Digital strategists help organizations plan and improve their online presence to meet business goals. They connect audience insights, digital channels, content, technology, and measurement to shape strategies that support brand awareness, customer engagement, and growth. Explore vetted Digital Strategist opportunities paying $100,000 or more on Ladders.
Responsibilities vary by employer and industry, but digital strategists commonly assess business objectives and audience needs, develop cross-channel plans, and guide teams in executing digital initiatives. They may work across websites, search, social media, email, paid campaigns, content, and emerging platforms. Many roles also involve setting performance goals, interpreting analytics, and recommending adjustments based on results.
Senior digital strategy roles often call for a blend of strategic thinking, communication, and analytical ability. Employers may value experience with digital marketing and customer journeys, campaign planning, research, data interpretation, and collaboration with creative, product, technology, and sales teams. Familiarity with analytics and marketing platforms can be useful, while leadership roles may require experience managing stakeholders, budgets, or teams.
Digital strategists work in a range of settings, including in-house marketing teams, agencies, consulting firms, and technology companies. Depending on the organization, related opportunities may focus on growth strategy, content strategy, digital experience, marketing analytics, or channel management. Scope and qualifications differ across employers, so review each listing for its specific responsibilities and requirements.
Ladders features vetted professional opportunities with salaries of $100,000 or more. Browse Digital Strategist listings to compare roles, understand employer expectations, and find opportunities that align with your experience and career goals.
Account Strategist, Engage Sales, Google Customer Solutions
$114K - $116K *
Champion innovative advertising solutions to drive customer success and growth. Collaborate with diverse teams to deliver impactful campaigns, leveraging data insights and AI technologies to meet ambi...
Today
Account Executive, Social Commerce Club
$120K - $200K *
Shape the future of eCommerce by driving strategic partnerships with brands. Engage with decision-makers to present tailored growth solutions, close high-value deals, and collaborate across teams to e...
5 days ago
Creative Strategy Lead, Performance Marketing
$150K - $200K *
Elevate creative strategy for performance marketing, leading a team to optimize audience engagement and drive growth through innovative campaigns and data-driven insights...
2 weeks ago
$155K - $200K *
Lead the growth strategy for mobile games, driving player acquisition and retention through innovative monetization and creative strategies. Collaborate with cross-functional teams to optimize perform...
4 days ago
Sr. Director of Web & Digital Strategy
$130K - $180K *
Drive the digital strategy and web development for enterprise brands, ensuring a cohesive online presence. Collaborate with marketing leaders to enhance user experience and optimize performance across...
2 weeks ago
$75K - $180K *
Lead the charge in managing client relationships and account operations, ensuring alignment between brand strategy and agency deliverables. Collaborate across disciplines to drive quality, foster trus...
1 week ago
$75K - $180K *
Transform client relationships and drive strategic initiatives by managing day-to-day account operations, ensuring alignment across creative and analytical teams, and delivering exceptional value to c...
1 week ago
Manager, Programmatic Marketing
$85K - $95K *
Elevate your career by leading programmatic campaign strategies and managing client relationships. Drive account growth through data analysis and collaboration, while mentoring a talented team to achi...
1 week ago
Manager, Programmatic Marketing
$85K - $95K *
Lead programmatic campaign strategy and execution, managing client relationships and a talented team. Drive account growth through data-backed strategies while collaborating across creative and media...
1 week ago
Manager, Strategic Partnerships
$110K - $130K *
Lead the charge in expanding strategic partnerships within the consulting, recruitment, and outsourcing sectors while driving revenue growth and fostering strong relationships across teams using advan...
4 weeks ago
Senior Performance Marketing Specialist
$80K - $90K *
Manage and optimize high-performing Facebook and Instagram campaigns, ensuring KPI achievement for clients while mentoring junior team members and leveraging data to drive strategic decisions in a dyn...
Reposted 2 days ago
Senior Performance Marketing Specialist
$80K - $90K *
Elevate your career by leading high-impact Facebook and Instagram campaigns, focusing on performance optimization and strategic account management for top-tier clients in a dynamic marketing environme...
