actionable insights. Collaborate with cross-functional teams to enhance marketplace dynamics and drive measurable business outcomes i...

United StatesRemote

6 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$150K - $180K *

Join a team that's shaping the future of AI by leading transformative projects, advising C-level clients, and driving innovation in cloud AI solutions to enhance operational efficiency and customer ex...

Toronto, ONIn-Person

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$153K - $200K *

Lead the charge in shaping corporate communications and brand strategy, enhancing market presence and credibility. Collaborate with executives and teams to amplify messaging and drive impactful initia...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$120K - $150K *

Drive growth by leading a full-funnel marketing strategy, optimizing digital channels to expand customer acquisition, retention, and brand trust in a mission-driven health and wellness company...

4 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$106K - $175K *

Drive impactful B2B marketing initiatives by collaborating across teams to create compelling content and campaigns that enhance customer engagement and optimize performance through data-driven insight...

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$106K - $175K *

Lead integrated B2B marketing campaigns by collaborating across teams to create compelling content and optimize performance through data-driven insights, enhancing market education and adoption of dig...

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$116K - $195K *

Shape targeted account-based marketing strategies and execute initiatives for strategic Enterprise accounts, driving collaboration across sales and marketing teams to achieve measurable business outco...

RemoteRemote

Reposted 4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$116K - $195K *

Lead account-based marketing strategy and execution for key Enterprise accounts, collaborating with Sales and cross-functional teams to deliver personalized experiences and measurable impact on pipeli...

Reposted 4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$125K - $150K *

Elevate your career by leading category strategies that drive growth and profitability. Collaborate with cross-functional teams to shape marketing initiatives, manage P&L, and innovate product offerin...

Today

  •   8 - 10 years exp.  •   Food & Beverages

$80K - $95K *

Transform customer insights into actionable strategies by analyzing digital behavior across platforms. Collaborate with cross-functional teams to enhance user experience, optimize performance, and dri...

Toronto, ONIn-Person

4 days ago

  •   Less than 5 years exp.  •   Transportation

$95K - $115K *

Unlock potential by leading social intelligence initiatives that drive consumer insights, optimize content strategies, and inform innovation. Collaborate cross-functionally to translate real-time data...

3 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$120K - $145K *

Join a dynamic team as you shape data architecture and drive insights. You'll design and optimize dbt models, collaborate with cross-functional teams, and innovate workflows to enhance our AI-powered...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$165K - $185K *

Transform marketplace dynamics by designing and deploying ML models that optimize pricing and inventory allocation. Collaborate across teams in a high-ownership role, enhancing efficiency and performa...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Lead the charge in advancing experimental methodologies to optimize product decisions. Guide and mentor teams while developing innovative solutions that enhance our data science capabilities in a dyna...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$127K - $163K *

Partner with us to drive data-driven insights that enhance product performance and merchandising strategies. Collaborate across teams to optimize assortment decisions and improve product lifecycle man...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$189K - $220K *

Lead the development of innovative digital communications solutions, integrating AI and optimizing user engagement. Collaborate across teams to enhance digital platforms and drive measurable business...

1 week ago

  •   8 - 10 years exp.  •   Food & Beverages

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.