Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$120K - $135K *

Drive the evolution of our email marketing platform by owning architecture, integrations, and roadmap. Collaborate with cross-functional teams to enhance capabilities, ensuring effective audience targ...

4 days ago

  •   5 - 7 years exp.  •   Legal & Accounting

$120K - $135K *

Lead the charge in shaping our email marketing platform by owning architecture, integrations, and product roadmap. Collaborate across teams to enhance capabilities, ensuring effective audience targeti...

4 days ago

  •   5 - 7 years exp.  •   Legal & Accounting

$120K - $135K *

Unlock potential by leading the technical architecture and roadmap for email marketing. Collaborate across teams to enhance platform capabilities, ensuring effective audience targeting and reliable de...

4 days ago

  •   5 - 7 years exp.  •   Legal & Accounting

$120K - $135K *

Transform the future of email marketing by owning the architecture and roadmap of our email platform, ensuring effective audience targeting and seamless integrations while collaborating across teams t...

4 days ago

  •   5 - 7 years exp.  •   Legal & Accounting

$85K - $100K *

Unlock your potential as a key player in content marketing, transforming complex ideas into engaging content that drives awareness and demand. Collaborate with cross-functional teams to enhance market...

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$87K - $143K *

Lead the charge in shaping and executing a dynamic global social media strategy. Collaborate across teams to create engaging content, manage a design team, and drive innovative campaigns that resonate...

3 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$95K - $115K *

Innovate your career by leading creative design for top brands. Collaborate globally to produce high-impact digital assets, leveraging AI tools and performance insights to drive results in a fast-pace...

1 week ago

  •   5 - 7 years exp.  •   Media

$183K - $289K *

Lead design for an innovative AI-native Strategic Portfolio Management suite. Collaborate with product and engineering leaders to establish design vision and manage a growing team of designers while a...

Mountain View, CARemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Information Technology

$221K - $289K *

Shape the design vision for an AI-native Strategic Portfolio Management suite, leading a team of designers to create intuitive workflows and drive innovation in a high-ambiguity environment, while col...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Information Technology

$115K - $190K *

Advance your career by leading proposal strategies and shaping growth initiatives. Collaborate with diverse teams to create winning proposals in a high-paced, dynamic environment focused on government...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$115K - $190K *

Lead the charge in driving complex proposal strategies and execution, managing high-stakes pursuits with full accountability. Collaborate across teams to deliver executive-quality narratives and ensur...

2 weeks ago

  •   8 - 10 years exp.  •   Aerospace & Defense

$115K - $190K *

Drive high-stakes proposal strategies and execution for complex pursuits, ensuring quality and timely delivery. Collaborate across teams to produce compelling narratives and lead capture planning, whi...

2 weeks ago

  •   8 - 10 years exp.  •   Aerospace & Defense

$130K - $187K *

Join a dynamic team to lead social strategy and content creation across multiple brands, driving community engagement and brand advocacy through innovative campaigns and storytelling on platforms like...

1 week ago

  •   5 - 7 years exp.  •   Food & Beverages

$150K - $180K *

Shape strategic growth initiatives by leading cross-functional teams, developing future strategies, and assessing performance to drive Nike's brand success in North America. Collaborate with leadershi...

6 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$125K - $150K *

Drive your career with a leadership role overseeing brand advertising strategy, budget, and execution across multiple channels. Lead a team and collaborate with agencies to enhance brand visibility an...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$110K - $130K *

Transform user experiences by owning search and browse design initiatives. Collaborate with cross-functional teams to create intuitive, accessible solutions that enhance member engagement and drive pr...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Join a dynamic Product Design team as a Staff Designer, leading end-to-end design initiatives for search and browse. Collaborate with cross-functional teams to create user-centered experiences while a...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$180K - $220K *

Join us to lead global brand experiences, shaping immersive marketing strategies that connect audiences with innovative products through flagship events and cultural moments, while driving cross-funct...

6 days ago

  •   11 - 15 years exp.  •   Enterprise Technology

$180K - $220K *

Engage with us to lead global brand experiences, driving strategy and execution of large-scale marketing programs that connect audiences with innovative products across diverse platforms and cultural...

6 days ago

  •   11 - 15 years exp.  •   Enterprise Technology

$95K - $115K *

Lead market intelligence efforts to shape growth strategies in electronics materials. Utilize analytical skills and customer insights to identify opportunities, drive market segmentation, and develop...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$120K *

Lead strategic initiatives for diverse consumer and lifestyle accounts by crafting impactful narratives and ensuring brand relevance across modern media landscapes. Drive client growth through trusted...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$210K - $250K *

Shape the future of experiential marketing by leading global brand initiatives that connect audiences with innovative products and cultural moments. Drive strategy, execution, and cross-functional col...

6 days ago

  •   11 - 15 years exp.  •   Enterprise Technology

$160K - $200K *

Unlock potential by designing intuitive user experiences for AI-driven creative tools. Collaborate with engineers and researchers to transform complex AI capabilities into seamless, engaging products...

4 days ago

  •   Less than 5 years exp.  •   Finance & Insurance

$165K - $180K *

Drive omnichannel customer engagement strategy across complex brands, ensuring cohesive execution and collaboration among diverse teams. Lead strategic oversight, enhance capabilities, and foster clie...

2 days ago

  •   8 - 10 years exp.  •   Media

$80K - $95K *

Invent compelling visual narratives for leading travel brands, driving projects from concept to execution across various media. Collaborate with a dynamic team to elevate creative standards and foster...

5 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.