Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$288K - $360K *

Transform the organization by leading the people strategy, enhancing culture, compliance, and talent management. Collaborate with executives to drive performance and ensure effective governance throug...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Food & Beverages

$288K - $360K *

Empower organizational success by leading innovative people strategies that align with business goals. Drive culture, compliance, talent management, and executive compensation to foster a high-perform...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Food & Beverages

$150K - $180K *

Lead the charge in driving brand P&L through strategic marketing initiatives, ensuring sales and profit targets are met across the Home and Garden division while fostering a high-performing team envir...

6 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$85K - $100K *

Transform marketing strategies by owning performance campaigns across channels. Drive pipeline growth through data analysis, automation, and optimization while managing HubSpot and analytics to enhanc...

Calgary, ABIn-Person

3 weeks ago

  •   5 - 7 years exp.  •   Staffing

$106K - $170K *

Lead the charge in developing innovative CRM and loyalty strategies that enhance customer engagement, retention, and lifetime value. Collaborate across teams to design impactful experiences and drive...

1 week ago

  •   5 - 7 years exp.  •   Media

$182K - $254K *

Unlock potential by driving SMB product adoption through strategic partnerships and scalable programs. Collaborate with cross-functional teams to enhance advertiser success and revenue growth in a dyn...

3 days ago

  •   8 - 10 years exp.  •   Media

$119K - $153K *

Join a team that's shaping the future of leadership development by integrating AI tools and designing personalized learning journeys. Drive strategic initiatives and enhance user experiences to foster...

1 week ago

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$175K - $210K *

Lead the global partnership strategy for cutting-edge technologies, driving product adoption and brand credibility. Collaborate with C-suite leaders to shape impactful marketing initiatives and establ...

2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$175K - $210K *

Unlock your potential by leading global brand partnerships to drive product adoption and enhance brand credibility across emerging technologies. Shape strategic roadmaps, manage high-stakes deals, and...

2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$175K - $210K *

Innovate the future of consumer technology by leading global brand partnerships, driving product adoption, and enhancing brand credibility through strategic alliances and impactful marketing initiativ...

2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$80K - $95K *

Shape impactful marketing strategies for regional growth and national initiatives. Collaborate with leadership to enhance brand awareness and drive business development through innovative, integrated...

Reposted yesterday

  •   5 - 7 years exp.  •   Legal & Accounting

$141K - $236K *

Drive the future of digital health by shaping global growth strategies. Collaborate with cross-functional teams to implement impactful initiatives and enhance market share in a fast-paced, innovative...

4 days ago

  •   8 - 10 years exp.  •   Information Technology

$88K - $105K *

Drive the marketing strategy for a B2B digital platform, balancing brand goals with sales objectives. Collaborate with cross-functional teams to enhance the digital experience and optimize marketing c...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$141K - $211K *

Lead product design for complex AI-enabled legal products, translating business needs into high-quality user experiences. Collaborate with cross-functional teams to drive discovery, prototyping, and d...

2 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$141K - $211K *

Join us to lead product design for complex, AI-enabled legal platforms, transforming business needs into high-quality user experiences. Collaborate with cross-functional teams to drive discovery, prot...

2 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$135K - $155K *

Elevate digital innovation as a leader in strategy, growth, and client relationships. Shape comprehensive campaigns across channels, leveraging enterprise technology insights to drive measurable busin...

3 weeks ago

  •   8 - 10 years exp.  •   Business Services

$135K - $155K *

Lead the charge in shaping and scaling transformative digital strategies while driving business growth, overseeing high-profile campaigns, and elevating client relationships within the tech industry...

3 weeks ago

  •   8 - 10 years exp.  •   Business Services

$80K - $95K *

Elevate user experiences by designing seamless solutions for last-mile delivery. Engage in all project phases, transforming concepts into functional designs grounded in research and data. Collaborate...

Reposted 5 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$115K - $144K *

Unlock your potential by driving strategic initiatives and governance in a dynamic environment. Collaborate with cross-functional teams to enhance performance and deliver actionable insights that shap...

1 week ago

  •   5 - 7 years exp.  •   Food & Beverages

$110K - $130K *

Empower brands by leading innovative creative strategies that drive measurable growth. Collaborate with cross-functional teams to transform insights into impactful campaigns, while mentoring junior st...

2 days ago

  •   5 - 7 years exp.  •   Media

$440K - $500K+*

Drive the development of a cutting-edge identity management platform, overseeing its lifecycle and strategic direction to enhance audience targeting and measurement in the evolving ad tech landscape...

1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$440K - $500K+*

Champion the development of a cutting-edge identity management platform, driving product strategy and cross-functional collaboration to enhance ad targeting and measurement in a dynamic advertising la...

1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$440K - $500K+*

Shape the future of advertising technology by leading the development of a robust identity management platform that enhances targeting and measurement across a dynamic ecosystem, ensuring privacy and...

1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$440K - $500K+*

Transform the advertising landscape by owning the identity management platform, driving product strategy, and ensuring seamless integration across teams to enhance targeting and measurement for Netfli...

1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$130K - $160K *

Join a team that's redefining commercial strategy in healthcare. You'll drive product offerings, pricing, and market entry strategies, ensuring alignment across teams while delivering actionable insig...

1 week ago

  •   5 - 7 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.