Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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1
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$172K - $206K *

Champion data product initiatives by owning a portfolio that drives business value, adoption, and continuous improvement. Collaborate with cross-functional teams to shape product strategy and ensure a...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Business Services

$160K - $170K *

Champion commercial analytics initiatives to drive business performance. Lead insights generation, support strategic decision-making, and enhance reporting strategies across sales, marketing, and exec...

3 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$148K - $195K *

Shape strategic insights and launch readiness for innovative regenerative therapies. Collaborate across teams to integrate data and generate actionable recommendations that drive decision-making in a...

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$216K - $236K *

Join a team that's redefining AI product management by driving ROI through innovative solutions. Lead the development of AI capabilities that enhance Alteryx workflows, ensuring faster, better, and ch...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$112K - $179K *

Join a team that's redefining digital marketing through data-driven strategies. Leverage audience insights and technology platforms to enhance media decisions and optimize client investments in data m...

2 days ago

  •   5 - 7 years exp.  •   Media

$150K - $198K *

Drive revenue growth by optimizing data systems and processes. Collaborate with cross-functional teams to enhance forecasting, analytics, and AI solutions, ensuring informed business decisions and str...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$193K - $213K *

Accelerate growth through data-driven strategies and analytics. Lead cross-functional teams to identify opportunities, enhance customer engagement, and drive retention. Transform insights into actiona...

2 weeks ago

  •   8 - 10 years exp.  •   Business Services

$125K - $150K *

Engineer transformative Sigma analytics solutions, leading complex projects that unlock business insights for clients. Collaborate closely with stakeholders to build actionable data-driven products, e...

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Reposted 6 days ago

  •   5 - 7 years exp.  •   Information Technology

$179K - $305K *

Drive innovation in AI and data strategy by leading cross-functional initiatives, developing frameworks, and promoting responsible practices that enhance products and services while ensuring complianc...

6 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$175K - $250K *

Join a team that's shaping user journeys by optimizing lifecycle strategies. Lead initiatives across email, push, and in-product messaging, enhancing engagement and driving retention through data-info...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$336K - $420K *

Empower sales excellence as you lead a high-performing enterprise team. You'll drive revenue growth, optimize operations, and enhance customer experience through cross-functional collaboration and inn...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$130K - $200K *

Drive your career with a leadership role focused on digital growth, managing key categories within a platform that connects millions. Own strategy, customer experience, and partner relationships to ac...

2 weeks ago

  •   5 - 7 years exp.  •   Media

$225K - $250K *

Join a team that's redefining mobile app performance through data science. Lead the development of predictive models and insights that drive product decisions and enhance system health in a high-impac...

2 weeks ago

  •   5 - 7 years exp.  •   Media

$90K - $125K *

Support the negotiation and purchasing of U.S. TV media, enhancing partnerships and internal collaboration. Leverage expertise in Linear and Connected TV to drive strategic media solutions and improve...

2 weeks ago

  •   5 - 7 years exp.  •   Media

$145K - $170K *

Innovate analytics solutions by leading project teams and collaborating with clients to deliver impactful Oracle Analytics insights, ensuring data quality and governance while mentoring consultants an...

1 week ago

  •   5 - 7 years exp.  •   Business Services

$145K - $170K *

Join a dynamic team to oversee and enhance our revenue operations, analyzing and improving performance across marketing, sales, and finance to drive growth and optimize revenue streams in a collaborat...

New York, NYRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$160K - $238K *

Drive innovative credit risk strategies for BNPL products, collaborating with cross-functional teams to enhance performance and ensure compliance while mentoring junior data scientists and delivering...

2 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$106K - $170K *

Champion innovative media strategies and lead a dynamic team to execute impactful campaigns, aligning client goals with effective planning and performance analysis while fostering strong client relati...

Today

  •   5 - 7 years exp.  •   Media

$81K - $129K *

Elevate your career by leading media strategy and planning for diverse clients. Drive cross-functional collaboration, manage multiple accounts, and mentor a talented team while ensuring alignment with...

1 week ago

  •   5 - 7 years exp.  •   Media

$152K - $227K *

Drive the strategy and delivery of enterprise data products and AI solutions, leading a multidisciplinary team to transform business challenges into scalable data and AI products that foster growth an...

3 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$120K - $145K *

Join a team that's shaping innovative agentic applications to enhance operational effectiveness and partner capabilities, driving strategy and execution across acquisition channels...

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Business Services

$110K - $130K *

Transform digital media strategies by leading a dynamic team to execute innovative campaigns across various channels, ensuring quality and timely delivery while managing client expectations and drivin...

Today

  •   8 - 10 years exp.  •   Business Services

$179K - $259K *

Lead the charge in enterprise-wide data warehousing, navigating design and development across multiple units. Drive data governance and AI initiatives while ensuring security compliance and operationa...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$150K - $180K *

Drive the future of commercial technology and data engineering by leading a multidisciplinary team to deliver scalable solutions that enhance analytics, digital engagement, and operational efficiency...

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$150K - $180K *

Unlock potential by leading data analytics initiatives to drive insights and support decision-making. Collaborate with stakeholders to develop reports and visualizations, guiding a team of analysts in...

Yesterday

  •   5 - 7 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.