Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$100K - $128K *

Unlock insights as a mid-level Manager on our Analytics team, driving marketing data analysis and optimization. Lead a team of analysts, enhance AI tools, and support client strategies to achieve busi...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Media

$95K - $115K *

Unlock potential by optimizing our Marketing Operations tech stack, managing CRM systems, and enhancing lead workflows. Collaborate with Sales to streamline processes and deliver actionable insights t...

Ottawa, ONIn-Person

2 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Innovate your career by leading a comprehensive digital experimentation program across multiple channels. Drive cross-functional collaboration, enhance analytical practices, and communicate impactful...

Today

  •   Less than 5 years exp.  •   Information Technology

$190K - $210K *

Transform analytics into actionable insights as a hybrid leader. Drive client engagement and strategic initiatives while managing a talented commercial analytics team focused on high-impact projects a...

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$190K - $210K *

Lead the charge in commercial data & analytics, blending hands-on analysis with strategic initiative management. Drive impactful insights, enhance client engagement, and support team development while...

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$190K - $210K *

Unlock data-driven insights as a hybrid leader, balancing hands-on analytics with high-level client strategy. Drive impactful initiatives and foster cross-functional collaboration to deliver valuable...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$147K - $220K *

Transform recruiting analytics into strategic insights that drive advisor acquisition and optimize investment strategies. Collaborate with leadership to enhance performance metrics and reporting, ensu...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$135K - $160K *

Elevate your career by leading the strategy and execution of analytics products that drive measurable value in healthcare. Collaborate across teams to transform complex data into actionable insights t...

Dublin, OHRemote

Today

  •   8 - 10 years exp.  •   Healthcare

$125K - $150K *

Join a team that's redefining healthcare analytics by developing impactful products that translate complex data into actionable insights, driving measurable ROI and client success through innovative r...

Today

  •   8 - 10 years exp.  •   Healthcare

$110K - $130K *

Champion data-driven strategies to enhance marketing performance, mentor a team, and lead client engagements. Drive analytics, AI, and automation initiatives while ensuring actionable insights and mea...

2 weeks ago

  •   8 - 10 years exp.  •   Media

$112K - $179K *

Pioneer innovative analytics strategies that connect marketing efforts to business outcomes. Collaborate with teams to design measurement plans, manage client deliverables, and present insights, drivi...

2 days ago

  •   5 - 7 years exp.  •   Media

$112K - $179K *

Transform analytics strategies by developing measurement plans, creating innovative BI products, and delivering client insights that drive strategic growth for the team and clients in a dynamic market...

4 weeks ago

  •   5 - 7 years exp.  •   Media

$160K - $200K *

Optimize your expertise to lead advanced analytics initiatives, driving insights from diverse media landscapes. Manage a high-performing team, translate complex data into actionable strategies, and fo...

3 weeks ago

  •   11 - 15 years exp.  •   Media

$150K - $180K *

Elevate our analytics capabilities by leading a dynamic team, driving strategic insights, and influencing key business decisions with data-driven strategies in a rapidly evolving media landscape...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Media

$130K - $170K *

Accelerate progress at shaping data-driven decisions by leading a diverse team to deliver impactful analytics solutions, drive enterprise-wide insights, and foster collaboration across business and te...

Toronto, ONIn-Person

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$160K - $190K *

Lead the data science and analytics team to drive impactful decisions, optimize processes, and enhance business outcomes through advanced machine learning and predictive modeling in a collaborative en...

Yesterday

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$161K - $269K *

Lead the charge in transforming data-driven decision-making across a global organization by developing and executing a comprehensive BI strategy, fostering cross-functional partnerships, and advancing...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$140K - $173K *

Join us to lead advanced analytics initiatives, driving consumer insights and strategic brand decisions. Collaborate with cross-functional teams to optimize business performance and foster talent deve...

Yesterday

  •   8 - 10 years exp.  •   Food & Beverages

$160K - $190K *

Lead and innovate as you build a data science team that transforms manufacturing and supply chain data into actionable insights, driving efficiency and strategic decision-making across the organizatio...

Yesterday

  •   8 - 10 years exp.  •   Aerospace & Defense

$260K - $340K *

Champion data-driven strategies as you lead a dynamic analytics team, driving insights and innovation for client success. Collaborate across functions to enhance decision-making and optimize marketing...

6 days ago

  •   11 - 15 years exp.  •   Media

$193K - $227K *

Transform data into actionable insights by developing scalable analytics solutions. Collaborate with cross-functional teams to create user-centric tools and frameworks that empower decision-making and...

Yesterday

  •   8 - 10 years exp.  •   Information Technology

$193K - $227K *

Elevate our analytics capabilities by developing scalable data solutions and user-centric tools that empower teams to derive insights and make informed decisions, driving impactful outcomes across Pro...

Yesterday

  •   8 - 10 years exp.  •   Information Technology

$193K - $227K *

Unlock the potential of data by developing scalable analytics solutions that empower teams to derive insights and make informed decisions, driving impactful outcomes across Product and Engineering dom...

Yesterday

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Drive insights through web analytics, enhancing digital performance and optimizing customer journeys. Collaborate with cross-functional teams to analyze data, communicate findings, and implement strat...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $180K *

Lead the charge in optimizing marketing operations to drive developer adoption, pipeline growth, and revenue. Oversee systems, processes, and insights while collaborating with cross-functional teams t...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.