Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$138K - $197K *

Join a team that's shaping the future of advertising technology by guiding innovative products from conception to launch, collaborating across functions to enhance user experience and drive impactful...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$115K - $130K *

Shape the future of our global environmental monitoring products by leading product marketing, influencing sales strategies, and enhancing competitive positioning. Collaborate across teams to create i...

United StatesRemote

Reposted today

  •   8 - 10 years exp.  •   Energy & Utilities

$105K - $120K *

Grow your career with a strategic marketing role focusing on product positioning, competitive intelligence, and sales enablement for a suite of environmental monitoring products, delivering impactful...

CanadaRemote

Reposted today

  •   8 - 10 years exp.  •   Energy & Utilities

$100K - $160K *

Join a dynamic team to drive global paid acquisition strategies, optimizing campaigns across Google platforms. This hands-on role blends strategic insight with operational execution, leveraging data t...

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$120K - $155K *

Elevate your career by driving impactful marketing initiatives in the AI sector. Collaborate with cross-functional teams to enhance brand presence and engage key stakeholders through innovative events...

6 days ago

  •   Less than 5 years exp.  •   Consumer Technology

$192K - $278K *

Join a team that's shaping the future of trust and safety in AI. As a strategic leader, you'll drive critical initiatives, manage a global portfolio, and collaborate with cross-functional teams to enh...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$145K - $170K *

Lead the charge in building innovative marketing tools and processes to enhance customer engagement, streamline team capabilities, and measure campaign success while collaborating across multiple depa...

4 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$96K - $186K *

Drive content strategy and performance for a leading streaming service by leveraging data insights, managing budgets, and collaborating with cross-functional teams to enhance user engagement and growt...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$95K - $115K *

Deliver strategic leadership by shaping a high-performing digital marketing team, driving growth through omnichannel campaigns, and enhancing organizational alignment while fostering a culture of data...

Reposted 6 days ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$190K - $200K *

Lead the charge in driving creative excellence across paid media campaigns. Shape brand experiences for millions while managing a significant ad budget. Collaborate with cross-functional teams to opti...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$130K - $155K *

Drive integrated marketing initiatives that elevate brand relevance and engage diverse user segments. Collaborate across teams to execute full-funnel campaigns, leveraging insights to optimize perform...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$130K - $155K *

Shape integrated marketing strategies that elevate brand relevance and engage diverse audiences. Collaborate across teams to execute dynamic campaigns, leveraging consumer insights to drive growth and...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$130K - $155K *

Transform brand engagement by executing integrated marketing strategies that resonate across diverse audiences. Collaborate with cross-functional teams to drive impactful campaigns and optimize perfor...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $145K *

Unlock potential by driving integrated marketing strategies that elevate brand relevance across diverse audiences. Collaborate with cross-functional teams to execute impactful campaigns and optimize p...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$192K - $278K *

Champion the development of strategic infrastructure supply plans, managing complex projects to ensure seamless operations. Collaborate with stakeholders to align resources and drive innovative soluti...

6 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Unlock your potential by leading digital marketing strategies that engage diverse audiences. Drive impactful campaigns, optimize web presence, and collaborate with teams to enhance the Griffin School...

4 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$171K - $247K *

Contribute to shaping executive engagement strategies by leading high-impact marketing initiatives, fostering C-suite relationships, and executing bespoke programs that elevate brand presence and driv...

6 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Drive innovative creative strategies that elevate performance marketing. Lead the development of original concepts and frameworks, leveraging insights and AI to enhance team capabilities and deliver i...

New York, NYRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Advance creative strategy in a founding role, driving innovative performance marketing through original concepts and data-driven insights. Collaborate across teams to elevate creative quality and esta...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Pioneer innovative creative strategies that elevate performance marketing. Collaborate across teams to develop impactful video and static ads, leveraging insights and AI to drive results and establish...

Los Angeles, CARemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Unlock your potential in a senior role that shapes creative strategy for performance marketing. Drive innovative concepts, analyze data, and build frameworks that elevate team capabilities and client...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $115K *

Shape the future of search marketing by leading paid, organic, and AI strategies. Collaborate across teams to enhance digital experiences, drive traffic, and optimize conversions, ensuring alignment w...

2 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Optimize the online shopping experience by leading a team to enhance site search, content, and navigation. Drive personalization and UX improvements while collaborating cross-functionally to elevate c...

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Drive the future of product marketing by shaping positioning, go-to-market strategies, and sales enablement. Collaborate with cross-functional teams to enhance customer education and competitive intel...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$95K - $115K *

Shape the future of product marketing by driving operational excellence in product launches and go-to-market initiatives. Collaborate across teams to ensure seamless execution and strategic alignment...

RemoteRemote

Reposted today

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.