Digital strategists help organizations plan and improve their online presence to meet business goals. They connect audience insights, digital channels, content, technology, and measurement to shape strategies that support brand awareness, customer engagement, and growth. Explore vetted Digital Strategist opportunities paying $100,000 or more on Ladders.
Responsibilities vary by employer and industry, but digital strategists commonly assess business objectives and audience needs, develop cross-channel plans, and guide teams in executing digital initiatives. They may work across websites, search, social media, email, paid campaigns, content, and emerging platforms. Many roles also involve setting performance goals, interpreting analytics, and recommending adjustments based on results.
Senior digital strategy roles often call for a blend of strategic thinking, communication, and analytical ability. Employers may value experience with digital marketing and customer journeys, campaign planning, research, data interpretation, and collaboration with creative, product, technology, and sales teams. Familiarity with analytics and marketing platforms can be useful, while leadership roles may require experience managing stakeholders, budgets, or teams.
Digital strategists work in a range of settings, including in-house marketing teams, agencies, consulting firms, and technology companies. Depending on the organization, related opportunities may focus on growth strategy, content strategy, digital experience, marketing analytics, or channel management. Scope and qualifications differ across employers, so review each listing for its specific responsibilities and requirements.
Ladders features vetted professional opportunities with salaries of $100,000 or more. Browse Digital Strategist listings to compare roles, understand employer expectations, and find opportunities that align with your experience and career goals.
$110K - $130K *
Innovate your career by leading creative direction in graphics, video, and social media. This hands-on role combines strategy and execution, guiding a team while producing high-quality content across...
3 weeks ago
Solution Director: Platform & AI
$160K - $200K *
Pioneer transformative solutions in Platform & AI, driving growth and innovation. Collaborate with C-suite leaders, shape technology strategies, and lead delivery of enterprise-grade solutions across...
2 weeks ago
$128K - $178K *
Lead the charge in shaping the future of destination marketing through data-driven insights and innovative product strategies. Collaborate with cross-functional teams to enhance customer experiences a...
2 weeks ago
$100K - $120K *
Empower enterprise growth by managing strategic accounts, building relationships, and driving pipeline development. Collaborate with cross-functional teams to deliver impactful solutions and expand ma...
4 days ago
Director, Digital Experience and Strategy for Enrollment Management
$81K - $90K *
Transform the digital landscape by leading strategic initiatives that enhance user experiences and drive enrollment. Oversee digital content, manage projects, and implement innovative technologies to...
2 weeks ago
Associate Director, Paid Social & Digital IO
$70K - $125K *
Join a team that's driving digital activation excellence through strategic leadership and innovative campaign execution across Paid Social and Direct IO channels, ensuring client satisfaction and team...
2 days ago
Director, Digital Experience and Strategy for Enrollment Management
$81K - $90K *
Pioneer digital strategies that enhance student engagement and optimize user experiences. Lead a team to manage comprehensive digital platforms, ensuring alignment with enrollment goals while leveragi...
Reposted 2 weeks ago
Strategic Transformation Professional
$90K - $136K *
Unlock the potential of Generative AI by leading innovative use cases from concept to deployment. Collaborate with stakeholders to define requirements, develop prototypes, and validate solutions, driv...
2 weeks ago
$100K - $120K *
Drive your career with a leadership role overseeing press operations in flexible packaging. Lead teams, ensure quality, troubleshoot issues, and enhance production efficiency in a dynamic manufacturin...
2 weeks ago
Sr. Manager, Social Strategy - (Nutricia + Kate Farms)
$130K - $187K *
Join a dynamic team to lead social strategy and content creation across multiple brands, driving community engagement and brand advocacy through innovative campaigns and storytelling on platforms like...
1 week ago
Data Scientist, PGC Traffic Strategy and CRP - TikTok
$179K - $277K *
The Data Scientist for PGC Traffic Strategy at TikTok will analyze user behavior and product features to generate actionable business insights. This role involves collaboration with cross-functional t...
