Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
Technical Marketing Content Lead (Pharma & Consumer Health)
$100K - $120K *
Transform the Pharma Services landscape by leading scientific content strategy and collaborating with cross-functional teams to enhance impactful communication and support business objectives across g...
Reposted 3 weeks ago
Senior Product Marketing Manager, Healthcare
$150K - $200K *
Engage in shaping and executing the go-to-market strategy for Healthcare, driving impactful messaging and positioning. Collaborate across teams to enhance product adoption and establish thought leader...
2 days ago
Senior Product Marketing Manager, Healthcare
$150K - $200K *
Champion the development of impactful positioning and messaging for the Healthcare sector, driving go-to-market strategies and establishing thought leadership to enhance Cresta's growth and market pre...
2 days ago
Senior Product Marketing Manager, Healthcare
$150K - $200K *
Drive impactful marketing strategies in the Healthcare sector, enhancing positioning and messaging. Collaborate cross-functionally to accelerate growth and establish thought leadership, ensuring relev...
2 days ago
Senior Manager, Product Marketing & Lifecycle
$160K - $190K *
Join a team that's redefining product marketing and lifecycle strategies. You'll drive growth through innovative programs, leveraging audience insights and AI to enhance member experiences and turn sa...
4 days ago
Customer Team Marketing Senior Manager - Dollar Channel
$125K - $157K *
Transform the Dollar Channel marketing landscape by developing integrated strategies that drive household penetration and traffic growth through digital commerce and shopper insights, collaborating wi...
1 week ago
Customer Team Marketing Senior Manager - Dollar Channel
$125K - $157K *
Join a team that's driving growth in the Dollar Channel through innovative marketing strategies. Leverage your brand-building expertise to connect with consumers and enhance P&G's presence across digi...
1 week ago
Principal Product Marketing Manager, Competitive
$168K - $285K *
Shape the future of competitive strategy in AI and agentic software development. Drive market differentiation, collaborate with cross-functional teams, and establish a compelling narrative that enhanc...
3 weeks ago
$75K - $131K *
Drive your career with strategic marketing initiatives that enhance brand growth and customer engagement. Collaborate across teams to develop and execute comprehensive go-to-market strategies, ensurin...
2 weeks ago
Senior Product Marketing Manager, Hyperscaler Ecosystem
$165K - $258K *
Lead the charge in crafting and executing a unified go-to-market strategy for hyperscaler partnerships, driving revenue through innovative storytelling and field enablement across Microsoft, AWS, and...
1 week ago
Senior/Staff Product Manager, US Growth
$135K - $160K *
Drive product strategy for the US market, championing consumer needs and leading cross-functional initiatives to enhance market positioning. Collaborate with global teams to execute a transformative r...
Reposted 2 weeks ago
$110K - $130K *
Pioneer your career by leading product marketing efforts at a dynamic startup. Collaborate across teams to craft messaging, drive customer engagement, and enhance sales enablement, all while shaping t...
3 weeks ago
$120K - $145K *
Collaborate across functions to build effective API documentation and content, empowering developers through clear use cases and collateral to drive adoption and trust in new capabilities...
Reposted 4 days ago
$120K - $145K *
Partner with us to bridge engineering and market needs by translating API capabilities into actionable insights. You'll create impactful content and lead product launches to empower developers and enh...
Reposted 4 days ago
Product Management Director - Consumer Devices
$150K - $180K *
Champion the development of next-gen consumer connectivity products, owning strategy and execution while collaborating cross-functionally to enhance user experience for millions globally...
Reposted 4 weeks ago
Marketing Technology Specialist
$62K - $97K *
Join a dynamic team as you manage cloud-based marketing tools, ensuring optimal performance and user adoption. Collaborate across departments to implement solutions that drive business success and enh...
3 days ago
Director of Customer Marketing & Community
$150K - $180K *
Drive customer marketing initiatives that capture and amplify customer success stories across all formats. Collaborate cross-functionally to embed customer insights into sales and marketing channels...
Reposted 3 weeks ago
$110K - $130K *
Shape the future of product pricing strategies by defining and delivering innovative monetization approaches. Collaborate across teams to create scalable offerings that enhance customer value while ac...
2 days ago
Senior Marketing Campaign Manager
$95K - $115K *
Lead the charge in executing end-to-end NxB marketing campaigns, driving demand across diverse industries. Collaborate cross-functionally to create compelling narratives and optimize AI-driven marketi...
1 week ago
$135K - $160K *
Empower our product team as you own the core research workflow, collaborating cross-functionally to enhance user experiences. Drive product execution and quality shipping while laying the groundwork f...
Reposted 4 days ago
$120K - $150K *
Champion demand generation by executing integrated campaigns to drive pipeline growth and revenue, collaborating cross-functionally with Sales and Product teams for fuel growth through strategic marke...
Reposted 3 weeks ago
$110K - $130K *
Unlock your potential as a Product Manager, driving innovative laptop solutions for education. Collaborate with cross-functional teams to define market needs and enhance customer experience, shaping t...
Reposted 1 week ago
Product Marketing & Enablement Specialist***Hybrid in Horsham, PA
$78K - $131K *
Champion innovative product marketing strategies in Life Sciences, driving go-to-market initiatives and empowering sales teams with compelling narratives and resources to enhance customer engagement a...
2 weeks ago
Senior Product Marketing Manager (NYC)
$130K - $160K *
Unlock your potential as a Senior Product Marketing Manager, driving go-to-market strategies, leading product launches, and empowering sales teams. Collaborate across departments to enhance positionin...
3 days ago
$95K - $115K *
Join us in driving growth within the pharma industry by enhancing supplier relationships and optimizing product portfolios. Collaborate with cross-functional teams to deliver strategic insights and su...
2 weeks ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.