Product Marketing Director Jobs

Explore Product Marketing Director opportunities on Ladders, where you can find vetted professional jobs paying $100,000 or more. Product marketing directors connect customer needs, product capabilities, and business goals to bring compelling offerings to market. Browse leadership roles across industries and discover opportunities to shape strategy, build teams, and drive measurable growth.

What Does a Product Marketing Director Do?

Product Marketing Directors lead the strategy for how products are positioned, launched, and understood by customers. They partner with product management, sales, marketing, and executive teams to define target audiences, clarify differentiators, develop messaging, and equip go-to-market teams. Depending on the organization, the role may cover a single product line, a portfolio, or a global market.

Common Responsibilities

  • Set product marketing strategy and translate business priorities into go-to-market plans.
  • Lead market research, customer insights, competitive analysis, and segmentation.
  • Develop positioning, value propositions, messaging, and sales enablement materials.
  • Plan product launches and coordinate execution across cross-functional teams.
  • Measure campaign and launch performance, using results to improve market impact.
  • Hire, coach, and develop product marketing teams and influence senior stakeholders.

Skills and Qualifications

Employers commonly seek strategic leadership, strong communication, customer empathy, and the ability to influence across functions. Experience in product marketing, go-to-market planning, market research, and launch execution is often important. Depending on the role, employers may also value industry expertise, analytical skills, familiarity with sales enablement, and a record of developing high-performing teams.

Find Product Marketing Director Opportunities

Use Ladders to explore Product Marketing Director jobs paying $100K or more. Compare roles by company, industry, location, and responsibilities to find opportunities aligned with your experience and career goals. New listings and hiring needs can vary, so review current openings for the latest opportunities.

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1
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$170K - $190K *

Accelerate progress at the forefront of marketing operations by architecting and optimizing global MarTech systems, ensuring seamless data governance and campaign execution to drive high-impact result...

Today

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $180K *

Lead global commercial strategy and growth initiatives in mining, driving partnerships and sales. Build a high-value pipeline, manage complex sales cycles, and establish the company’s presence in new...

Toronto, ONIn-Person

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$130K - $160K *

Elevate product marketing by crafting compelling narratives that drive adoption and revenue. Collaborate with product, sales, and marketing teams to create impactful messaging and enablement materials...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$95K - $115K *

Lead the charge in transforming our Global Tape Backings business through strategic insights and innovative product development, enhancing profitability and customer satisfaction while managing a dive...

Today

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$125K - $150K *

Lead the charge in transforming marketing operations by building scalable processes, fostering innovation, and enabling teams through technology and automation. Drive measurable business impact while...

Toronto, ONIn-Person

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$150K - $180K *

Drive consumer growth and brand recognition by leading innovative marketing strategies, overseeing acquisition, activation, and retention efforts, while building a high-performing team in a hands-on...

Toronto, ONIn-Person

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$80K - $95K *

Transform complex cybersecurity narratives into engaging content that captivates audiences across various formats. Collaborate with cross-functional teams to enhance brand storytelling and drive conve...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$225K - $337K *

Join a team that's redefining marketing operations by architecting a cutting-edge operating model. Drive transformation through technology, data, and AI, ensuring efficient processes that enhance clie...

Reposted 6 days ago

  •   15+ years exp.  •   Finance & Insurance

$121K - $194K *

Drive operational excellence by leading media delivery initiatives, optimizing processes, and fostering collaboration across teams to enhance performance and client satisfaction in a dynamic media env...

1 week ago

  •   8 - 10 years exp.  •   Media

$110K - $130K *

Lead product development for innovative portable machining tools, guiding cross-functional teams through the entire lifecycle from concept to market launch, while enhancing customer experience and dri...

1 week ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$125K - $150K *

Deliver impactful product strategies and roadmaps for Agency Solutions, collaborating with cross-functional teams to drive client value and business growth. Lead initiatives from vision to execution w...