Reposted 1 week ago
Director, Strategic Partnerships
$168K - $285K *
Drive strategic partnerships by shaping and executing initiatives that align with AI and business priorities. Collaborate across teams to develop relationships and deliver measurable outcomes that enh...
Reposted 3 weeks ago
Senior Manager Strategy and Optimization
$139K - $208K *
Shape the future of supply chain strategy by leading network optimization initiatives. Drive efficiency, enhance service, and influence key business decisions through data-driven insights and cross-fu...
3 days ago
$150K - $180K *
Empower strategic financial initiatives by leading corporate modeling, AI automation, and executive storytelling. Drive M&A transactions and build a high-performance analytics framework to support sca...
3 weeks ago
Marketing Analyst, Paid Social
$80K - $108K *
Transform your career as you support mid and upper-funnel paid social campaigns, optimizing performance and learning from experienced marketers. Collaborate across teams to drive measurable growth and...
1 week ago
Director of Retail Insights & Analytics
$73K - $189K *
Contribute to the insights function by synthesizing data from various sources to drive strategic decisions, enhance client relationships, and identify growth opportunities across a diverse portfolio o...
4 days ago
Senior Manager, Platform Partnerships
$140K - $150K *
Join a team that's redefining platform partnerships by managing strategic relationships, driving growth, and enhancing collaboration across commercial and technical teams to optimize programmatic adve...
2 weeks ago
$85K - $105K *
Optimize media strategies by leveraging data insights and analytics. Collaborate with clients and teams to enhance campaign performance across digital platforms, ensuring alignment with business objec...
6 days ago
$250K - $275K *
Empower the data landscape by leading a team to create reliable, AI-ready data systems. Own the data platform, establish governance, and ensure data quality for impactful decision-making across client...
1 week ago
$172K - $275K *
Unlock your potential by leading a dynamic sales team to achieve and exceed revenue targets across multiple verticals. Drive strategic initiatives in digital sales, fostering innovation and strong cli...
3 weeks ago
$172K - $275K *
Drive revenue growth by leading a high-performing sales team across diverse verticals. Enhance market share through strategic initiatives, client relationships, and effective execution of sales strate...
3 weeks ago
Senior Director, Client Growth & Strategy, Federal Civilian
$200K - $250K *
Join a team that's shaping growth strategies for Federal Civilian accounts. Leverage your expertise in federal markets to drive business development, capture opportunities, and enhance customer relati...
3 days ago
Senior Manager, Digital Marketing
$150K - $170K *
Empower your marketing expertise to drive growth and engagement for a dynamic community platform. Lead strategies in acquisition, retention, and multi-channel campaigns to help inspire and connect wom...
3 weeks ago
$320K - $400K *
Accelerate growth by leading performance marketing strategies across channels. Drive customer acquisition, activation, and retention through data-driven campaigns while collaborating with cross-functi...
2 weeks ago
$320K - $400K *
Join a team that's redefining growth marketing by leading performance strategies across diverse channels. Drive impactful campaigns, collaborate with cross-functional teams, and shape the future of cu...
2 weeks ago
What does a digital strategist do?
A digital strategist plans how an organization can use online channels, content, technology, and audience insights to achieve business goals. The role may include strategy development, campaign guidance, performance measurement, and optimization.
What qualifications are common for digital strategist jobs?
Requirements vary by employer. Many roles seek experience in digital marketing, audience research, campaign planning, analytics, and cross-functional collaboration. Senior positions may also require leadership, stakeholder management, or budget experience.
Where do digital strategists work?
Digital strategists may work for companies’ in-house teams, marketing agencies, consulting firms, or technology businesses, across many industries.
How much do digital strategist jobs on Ladders pay?
Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Strategist roles varies by employer, location, responsibilities, and experience.
What skills help digital strategists succeed?
Useful skills include strategic planning, communication, analytical thinking, understanding digital channels and customer journeys, and the ability to collaborate across teams. Some roles also value experience with specific analytics or marketing platforms.