Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$75K - $180K *

Lead the full data enablement and reporting processes for a major client. Oversee reporting infrastructure, data integration, quality assurance, and dashboard delivery while partnering with technical...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$180K - $220K *

Unlock potential by leading a 20+ team of Analytics Engineers in transforming data foundations, driving AI adoption, and pushing Snowflake's data analytics capabilities forward to meet internal and cu...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$175K - $210K *

Shape the future of healthcare by leading digital growth marketing initiatives, optimizing enterprise demand generation, and driving strategic marketing operations to enhance revenue insights and oper...

Reposted yesterday

  •   8 - 10 years exp.  •   Healthcare

$157K - $303K *

Lead the charge in developing and executing go-to-market strategies for key products, driving awareness and adoption through compelling messaging, customer insights, and cross-functional collaboration...

1 week ago

  •   11 - 15 years exp.  •   Information Technology

$112K - $179K *

Join our Data & Analysis team to lead strategic growth initiatives, leveraging data-driven insights to solve marketing challenges and inspire innovative solutions for clients while fostering a collabo...

2 days ago

  •   5 - 7 years exp.  •   Media

$112K - $161K *

Transform your career by leading data-driven strategies that fuel client growth. Collaborate with teams to innovate marketing solutions and exceed client expectations through effective brand and acqui...

2 days ago

  •   5 - 7 years exp.  •   Media

$202K - $213K *

Lead a dynamic team of product marketers to shape the future of advertising strategies, ensuring seamless product launches and cohesive messaging that drives market leadership and enhances advertiser...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Consumer Technology

$203K - $214K *

Transform the Ads ecosystem by leading a team of product marketers to create cohesive go-to-market strategies, ensuring seamless product launches and a strong narrative that drives advertiser engageme...

CanadaRemote

1 week ago

  •   11 - 15 years exp.  •   Consumer Technology

$125K - $150K *

Lead the charge in shaping our data and analytics architecture, driving governance and strategy. Collaborate closely with teams to transform data into actionable insights, ensuring quality and trust i...

Calgary, ABIn-Person

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$184K - $265K *

Join a team that's shaping the future of go-to-market strategy and revenue planning. Lead initiatives across pricing, market segmentation, and sales productivity while driving impactful outcomes that...

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$240K - $360K *

Elevate product decisions by leading analytics and data strategies that enhance customer value across digital health and connected-device portfolios, ensuring data-driven insights inform product devel...

6 days ago

  •   Less than 5 years exp.  •   Healthcare

$85K - $95K *

Unlock potential by leading technology-driven solutions to enhance Capital Markets processes. Drive automation, analytics, and data integration to improve efficiency and support strategic decision-mak...

Toronto, ONIn-Person

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$110K - $220K *

Lead the charge in optimizing Salesforce usage to drive value across Sales and Operations. Collaborate with stakeholders to enhance workflows, ensure data integration, and establish performance metric...

1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$160K *

Shape the future of data-driven marketing by leveraging advanced analytics and machine learning to deliver impactful insights and strategies that enhance client campaigns and drive business growth acr...

Today

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Analyze complex data to deliver strategic real estate insights, manage projects end-to-end, and create impactful visual narratives. Collaborate with advisors to enhance analytics efficiency and mentor...

2 weeks ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$100K - $120K *

Partner with us to build innovative measurement frameworks that transform complex AI data into actionable insights, driving strategic decisions across marketing campaigns and enhancing brand visibilit...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Unlock potential by leading analytics initiatives that drive data-driven decision-making and enhance sales effectiveness across a large commercial organization. Collaborate with cross-functional teams...

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$145K - $185K *

Join a team that's driving marketing excellence by owning and scaling our marketing operations. You'll lead cross-functional projects, optimize tech stacks, and ensure data integrity to enhance pipeli...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$112K - $179K *

Lead cutting-edge data science projects within a fast-paced environment. Collaborate with cross-functional teams to build ML models and actionable insights for clients in the life sciences, helping dr...

4 weeks ago

  •   Less than 5 years exp.  •   Media

$85K - $115K *

Drive business growth by delivering data-driven insights and analytics solutions. Collaborate with cross-functional teams to optimize marketing initiatives through effective dashboards, reports, and s...

Yesterday

  •   Less than 5 years exp.  •   Media

$120K - $145K *

Lead the charge in enhancing Procurement Data Products for AI/ML, bridging Data & Analytics with Procurement AI. Drive continuous improvement and ensure data readiness for advanced analytics, supporti...

6 days ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Unlock your potential by leading Sales Analytics initiatives, driving insights and improvements for a Business Unit. Collaborate with stakeholders to enhance productivity through data-driven strategie...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K *

Lead the charge in transforming data into actionable insights that drive commercial strategy. Collaborate with senior leadership to enhance fan engagement and optimize marketing efforts through advanc...

Today

  •   5 - 7 years exp.  •   Hospitality & Recreation

$90K - $215K *

Drive impactful results by leading cross-functional teams and executing strategic initiatives that enhance organizational effectiveness and drive growth. Collaborate with stakeholders to innovate solu...

4 weeks ago

  •   Less than 5 years exp.  •   Media

$90K - $215K *

Advance the strategic vision by managing cross-functional teams to deliver innovative solutions, ensuring alignment with business objectives and driving continuous improvement across projects...

4 weeks ago

  •   Less than 5 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.