Demand Generation Manager Jobs

Explore Demand Generation Manager jobs on Ladders, where professionals can find vetted opportunities paying $100,000 or more. Demand generation managers build and execute programs that attract qualified prospects, support the sales pipeline, and drive measurable revenue growth. Find roles across industries and company sizes, from high-growth technology businesses to established enterprises.

What Demand Generation Managers Do

Demand Generation Managers plan and optimize integrated marketing programs across channels such as email, paid media, content, webinars, events, and account-based marketing. They partner with sales, marketing operations, and product teams to define target audiences, improve lead quality, and move prospects through the buyer journey. Their work often includes campaign planning, budget management, funnel analysis, and performance reporting.

Skills and Experience Employers Look For

Employers commonly seek experience in B2B marketing, campaign management, marketing automation, CRM platforms, and analytics. Strong candidates can connect strategy to execution, communicate effectively across teams, and use data to improve conversion rates and pipeline contribution. Experience with tools such as Salesforce, HubSpot, Marketo, or similar platforms may be valuable, depending on the role.

Demand Generation Manager Compensation

Compensation depends on factors such as experience, industry, company size, location, and the scope of responsibility. Ladders focuses on vetted professional roles that pay $100,000 or more, helping experienced candidates find opportunities aligned with their career goals.

Find Your Next Demand Generation Role

Browse Demand Generation Manager openings on Ladders to discover roles focused on pipeline growth, campaign strategy, and marketing leadership. Compare opportunities, review employer requirements, and find a position that matches your expertise.

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$160K - $190K *

Unlock potential by leading our demand generation strategy to drive growth. This hands-on role requires expertise in building scalable campaigns and optimizing pipeline performance while collaborating...

Yesterday

  •   11 - 15 years exp.  •   Enterprise Technology

$160K - $190K *

Accelerate growth by leading demand generation strategies, driving pipeline, and optimizing campaigns. Collaborate with cross-functional teams to build scalable systems that convert interest into reve...

Yesterday

  •   11 - 15 years exp.  •   Enterprise Technology

$105K - $140K *

Drive demand generation efforts by managing paid campaigns and SEO strategies. Collaborate with agencies to optimize budget allocation and enhance website conversion rates, ensuring a steady pipeline...

CanadaRemote

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$125K - $150K *

Lead the charge in developing and executing demand generation strategies that drive new business acquisition and optimize conversion rates across all funnel stages, collaborating cross-functionally to...

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$85K - $95K *

Elevate your career by leading programmatic campaign strategies and managing client relationships. Drive account growth through data analysis and collaboration, while mentoring a talented team to achi...

3 weeks ago

  •   Less than 5 years exp.  •   Media

$85K - $95K *

Lead programmatic campaign strategy and execution, managing client relationships and a talented team. Drive account growth through data-backed strategies while collaborating across creative and media...

3 weeks ago

  •   Less than 5 years exp.  •   Media

$162K - $203K *

Join a dynamic team to drive lead generation and optimize the Enterprise pipeline across North America. You'll execute innovative ABM strategies, leveraging AI automation to enhance engagement and ach...

Today

  •   5 - 7 years exp.  •   Information Technology

$95K - $115K *

Build our demand generation engine from the ground up, driving MQL targets and marketing-sourced pipeline through innovative campaigns and strategic partnerships, while collaborating closely with sale...

1 week ago

  •   Less than 5 years exp.  •   Media

$80K - $95K *

Elevate our demand generation efforts by executing paid campaigns, optimizing email marketing, and managing events. Analyze performance metrics to enhance lead quality and volume, ensuring impactful m...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$162K - $203K *

Elevate your career by driving lead generation and account engagement for Enterprise accounts. Own the North America pipeline, leveraging AI automation and integrated marketing strategies to meet sale...

