Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$80K - $95K *

Unlock innovative advertising strategies by blending data insights with creative execution. Collaborate with cross-functional teams to develop high-performing campaigns that resonate with consumers an...

2 days ago

  •   Less than 5 years exp.  •   Media

$149K - $195K *

Transform enterprise planning processes to ensure strategic alignment and accountability across a global organization. Collaborate with executive leadership to drive decision-making and performance re...

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$88K - $105K *

Shape the strategic direction of client marketing programs by developing and executing integrated strategies, leading client conversations, and translating data into actionable insights that drive mea...

United StatesRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$141K - $190K *

Lead innovative campaigns for global brands, collaborating with diverse teams to push creative boundaries and drive marketing objectives. Manage complex projects, foster client relationships, and leve...

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Innovate user experiences by leading design services and Design Sprints. Collaborate with teams to conduct research, prototype solutions, and validate outcomes, while maintaining design practices and...

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$120K - $145K *

Drive user-centered design initiatives by leading research, mapping journeys, and prototyping solutions. Collaborate with teams to validate usability and outcomes while maintaining design practices an...

RemoteRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$130K - $150K *

Accelerate progress at the forefront of communications design, leading integrated media strategies for pharmaceutical brands. Collaborate with teams to create impactful omnichannel plans that engage h...

2 days ago

  •   8 - 10 years exp.  •   Media

$121K - $194K *

Drive impactful paid social media strategies while leading a dynamic team. Collaborate with clients and internal teams to optimize campaigns, foster creativity, and achieve brand objectives in a fast...

1 week ago

  •   5 - 7 years exp.  •   Media

$75K - $180K *

Champion integrated communications strategies that elevate brand reputation and drive consumer engagement for leading sports clients. Lead initiatives, manage teams, and foster relationships to delive...

3 days ago

  •   8 - 10 years exp.  •   Business Services

$100K - $120K *

Take ownership of high-impact video projects, guiding creative vision from concept through to final edit. Collaborate with teams, make real-time decisions on set, and ensure every production element a...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Media

$150K - $180K *

Inspire brand evolution by leading cohesive communications and strategic initiatives. Oversee a creative team and partnerships in delivering a unified brand narrative that captivates diverse audiences...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$73K - $112K *

Discover insights by analyzing diverse data sets to optimize marketing strategies. Collaborate with cross-functional teams to create impactful presentations that drive business decisions and enhance c...

6 days ago

  •   Less than 5 years exp.  •   Media

$125K - $150K *

Elevate your career by leading conversion optimization strategies for DTC brands. Utilize data analytics and behavioral science to drive revenue through testing, insights, and AI-driven personalizatio...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$82K - $92K *

Lead strategic initiatives and operational efficiency across departments, fostering collaboration and engagement. Drive program expansion and partnerships while ensuring alignment with organizational...

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$90K - $140K *

Empower your career by leading strategic brand initiatives and social campaigns. Drive client relationships, inspire teams, and deliver exceptional results in a fast-paced environment focused on cultu...

Toronto, ONIn-Person

1 week ago

  •   8 - 10 years exp.  •   Media

$155K - $225K *

Drive strategic marketing initiatives by optimizing technology and processes, enhancing team capabilities, and ensuring compliance. Collaborate across departments to elevate brand performance and fost...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Transform the marketing landscape by leading strategic campaigns and digital initiatives. Drive operational excellence and enhance team capabilities while ensuring compliance and optimizing technology...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Elevate marketing strategies by leading a dynamic team focused on data-driven campaigns, optimizing processes, and enhancing cross-functional collaboration to drive impactful results and brand differe...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Accelerate your career with a pivotal role in driving strategic marketing initiatives. Lead cross-functional teams to optimize processes, enhance client engagement, and ensure compliance while fosteri...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Join a team that's redefining marketing strategy through innovative technology and data-driven insights. Lead cross-functional initiatives, optimize workflows, and mentor talent to enhance operational...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Drive impactful marketing strategies by leading a dynamic team focused on optimizing campaigns and digital initiatives. Collaborate cross-functionally to enhance operational efficiency and ensure comp...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Lead the charge in optimizing marketing strategies and operations, ensuring seamless integration of technology and processes. Drive high-impact initiatives that enhance brand performance and foster co...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Lead the Campaigns and Digital Team to enhance marketing strategies, optimize processes, and drive data-informed decisions, ensuring impactful brand experiences and operational excellence across the o...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Oversee the Campaigns and Digital Team, driving strategic marketing initiatives and optimizing processes to enhance operational efficiency and market performance while ensuring compliance and fosterin...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$155K - $225K *

Optimize marketing strategies and operations by leading a dynamic team, enhancing cross-functional collaboration, and driving data-informed decisions to elevate brand performance and client engagement...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.