Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$130K - $150K *

Champion strategic direction and team excellence in social media buying. Drive business growth, oversee media execution, and mentor high-performing teams while maintaining deep industry expertise and...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Media

$100K - $230K *

Transform the retail media landscape by leading programmatic activations across major platforms. Drive strategy, optimize campaigns, and enhance client relationships to deliver exceptional results in...

1 week ago

  •   5 - 7 years exp.  •   Media

$100K - $230K *

Drive excellence in programmatic commerce by leading audience strategy, campaign management, and performance integration across multiple retail media networks. Collaborate with teams to optimize media...

1 week ago

  •   5 - 7 years exp.  •   Media

$156K - $195K *

Lead the charge in developing innovative growth strategies for the Cheese Snacks and Puffs portfolio, driving brand performance through consumer insights and cross-functional collaboration to achieve...

Reposted today

  •   5 - 7 years exp.  •   Food & Beverages

$80K - $95K *

Inspire creative excellence as a Senior Designer, collaborating across teams to elevate brand storytelling through impactful design in both digital and print formats, fostering an environment of innov...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Business Services

$110K - $140K *

Take ownership of the firm's visual identity by leading innovative design initiatives that enhance brand communication across digital and print platforms, ensuring high-quality materials for marketing...

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$110K - $140K *

Join us to elevate our brand through innovative visual communications. Lead design initiatives that enhance marketing, client engagement, and internal communications, transforming complex concepts int...

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$110K - $140K *

Unlock potential by leading innovative design initiatives that elevate brand identity and enhance visual communications across various platforms, ensuring high-quality materials for marketing, busines...

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$110K - $140K *

Transform the firm's visual identity by leading innovative design initiatives that enhance marketing, client engagement, and internal communications. Drive high-quality visual storytelling across vari...

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$110K - $130K *

Lead cross-functional teams to develop innovative product solutions that address customer needs, enhance user experience, and drive business growth. Manage the entire product lifecycle from strategy t...

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$77K - $115K *

Accelerate project success by managing rebrand implementations, ensuring the highest standards of deliverables while coordinating with clients and team members. Leverage strategic insights and communi...

Toronto, ONIn-Person

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Business Services

$90K - $100K *

Elevate Global Guardian's brand voice by crafting compelling copy across various platforms, ensuring consistency and clarity while managing multiple projects in a fast-paced environment. Collaborate w...

1 week ago

  •   Less than 5 years exp.  •   Staffing

$98K - $112K *

Shape impactful paid social strategies across Meta, LinkedIn, and YouTube. Drive lead generation, optimize budgets, and collaborate on creative content while reporting performance metrics to enhance b...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$80K - $95K *

Elevate client success by managing a portfolio of accounts, leading strategy calls, and optimizing Meta campaigns. Drive performance and retention through strong relationships and actionable insights...

Sugar Land, TXRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Transform client relationships and campaign performance by managing a portfolio of accounts, leading strategy discussions, and optimizing Meta campaigns to drive results and retention for diverse clie...

Killeen, TXRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Drive client success by managing Meta campaigns and relationships. You'll lead strategy calls, optimize performance, and ensure client satisfaction while handling multiple accounts and delivering acti...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Pioneer innovative design solutions by creating self-service templates that empower teams to produce on-brand marketing materials efficiently across multiple channels and locations, ensuring brand int...

Texas, USRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$100K - $120K *

Grow your career with a role that blends creative strategy and data analytics to drive client success across paid social channels such as Meta and TikTok, utilizing testing and optimization strategies...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$100K - $230K *

Lead the strategic direction and growth of key client relationships, ensuring excellence across teams and disciplines while developing future leaders and driving financial performance in a dynamic env...

1 week ago

  •   11 - 15 years exp.  •   Media

$90K - $113K *

Explore creative design opportunities by producing vibrant marketing visuals that enhance brand identity, drive growth, and collaborate across teams to deliver impactful projects in a fast-paced start...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$90K - $110K *

Join a team that's driving digital performance marketing strategies. Lead client relationships, optimize campaigns, and mentor a team while navigating the evolving media landscape to achieve measurabl...

1 week ago

  •   Less than 5 years exp.  •   Media

$82K - $106K *

Advance your career by leading B2B paid search strategies and driving client growth through data-driven insights, performance management, and effective cross-team collaboration in a dynamic marketing...

United StatesRemote

Reposted 4 days ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$81K - $116K *

Shape the future of digital content strategy by analyzing, designing, and implementing scalable systems that enhance user experience and drive growth. Collaborate with cross-functional teams to create...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$136K - $160K *

Lead strategic brand communications to enhance reputation and visibility. Drive integrated storytelling initiatives, foster executive thought leadership, and build strong relationships across teams to...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$129K - $165K *

Join a team that's redefining commerce strategy by leading integrated media efforts, driving growth through Amazon expertise, and fostering strong client relationships to achieve impactful business ou...

5 days ago

  •   8 - 10 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.