Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$100K - $120K *

Join a dynamic team to lead impactful marketing initiatives, from event coordination to product launches. Utilize your expertise to connect strategy with measurable outcomes, enhancing brand presence...

4 weeks ago

  •   Less than 5 years exp.  •   Legal & Accounting

$108K - $151K *

Innovate within a dynamic PMO team, driving cross-functional projects and enhancing operational excellence across Global Brand, Communications, and Marketing. Collaborate with leaders to streamline pr...

6 days ago

  •   Less than 5 years exp.  •   Media

$140K - $160K *

Drive New Product Introduction programs, transforming R&D into scalable manufacturing. Collaborate across teams to ensure timely execution, risk management, and clear communication, while maintaining...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$192K - $278K *

Lead the charge in expanding Discover's global footprint by optimizing user engagement and driving product strategy across diverse platforms. Collaborate cross-functionally to enhance consumer experie...

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$216K - $240K *

Join a team that's shaping the future of grocery and retail advertising. Drive demand growth for CPG ads, collaborate across functions, and enhance shopper experiences while delivering value to mercha...

2 weeks ago

  •   8 - 10 years exp.  •   Transportation

$216K - $240K *

Drive demand growth for grocery and retail ads by shaping product strategy, collaborating cross-functionally, and enhancing user experiences to create a thriving marketplace for consumers and merchant...

2 weeks ago

  •   8 - 10 years exp.  •   Transportation

$140K - $170K *

Elevate our demand generation efforts by designing and executing integrated campaigns, managing ABM strategies, and optimizing marketing operations. This hands-on role is pivotal in driving pipeline g...

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$140K - $170K *

Unlock growth by owning and scaling demand generation strategies. Design integrated campaigns, manage ABM initiatives, and enhance marketing operations to drive pipeline and align closely with Sales i...

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$132K - $246K *

Advance your career by leading product marketing strategies for cutting-edge MarTech solutions. Drive revenue through team collaboration and innovation while shaping compelling narratives that resonat...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Media

$132K - $246K *

Accelerate progress at the forefront of MarTech by leading a dynamic team in developing compelling go-to-market strategies that drive enterprise growth and innovation across cutting-edge marketing tec...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Media

$140K *

Join our team to optimize digital shelf performance and enhance product visibility on major eCommerce platforms. Leverage your expertise in content operations and analytics to drive impactful results...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Healthcare

$105K - $130K *

Transform marketing operations by optimizing HubSpot and Salesforce integrations, auditing workflows, and ensuring data accuracy. Collaborate with teams to enhance campaign performance and uphold acce...

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$96K - $217K *

Drive strategic insights and analytical excellence in digital marketing. Collaborate with product leaders to define frameworks, influence decisions, and enhance performance through data-driven storyte...

1 week ago

  •   Less than 5 years exp.  •   Transportation

$74K - $101K *

Drive market excellence in Running and Training, translating insights into impactful seasonal plans, ensuring strong consumer engagement and commercial success through integrated marketing strategies...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$74K - $101K *

Champion innovative marketing strategies for Running and Training. Lead integrated planning and execution across multiple channels, enhancing consumer engagement and achieving commercial objectives wh...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$75K - $125K *

Elevate your career by joining a dynamic marketing team that drives growth through innovative campaigns and data-driven strategies. Collaborate cross-functionally to optimize marketing efforts and enh...

4 weeks ago

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$80K - $95K *

Unlock potential by driving customer marketing strategies that enhance retention, advocacy, and revenue growth. Collaborate with teams to create impactful campaigns and leverage customer insights for...

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5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Accelerate your career by driving revenue growth through innovative lifecycle marketing strategies. Leverage data-driven insights and AI to convert millions of free users into paying customers while c...

1 week ago

  •   Less than 5 years exp.  •   Consumer Technology

$104K - $112K *

Join a dynamic team to manage digital projects, optimizing web initiatives and driving business outcomes through effective collaboration and strategic planning across departments...

Today

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Optimize paid search strategies across diverse product portfolios, driving campaign performance and budget allocation. Collaborate cross-functionally to enhance visibility and identify growth opportun...

Today

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$130K - $155K *

Drive innovation and excellence as you lead complex software releases and AI integration, collaborating with global teams to ensure zero-downtime reliability and optimal performance across our enterpr...

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$130K - $155K *

Lead the charge in revolutionizing our product marketing strategy for an innovative AI-driven platform. Collaborate across teams to craft compelling narratives and launch initiatives that empower cust...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$135K - $160K *

Elevate your career by leading product marketing and go-to-market strategies for a dynamic platform. Collaborate across teams to redefine messaging, positioning, and customer engagement while adapting...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$145K - $175K *

Drive impactful integrated campaigns by transforming company priorities into actionable strategies. Collaborate across teams to create demand, enhance customer growth, and measure success through data...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$98K - $176K *

Develop and optimize scalable in-store digital signage solutions, leveraging expertise in software engineering and AV technologies to enhance guest experiences and drive business outcomes while collab...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.