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Experience with customer segmentation, profiling, and targeting with ability to report out on metrics and results. Ability to work closely with internal content/PR roles to create segments, campaigns...
Partner with sales to serve as an industry expert to help drive value proposition and close deals.Train sales, product marketing, and demand generation teams on each new micro-vertical...
Plan compelling promotions and impactful rewards for loyalty program participants (we might call them members, haven’t gotten that far yet), act as the key driver within your cross functional team to...
Leads the digital marketing team to manage online content, communications and campaigns through the company website, mobile, email marketing, building the online community, attracting new customers, s...
Work closely with Product Management to identify market opportunities, launch products to address those opportunities, and enable sales teams to identify and sell into those opportunities...
Close cooperation between the strategic account managers, other sales managers, technology centers, marketing, product management, customer service, technical service and other staff is critical to th...
Educating customers on our product and enabling them to successfully apply it to their business, particularly at the start of the relationship to ensure the best possible customer experience and busi...
Develop a vertical market(s) and geographic account management with a strategic growth plan. Attend industry specific networking events and actively participate in organizations as a representative fo...
Responsible for managing relationships with key partners and collaborators. will work with product teams and sales to create a go-to-market plan for new product/market initiatives and assist in execu...