Demand Generation Manager Jobs

Explore Demand Generation Manager jobs on Ladders, where professionals can find vetted opportunities paying $100,000 or more. Demand generation managers build and execute programs that attract qualified prospects, support the sales pipeline, and drive measurable revenue growth. Find roles across industries and company sizes, from high-growth technology businesses to established enterprises.

What Demand Generation Managers Do

Demand Generation Managers plan and optimize integrated marketing programs across channels such as email, paid media, content, webinars, events, and account-based marketing. They partner with sales, marketing operations, and product teams to define target audiences, improve lead quality, and move prospects through the buyer journey. Their work often includes campaign planning, budget management, funnel analysis, and performance reporting.

Skills and Experience Employers Look For

Employers commonly seek experience in B2B marketing, campaign management, marketing automation, CRM platforms, and analytics. Strong candidates can connect strategy to execution, communicate effectively across teams, and use data to improve conversion rates and pipeline contribution. Experience with tools such as Salesforce, HubSpot, Marketo, or similar platforms may be valuable, depending on the role.

Demand Generation Manager Compensation

Compensation depends on factors such as experience, industry, company size, location, and the scope of responsibility. Ladders focuses on vetted professional roles that pay $100,000 or more, helping experienced candidates find opportunities aligned with their career goals.

Find Your Next Demand Generation Role

Browse Demand Generation Manager openings on Ladders to discover roles focused on pipeline growth, campaign strategy, and marketing leadership. Compare opportunities, review employer requirements, and find a position that matches your expertise.

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1
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$120K - $145K *

Empower customer engagement by owning the end-to-end lifecycle marketing program. Drive strategy, execution, and optimization in HubSpot, leveraging AI to enhance personalization and nurture experienc...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $145K *

Shape the future of customer engagement by owning and optimizing our email and lifecycle marketing programs. Drive strategy and execution in HubSpot, leveraging data to create personalized experiences...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Contribute to our lifecycle marketing strategy by engaging and nurturing audiences through personalized email campaigns. Own the end-to-end process in HubSpot, leveraging data to optimize customer jou...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Drive impactful lifecycle marketing strategies, engaging audiences through personalized email campaigns and optimizing customer journeys using HubSpot. Collaborate cross-functionally to enhance pipeli...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Optimize our lifecycle marketing strategy by engaging and nurturing audiences through personalized email campaigns. Drive hands-on execution in HubSpot, leveraging data insights to enhance customer jo...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$190K - $254K *

Elevate your career by leading a dynamic sales team, driving client engagement, and shaping innovative sales strategies. Collaborate cross-functionally to mentor talent and achieve impactful results t...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$140K - $200K *

Advance your career by leading employee acquisition and engagement strategies. Drive activation targets through innovative campaigns and data-driven insights, ensuring frontline workers effectively en...

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$150K - $175K *

Transform member engagement as the analytics architect for Growth Marketing. Leverage AI for audience targeting, data governance, and KPI maintenance to enhance member experience, optimize campaigns...

Reposted 6 days ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $145K *

Transform data engineering practices by leading a skilled team to enhance data lifecycle management, optimize processes, and drive insights for technology and product teams. Collaborate on architectur...

2 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$144K - $186K *

Shape the future of marketing technology and digital experiences by leading the roadmap for CRM, website, and analytics. Collaborate with teams to enhance campaign workflows and optimize the website f...

United StatesRemote

2 days ago

  •   Less than 5 years exp.  •   Healthcare

$120K - $130K *

Lead the product marketing strategy, bridging Product and Sales to drive revenue. Translate technical features into compelling sales narratives, enable the sales team, and orchestrate successful produ...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $95K *

Transform digital marketing strategies by managing website performance, SEO, and CRO initiatives. Collaborate cross-functionally to optimize user experience and drive qualified leads, ensuring measura...

Today

  •   5 - 7 years exp.  •   Real Estate & Construction

$120K - $145K *

Empower consumer experiences by leading product strategy and execution for innovative genomics solutions. Collaborate with cross-functional teams to enhance user satisfaction and drive adoption throug...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$115K - $151K *

Lead integrated campaigns to drive customer expansion and revenue growth. Collaborate with cross-functional teams to design, execute, and optimize multi-channel strategies that enhance customer engage...

Ottawa, ONIn-Person

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Elevate your career by leading a dynamic team in full-cycle recruiting, partnering with business leaders to enhance hiring strategies, and driving data-driven improvements for a high-impact talent acq...

2 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$150K - $200K *

Lead our dynamic events team to drive strategic growth through impactful events. You'll shape our flagship conference and regional roadshows, ensuring each event delivers measurable results and enhanc...

Today

  •   5 - 7 years exp.  •   Information Technology

$114K - $194K *

Champion innovative demand generation strategies to enhance audience engagement and optimize marketing automation. Collaborate with cross-functional teams to drive measurable results and improve opera...

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$95K - $115K *

Drive impactful field and partner marketing initiatives in the Americas, leveraging AI for efficiency. Create targeted events that foster genuine connections, maximize pipeline production, and align c...

Reposted 4 days ago

  •   5 - 7 years exp.  •   Information Technology

$150K - $180K *

Join a dynamic team to drive demand generation strategy, scaling pipeline from Series A to B. Lead marketing initiatives, manage budgets, and collaborate closely with sales to convert pipeline into re...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$145K - $185K *

Engage the customer lifecycle by developing scalable marketing programs that enhance onboarding, retention, and expansion. Collaborate cross-functionally to transform insights into impactful strategie...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$95K - $115K *

Transform customer relationships into revenue by leading innovative marketing strategies that drive adoption, retention, and expansion. Collaborate across teams to leverage insights and AI tools for i...

2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$68K - $96K *

Champion innovative creator marketing strategies, driving impactful campaigns that blend fashion and lifestyle trends. Lead cross-functional teams to enhance brand engagement and optimize creator part...

1 week ago

  •   5 - 7 years exp.  •   Business Services

$95K - $115K *

Empower marketing initiatives by developing strategies, executing plans, and leveraging analytics to drive sales growth and enhance customer engagement across business units. Collaborate with teams to...

3 days ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$115K - $125K *

Unlock your potential by building comprehensive CRM marketing strategies from scratch, enhancing customer engagement through tailored email and SMS communications while collaborating with cross-functi...

Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Transportation

$80K - $95K *

Elevate our brand's organic growth by leveraging SEO, content, and data insights. Collaborate with cross-functional teams to define strategies, run experiments, and drive traffic across diverse channe...

Toronto, ONIn-Person

Reposted today

  •   Less than 5 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Demand Generation Manager do?question toggle

    A Demand Generation Manager develops and manages marketing programs that attract prospective customers, generate qualified leads, and contribute to sales pipeline and revenue growth.

  • What skills are important for Demand Generation Manager jobs?question toggle

    Commonly sought skills include B2B campaign strategy, lead generation, marketing automation, CRM and analytics proficiency, budget management, and collaboration with sales and marketing teams.

  • What tools might a Demand Generation Manager use?question toggle

    Depending on the employer, the role may use CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo, along with analytics and advertising tools.

  • Do Demand Generation Manager jobs pay $100,000 or more?question toggle

    Pay varies by employer, location, industry, and experience. Ladders features vetted professional jobs paying $100,000 or more, including eligible Demand Generation Manager opportunities.

  • Where can I find Demand Generation Manager jobs?question toggle

    You can browse vetted Demand Generation Manager opportunities on Ladders and explore roles across industries, company sizes, and locations.