Reposted 2 days ago
Associate Director, Social Programmatic Activation
$97K - $127K *
Unlock potential by leading paid social campaigns across platforms like Meta, TikTok, and Reddit. Drive strategy, optimize performance, and develop team talent while fostering strong client relationsh...
2 weeks ago
Director, Paid Media & Search Strategy
$120K - $167K *
Elevate your career by leading paid media strategy and audience development. Drive measurable business impact through innovative channel planning and optimization across diverse platforms, ensuring al...
1 week ago
Senior Analyst, Verticals & Performance
$76K - $104K *
Elevate your career by driving innovative advertising solutions in a dynamic role that blends data analysis, technical problem-solving, and strategic execution across multiple teams, impacting client...
3 days ago
$126K - $169K *
Elevate your career by leading our SEO and paid media efforts. You'll directly manage campaigns, optimize for AI-driven search, and collaborate with core marketing teams to drive revenue growth throug...
3 weeks ago
Director, Client Growth & Strategy, HHS
$150K - $200K *
Transform client relationships and drive growth strategies within HHS, leveraging market insights and technology to identify opportunities and enhance mission impact. Engage directly with stakeholders...
3 days ago
Senior manager, lifecycle & audience marketing
$120K - $145K *
Join a team that's redefining lifecycle marketing by engaging and nurturing audiences through strategic email campaigns and hands-on execution. Leverage AI to personalize communications and optimize c...
1 week ago
Senior manager, lifecycle & audience marketing
$110K - $130K *
Optimize lifecycle marketing strategies to engage and nurture audiences through personalized email campaigns. Lead end-to-end execution in HubSpot, leveraging data insights to enhance customer journey...
1 week ago
Senior manager, lifecycle & audience marketing
$110K - $130K *
Lead our lifecycle marketing initiatives by developing and executing strategies that engage and nurture audiences throughout their journey. Utilize HubSpot to create personalized experiences and optim...
1 week ago
Senior manager, lifecycle & audience marketing
$110K - $130K *
Lead the development and execution of comprehensive lifecycle marketing strategies, optimizing customer engagement through targeted email campaigns and personalized experiences, while leveraging AI to...
1 week ago
Senior manager, lifecycle & audience marketing
$120K - $145K *
Unlock potential by leading our lifecycle marketing strategy, engaging audiences through personalized email campaigns, and optimizing customer journeys using HubSpot. Drive innovation in an AI-first e...
1 week ago
$90K - $110K *
Shape the future of organic growth strategy by enhancing SEO performance. Utilize analytics and customer insights to optimize user journeys from search to purchase, collaborating with cross-functional...
3 weeks ago
$179K - $280K *
Lead the charge in shaping and executing a global social marketing strategy that drives measurable impact across diverse audiences, leveraging deep expertise and innovative approaches to elevate brand...
3 days ago
$80K - $90K *
Shape and execute innovative social media strategies to enhance brand storytelling, drive engagement, and support corporate communications initiatives while collaborating with diverse teams to achieve...
3 weeks ago
What does a digital strategist do?
A digital strategist plans how an organization can use online channels, content, technology, and audience insights to achieve business goals. The role may include strategy development, campaign guidance, performance measurement, and optimization.
What qualifications are common for digital strategist jobs?
Requirements vary by employer. Many roles seek experience in digital marketing, audience research, campaign planning, analytics, and cross-functional collaboration. Senior positions may also require leadership, stakeholder management, or budget experience.
Where do digital strategists work?
Digital strategists may work for companies’ in-house teams, marketing agencies, consulting firms, or technology businesses, across many industries.
How much do digital strategist jobs on Ladders pay?
Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Strategist roles varies by employer, location, responsibilities, and experience.
What skills help digital strategists succeed?
Useful skills include strategic planning, communication, analytical thinking, understanding digital channels and customer journeys, and the ability to collaborate across teams. Some roles also value experience with specific analytics or marketing platforms.