Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$219K - $323K *

Lead a dynamic team of data scientists to enhance consumer experiences, driving insights and strategic recommendations that shape product direction and optimize decision-making through data-driven met...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$219K - $323K *

Lead and mentor a data science team, driving strategic insights to enhance consumer experiences. Collaborate cross-functionally to develop actionable recommendations and measurement strategies based o...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$219K - $323K *

Lead a high-impact team of data scientists to enhance consumer experience through data-driven insights, strategic product recommendations, and effective measurement strategies, while collaborating cro...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$219K - $323K *

Unlock potential by leading a talented Data Science team to enhance consumer experiences, drive product insights, and shape analytics strategies while collaborating closely with cross-functional partn...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$109K - $158K *

Shape the future of people analytics by delivering actionable insights and compelling narratives. Collaborate across teams to enhance HR strategies and drive organizational performance through data-dr...

Toronto, ONIn-Person

Reposted 2 days ago

  •   Less than 5 years exp.  •   Finance & Insurance

$181K - $200K *

Champion transformative call center operations by leading strategic outreach, workforce management, and capacity planning. Drive efficiency and quality through innovative automation and AI solutions w...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Healthcare

$144K - $288K *

Shape the future of underwriting analytics by leading a team of data scientists to enhance forecasting accuracy and drive strategic insights, ensuring financial integrity and operational excellence ac...

RemoteRemote

Reposted 5 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$115K - $125K *

Develop and execute international digital marketing strategies for theatrical releases, ensuring alignment between domestic and local teams while fostering collaboration across global markets to enhan...

2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$120K - $150K *

Drive comprehensive multi-channel growth strategies to enhance customer acquisition and build an innovative marketing team focused on data-driven results, customer experience, and scalable systems for...

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $185K *

Lead the development of shopper analytics to drive growth and improve retail execution. Collaborate across teams to transform complex data into actionable insights, enhancing assortment, space plannin...

Yesterday

  •   5 - 7 years exp.  •   Food & Beverages

$210K - $250K *

Lead and inspire a diverse team of data scientists to drive product strategy, utilizing data insights to enhance offerings and influence cross-functional collaboration for impactful decision-making...

2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$187K - $210K *

Champion operational excellence by leading Product Operations, driving innovation, and optimizing workflows. Manage a dedicated team to enhance product delivery, streamline processes, and ensure align...

Austin, TXRemote

3 days ago

  •   8 - 10 years exp.  •   Information Technology

$170K - $200K *

Lead performance marketing initiatives by managing an eight-figure budget, optimizing spend across channels, and driving growth through data-driven strategies and creative collaboration...

6 days ago

  •   5 - 7 years exp.  •   Healthcare

$120K - $140K *

Join the charge in transforming customer data into actionable insights. This role bridges data, marketing, and technology, driving personalized strategies and enhancing business decisions through robu...

2 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$207K - $311K *

Lead the charge in optimizing global GTM planning and compensation strategies, driving performance and growth. Collaborate across teams to enhance capacity, territory design, and incentive structures...

Calgary, ABIn-Person

3 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$207K - $311K *

Accelerate strategic GTM planning and compensation functions for global growth. Collaborate with cross-functional teams to drive revenue predictability and enhance operational efficiency through data...

Toronto, ONIn-Person

3 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$207K - $311K *

Shape the future of our global GTM strategy by leading capacity planning, territory design, and incentive structures, driving growth and operational excellence across Sales and Customer Success framew...

RemoteRemote

3 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$97K - $149K *

Lead the charge in cross-channel media investments, driving strategic planning and execution across various platforms. Collaborate with teams to optimize performance and exceed client goals while fost...

Today

  •   5 - 7 years exp.  •   Media

$110K - $188K *

Engage with cross-functional teams to drive performance and analytics solutions. As a Product Owner, you'll translate business needs into product requirements, oversee development initiatives, and ens...

3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$140K - $165K *

Lead a dynamic team of actuaries and data scientists to innovate and deliver impactful machine learning solutions, collaborating with stakeholders to drive strategic objectives and enhance operational...

Montreal, QCIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$140K - $165K *

Lead and inspire a team of actuaries and data scientists to deliver innovative machine learning solutions, driving strategic vision and collaboration with stakeholders to enhance analytical capabiliti...

Toronto, ONIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$155K - $206K *

Transform recruiting operations by leading technology and systems strategy, enhancing efficiency and user experience for a large team. Drive innovation through AI and data-driven insights while foster...

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$155K - $206K *

Transform recruiting operations by leading technology and systems strategy, enhancing efficiency and user experience for a large team of recruiters. Drive innovation through AI and data-driven insight...

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$87K - $161K *

Optimize analytic processes by leading projects, developing statistical models, and delivering data-driven insights while collaborating cross-functionally and mentoring team members to enhance overall...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$210K - $245K *

Elevate the future of lending by leading a team in developing machine learning models that enhance decision-making across credit risk, fraud, and marketing. Collaborate with cross-functional partners...

Today

  •   8 - 10 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.