Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.
Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.
Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.
Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.
Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.
Manager, Brand Strategy & Activation - Fisher Price
$104K - $123K *
Lead the charge in defining brand vision and strategy, shaping impactful narratives and activations. Collaborate cross-functionally to elevate brand awareness, influence growth, and ensure cohesive ex...
3 weeks ago
$100K - $110K *
Drive your career forward by leading digital activation strategies across Paid Social and Programmatic channels. Oversee a talented team, ensuring operational excellence and strong client relationship...
6 days ago
$70K - $100K *
Join a dynamic team as a Digital Marketing Strategist, driving client success through innovative strategies and performance marketing. Collaborate closely with clients to deliver exceptional results a...
2 weeks ago
Director of Brand Partnerships & Digital Marketing
$104K - $117K *
Manage key brand partnerships and lead influencer marketing strategies. Drive multi-channel campaigns, ensuring client satisfaction and accurate deliverables while mentoring the influencer team and ov...
2 days ago
Senior Manager, Partner Brand Strategy
$110K - $130K *
Champion brand strategy for a diverse portfolio of university partners. Lead a team to develop positioning, messaging, and creative briefs, ensuring alignment across marketing functions while leveragi...
Yesterday
$120K - $180K *
Shape the visual identity of two distinct brands by designing impactful sales assets, web pages, and social graphics. Collaborate closely with marketing and sales teams to elevate brand presence in th...
1 week ago
$124K - $174K *
Contribute to strategic initiatives by managing digital transformations, driving innovative solutions, and enhancing brand growth across various platforms. Collaborate cross-functionally to optimize p...
Reposted 5 days ago
$95K - $115K *
Transform multi-channel campaign strategies to drive client success. Manage audience logic, funnel progression, and clear business objectives while balancing multiple strategies and ad-hoc requests ef...
Reposted 1 week ago
$110K - $130K *
Empower our marketing initiatives by leading creative strategy and execution for impactful campaigns. Drive customer acquisition and revenue growth through innovative messaging and collaboration acros...
1 week ago
$90K - $140K *
Join a team that's redefining brand identity through innovative design. Collaborate across departments to create impactful visual experiences that enhance our presence in the AI ecosystem, driving eng...
1 week ago
$150K - $200K *
Join a team that's transforming client engagement through innovative SAAS solutions. Drive strategic insights, enhance client value, and collaborate on product development to ensure impactful deployme...
2 weeks ago
$100K - $120K *
Transform Pangram's visual identity by designing cohesive brand assets and marketing materials. Collaborate with teams to create engaging web experiences and elevate brand presence across various plat...
Reposted 3 weeks ago
Corporate Brand and Design Lead
$110K - $130K *
Transform your career by leading brand identity and design initiatives, driving AI integration in creative processes, and collaborating across teams to elevate visual storytelling and brand consistenc...
5 days ago
$225K - $300K *
Join a team that's redefining brand strategy by leading innovative marketing solutions, inspiring cross-functional collaboration, and driving impactful client relationships to foster brand growth and...
2 days ago
$180K - $299K *
Shape the future of strategy by leading innovative, AI-driven initiatives that integrate brand growth, audience insights, and creative excellence. Collaborate with diverse teams to drive measurable im...
6 days ago
$130K - $160K *
Shape your career by designing impactful user experiences and brand visuals. Collaborate with product and engineering teams to enhance customer journeys and drive conversions in a fast-paced, high-own...
2 weeks ago
$200K - $220K *
Lead strategic initiatives across diverse healthcare portfolios, fostering client relationships and guiding teams to deliver innovative, insight-driven solutions that enhance brand impact and drive bu...
2 days ago
Creative Director - Brand Narrative
$189K - $236K *
Elevate your career by leading a dynamic creative team to develop innovative brand narratives. Collaborate closely with peers to shape concepts and drive ambitious campaigns, while fostering a culture...
1 week ago
Creative Director - Brand Narrative
$170K - $213K *
Transform creative vision into impactful brand narratives. Lead a dynamic team to develop original concepts for high-priority campaigns, fostering collaboration and innovation while shaping the future...
1 week ago
Creative Director - Brand Narrative
$189K - $236K *
Unlock potential by leading a creative team to develop innovative brand narratives. Collaborate closely with peers to shape concepts and drive ambitious campaigns, fostering a culture of creativity an...
1 week ago
Creative Director - Brand Narrative
$170K - $213K *
Lead the charge in shaping Brand Narrative by developing innovative concepts and collaborating closely with creative peers. Drive ambitious campaigns while building a dynamic team culture that fosters...
1 week ago
$90K - $113K *
Unlock potential by joining a dynamic team as a Junior Creative Strategist. Collaborate closely with leadership to drive innovative creative strategies, manage planning cycles, and connect insights wi...
2 weeks ago
$97K - $206K *
Lead the charge in developing and executing innovative marketing strategies for a diverse product suite, translating complex investment concepts into compelling narratives that resonate with financial...
2 weeks ago
$110K - $130K *
Join a team that's redefining brand identity! Lead and evolve visual strategies across digital and print, guiding a talented design team while executing high-impact projects in a fast-paced, collabora...
1 week ago
$100K - $120K *
Join a team that's pioneering AI-driven creative strategies to elevate global Direct Response marketing. You'll translate business needs into scalable solutions, collaborate closely with cross-functio...
3 weeks ago
What does a Brand Strategist do?
A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.
What qualifications are common for Brand Strategist jobs?
Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.
Where do Brand Strategists work?
Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.
How can I find Brand Strategist jobs paying $100,000 or more?
Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.
What roles can follow a Brand Strategist position?
Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.