Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

Remote
caret down
Compensation
caret down
Position Level
caret down
Time Posted
caret down
Industries
caret down
Locations
caret down
More
1
caret down

$158K - $198K *

Drive the technical backbone of performance marketing by owning data infrastructure, implementing tracking solutions, and ensuring flawless data flow between marketing and engineering teams to maximiz...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$114K - $171K *

Drive the strategy and execution of lead operations, optimizing processes and technology to enhance lead qualification and routing. Collaborate across teams to ensure timely follow-up and continuous i...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$114K - $171K *

Champion the strategy and execution of lead operations, optimizing processes and technology to enhance lead qualification and routing. Collaborate across teams to ensure timely follow-up and continuou...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$114K - $171K *

Empower your career by shaping lead operations strategy and execution. Own systems and processes for lead qualification and routing, collaborating with teams to enhance performance and drive improveme...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$120K - $145K *

Execute integrated digital marketing campaigns to engage security buyers. Collaborate with leadership to optimize strategies, leveraging AI tools for efficiency and reporting. Own campaign performance...

6 days ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Lead the charge in executing and optimizing digital marketing campaigns. Collaborate with leadership to develop integrated strategies targeting security buyers, leveraging AI tools for efficiency and...

6 days ago

  •   Less than 5 years exp.  •   Information Technology

$148K - $215K *

Drive product strategy and execution across teams, enhancing marketing technology solutions. Collaborate with leadership to optimize workflows and ensure alignment with business goals, delivering impa...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$74K - $90K *

Transform paid search campaigns by managing diverse client portfolios and driving user acquisition through strategic optimization of Google and Microsoft Ads. Collaborate with client teams to meet per...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Business Services

$128K - $222K *

Collaborate with cross-functional teams to lead the product strategy and execution of digital platforms, enhancing customer experience across global corporate websites and Adobe Experience Manager com...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$92K - $142K *

Drive the development of innovative digital solutions, enhancing user experiences across global platforms. Collaborate with diverse teams to execute product strategies and deliver exceptional value th...

Toronto, ONIn-Person

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$130K - $210K *

Transform complex enterprise-scale programs by leading multifaceted workstreams, ensuring accountability and clarity while driving strategic initiatives in marketing and technology through AI and GenA...

Yesterday

  •   5 - 7 years exp.  •   Media

$138K - $197K *

Champion innovative solutions as you lead complex projects, driving AI and data analytics to enhance operational efficiency. Collaborate with cross-functional teams to transform Google’s infrastructur...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $155K *

Lead the charge in executing strategic business initiatives, driving cross-functional collaboration, and mentoring teams to achieve performance excellence while fostering a high-performing environment...

Bentonville, ARRemote

Today

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$80K - $155K *

Lead the charge in executing strategic business initiatives, driving cross-functional collaboration, and optimizing performance through data-driven insights. Mentor teams to foster a high-performing e...

Today

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$80K - $155K *

Drive the execution of strategic business plans by leading cross-functional teams, enhancing operational efficiency, and fostering a culture of continuous improvement while ensuring compliance with co...

Today

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$104K - $202K *

Drive workforce transformation initiatives by leading program strategy, governance, and execution across teams. Collaborate with stakeholders to enhance manager readiness and associate experience, ens...

5 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$104K - $202K *

Lead the charge in workforce transformation programs, driving strategy, governance, and execution across teams. Collaborate with stakeholders to enhance manager readiness and associate experience, ens...

Sunnyvale, CARemote

5 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$120K - $145K *

Champion data-driven marketing by ensuring seamless access to vital insights. Collaborate with cross-functional teams to build robust data pipelines and enhance marketing operations through innovative...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$95K - $115K *

Partner with us to enhance marketing operations by ensuring seamless data access and integration. Collaborate with cross-functional teams to build efficient pipelines and maintain data quality, drivin...

Toronto, ONIn-Person

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $140K *

Lead the charge in CRM strategy execution for a growing subscription base. Optimize and adapt campaigns tailored to the US market while ensuring compliance and performance through data-driven insights...

4 weeks ago

  •   Less than 5 years exp.  •   Media

$143K - $216K *

Join a team that's redefining B2B marketing in the Salesforce ecosystem. Leverage your product marketing expertise to drive positioning, support launches, and enhance cross-cloud strategies, impacting...

California, MDRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$145K - $175K *

Elevate your career by driving innovative product marketing strategies and go-to-market initiatives, collaborating cross-functionally to enhance consumer engagement and product adoption for a global a...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $135K *

Empower marketing innovation by leading product development for a cutting-edge intelligence platform. Collaborate with cross-functional teams to enhance user experience and drive strategic decisions t...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$60K - $140K *

Elevate your career by managing programmatic media campaigns, optimizing performance, and leading a team. Collaborate with clients and internal teams to drive successful digital strategies and enhance...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$118K - $216K *

Drive impactful digital marketing strategies that enhance client engagement and retention. Lead a high-performing team to optimize performance across channels, leveraging data and technology to achiev...

Toronto, ONIn-Person

6 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.