2 days ago

  •   8 - 10 years exp.  •   Media

$155K - $225K *

Champion impactful GTM communications by crafting narratives and leading key events. Collaborate with executives to enhance clarity and alignment across teams, driving engagement and execution in a hy...

Toronto, ONIn-Person

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$162K - $235K *

Optimize GTM communications by crafting impactful narratives and strategies that align with company priorities. Lead key events and channels to enhance clarity and execution across global teams, drivi...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$185K - $200K *

Innovate competitive intelligence strategies to transform market insights into actionable business advantages. Collaborate across teams to ensure seamless integration of findings and drive strategic d...

4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$185K - $200K *

Champion competitive intelligence and market analysis, driving strategic insights that enhance commercial success. Lead innovative research initiatives, collaborate with cross-functional teams, and de...

4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$108K - $130K *

Drive your career with a dynamic role focused on product management and technical account management in the automotive aftermarket. Collaborate with strategic partners to translate insights into actio...

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$159K - $230K *

Drive cross-organizational programs that integrate AI workflows with hardware development. Lead complex projects from inception to deployment, ensuring alignment with strategic goals and enhancing ope...

3 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$160K - $190K *

Lead the charge in shaping innovative Training Apparel strategies, driving product creation from concept to market. Collaborate with cross-functional teams to deliver exceptional products that resonat...

Yesterday

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$150K - $200K *

Join us to lead a dynamic marketing strategy focused on growth and demand generation. Oversee a talented team, manage budgets, and drive innovative marketing initiatives across B2B, B2C, and patient s...

Reposted today

  •   8 - 10 years exp.  •   Healthcare

$197K - $344K *

Lead the charge in driving the CAPS AI-powered product roadmap, enhancing cloud-scale architecture, and fostering customer trust through innovative technical marketing and collaboration across teams...

3 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$114K - $224K *

Drive innovation in data center SSDs by defining technical requirements, collaborating with cross-functional teams, and translating customer needs into actionable specifications. Elevate product devel...

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$114K - $224K *

Lead the technical development of next-gen data center SSDs, collaborating with customers and internal teams to define requirements and specifications. Drive product strategy and innovation while ensu...

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$171K - $337K *

Optimize your career as a Technical Product Manager, bridging engineering and business teams to drive innovative SSD solutions. Leverage your technical expertise and leadership skills to shape product...

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$114K - $224K *

Champion the technical development of next-gen data center SSDs, collaborating with cross-functional teams to define customer requirements and drive product specifications. Leverage your expertise to...

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$134K - $230K *

Join a dynamic team as you lead the strategy and execution of innovative consumer payment solutions, driving growth and engagement through targeted rewards and offers while collaborating across multip...

Eden Prairie, MNRemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Director do?question toggle

    A Product Marketing Director leads product positioning, messaging, market research, launch planning, and go-to-market strategy. The role aligns product, sales, and marketing teams to communicate product value and support business growth.

  • What qualifications are commonly required for Product Marketing Director jobs?question toggle

    Requirements vary by employer, but roles often call for substantial product marketing experience, strategic and analytical skills, strong communication, and a history of leading cross-functional initiatives. Some positions also require people-management experience or expertise in a particular industry.

  • What skills are important for a Product Marketing Director?question toggle

    Key skills include positioning and messaging, customer and competitive research, go-to-market planning, product launch leadership, sales enablement, data-informed decision-making, and the ability to influence and develop teams.

  • How much do Product Marketing Director jobs pay?question toggle

    Compensation varies based on factors such as location, industry, company size, and experience. Ladders focuses on vetted professional opportunities paying $100,000 or more; check individual listings for specific salary details.

  • Where can I find Product Marketing Director jobs paying $100K or more?question toggle

    Browse Product Marketing Director listings on Ladders to explore vetted professional roles with salaries of $100,000 or more. Review each listing for current requirements, compensation, and location details.