Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$110K - $130K *

Analyze data to drive insights and improve decision-making across departments. Collaborate with teams to design BI platforms and deliver analytical solutions that enhance operational efficiency and bu...

4 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Empower data-driven insights by collaborating across departments to design and implement innovative BI solutions that enhance decision-making and drive business success in a dynamic environment...

4 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$80K - $140K *

Optimize our data and analytics solutions while leading product strategy and client engagement. Drive innovation in data management to enhance user experiences and support organizational growth in a c...

Reposted 2 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$151K - $304K *

Lead the charge in data analytics for mergers and acquisitions, driving strategic insights and financial reporting. Collaborate with teams to analyze complex datasets and develop models that identify...

Reposted 3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$151K - $304K *

Optimize data analytics for mergers and acquisitions, providing strategic insights to enhance deal evaluation and operational decisions. Collaborate with teams to analyze complex datasets and drive da...

Reposted 3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$151K - $304K *

Elevate your career by leading data analytics for mergers and acquisitions, driving strategic insights and financial models. Collaborate with teams to unlock growth opportunities and support client su...

Reposted 3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$151K - $304K *

Elevate your career by leading data analytics for mergers and acquisitions, driving strategic insights and financial models. Collaborate with teams to identify growth opportunities and support client...

Reposted 3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$75K - $125K *

Transform business insights into actionable strategies by leveraging advanced analytics. Collaborate across functions to develop data-driven solutions that enhance decision-making and drive performanc...

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$168K - $257K *

Champion transformative MarTech strategies to drive client success through AI and automation. Collaborate with cross-functional teams to assess, design, and implement solutions that enhance marketing...

1 week ago

  •   8 - 10 years exp.  •   Media

$110K - $130K *

Elevate global sales development operations by streamlining processes, enhancing workflows, and integrating technology. Lead a team to ensure efficient support and continuous improvement, driving perf...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$162K - $238K *

Design and optimize R&D operations to enhance organizational effectiveness through data-driven insights, collaboration, and governance. Partner cross-functionally to drive continuous improvement and e...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$175K - $210K *

Shape the future of product-led growth by leveraging AI to enhance customer experiences. Lead cross-functional teams to drive acquisition, engagement, and retention through innovative product strategi...

San Diego, CARemote

2 days ago

  •   11 - 15 years exp.  •   Information Technology

$175K - $210K *

Transform the customer journey by leading product-led growth strategies, leveraging AI to enhance acquisition, engagement, and retention. Drive innovation from concept to launch, collaborating across...

2 days ago

  •   11 - 15 years exp.  •   Information Technology

$150K - $180K *

Elevate your career by leading U.S. media strategy across consumer and healthcare audiences. Drive integrated planning, agency governance, and performance measurement to optimize media investments and...

2 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$440K - $500K+*

Drive the development of a cutting-edge identity management platform, overseeing its lifecycle and strategic direction to enhance audience targeting and measurement in the evolving ad tech landscape...

6 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$440K - $500K+*

Champion the development of a cutting-edge identity management platform, driving product strategy and cross-functional collaboration to enhance ad targeting and measurement in a dynamic advertising la...

6 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$440K - $500K+*

Shape the future of advertising technology by leading the development of a robust identity management platform that enhances targeting and measurement across a dynamic ecosystem, ensuring privacy and...

6 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$440K - $500K+*

Transform the advertising landscape by owning the identity management platform, driving product strategy, and ensuring seamless integration across teams to enhance targeting and measurement for Netfli...

6 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$150K - $180K *

Champion the evolution of brand marketing by leading a dynamic team, crafting compelling campaigns, and enhancing executive communications to elevate brand presence and engagement across all platforms...

CanadaRemote

Today

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Manage complex financial management and analytics engagements, ensuring top-quality delivery and client satisfaction. Lead multidisciplinary teams in analyzing client needs, delivering insights, and d...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Business Services

$150K - $180K *

Unlock potential by leading consumer intelligence and growth insights. Drive strategic decisions from emerging trends to actionable business models, ensuring alignment across teams for impactful growt...

5 days ago

  •   Less than 5 years exp.  •   Food & Beverages

$120K - $140K *

Lead the charge in transforming complex market data into actionable insights that drive revenue growth and enhance forecasting accuracy within a dynamic medical device organization, partnering with cr...

2 days ago

  •   8 - 10 years exp.  •   Healthcare

$103K - $130K *

Explore a leadership role in data engineering, driving successful implementations for partner campuses. Leverage your technical expertise and people management skills to establish robust data integrat...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$127K - $237K *

Unlock potential by leading analytical projects that connect identity data to business value. Collaborate with cross-functional teams to forecast outcomes, define KPIs, and translate insights into str...

1 week ago

  •   8 - 10 years exp.  •   Media

$200K - $230K *

Lead the comprehensive marketing function, driving customer growth through integrated strategies across brand, retail, digital, and lifecycle marketing, while optimizing performance and maintaining br...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.