Yesterday

  •   5 - 7 years exp.  •   Information Technology

$162K - $203K *

Join us to drive lead generation and pipeline growth across the Americas. You'll own the Enterprise pipeline, optimize digital acquisition programs, and engage key accounts, all while leveraging a tes...

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$162K - $203K *

Tackle lead generation and pipeline growth across the Americas. Drive digital acquisition programs, optimize campaigns, and analyze performance to meet enterprise targets while collaborating with cros...

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$173K - $217K *

Drive lead generation and pipeline growth across the Americas in this hands-on role. Own the Enterprise pipeline, optimize digital acquisition programs, and engage key accounts to meet opportunity tar...

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$141K - $205K *

Unlock potential by driving go-to-market strategies for innovative lead generation products. Collaborate with cross-functional teams to translate complex capabilities into actionable insights, enhanci...

2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$160K - $180K *

Shape the demand generation strategy for the MSP segment, leading a high-impact team to optimize funnel performance and drive revenue growth through innovative marketing approaches and AI tools...

United StatesRemote

4 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$88K - $132K *

Join a team that's driving growth in the Car Care sector through innovative demand generation strategies. Lead multi-channel campaigns, enhance B2B content, and leverage AI to optimize marketing effor...

1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$100K - $125K *

Drive impactful demand generation strategies by executing integrated campaigns, optimizing email marketing, and enhancing website conversion. Collaborate cross-functionally to engage target accounts a...

United StatesRemote

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$102K - $152K *

Transform the demand generation landscape by building effective lead processes, optimizing marketing operations, and enhancing campaign strategies. Collaborate with cross-functional teams to drive mea...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$175K - $200K *

Drive the demand generation strategy and operations, leading a team to optimize pipeline performance and revenue growth. Collaborate with sales and marketing to execute multi-channel campaigns and enh...

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$100K - $150K *

Join a dynamic team to drive demand generation and optimize marketing funnels. Lead end-to-end strategies across various channels, leveraging automation and analytics to enhance growth in a fast-paced...

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$163K - $200K *

Lead a dynamic team to drive global demand generation strategies, optimizing pipeline growth across enterprise accounts while collaborating closely with Sales and Operations to achieve revenue targets...

4 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$95K - $115K *

Advance your career by developing and executing demand generation strategies that accelerate business growth, with a focus on integrated campaigns, lead generation, and performance optimization within...

Montreal, QCIn-Person

Reposted today

  •   8 - 10 years exp.  •   Finance & Insurance

$200K - $350K *

Accelerate progress at a dynamic firm by owning end-to-end online demand generation. Design strategies, build playbooks, and drive metrics to enhance lead generation across a growing portfolio of acco...

Toronto, ONIn-Person

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Innovate demand generation strategies by managing paid media, automating workflows, and leveraging AI tools. Collaborate with teams to enhance pipeline efficiency and drive measurable results through...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$150K - $237K *

Transform demand generation strategies by leading integrated campaigns that engage sales, operations, and marketing leaders. Drive qualified pipeline and revenue outcomes through expert-level LinkedIn...

1 week ago

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Demand Generation Manager do?question toggle

    A Demand Generation Manager develops and manages marketing programs that attract prospective customers, generate qualified leads, and contribute to sales pipeline and revenue growth.

  • What skills are important for Demand Generation Manager jobs?question toggle

    Commonly sought skills include B2B campaign strategy, lead generation, marketing automation, CRM and analytics proficiency, budget management, and collaboration with sales and marketing teams.

  • What tools might a Demand Generation Manager use?question toggle

    Depending on the employer, the role may use CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo, along with analytics and advertising tools.

  • Do Demand Generation Manager jobs pay $100,000 or more?question toggle

    Pay varies by employer, location, industry, and experience. Ladders features vetted professional jobs paying $100,000 or more, including eligible Demand Generation Manager opportunities.

  • Where can I find Demand Generation Manager jobs?question toggle

    You can browse vetted Demand Generation Manager opportunities on Ladders and explore roles across industries, company sizes, and locations.