Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
$130K - $160K *
Drive your career with a data-driven Performance Marketing Manager role, optimizing paid acquisition programs across multiple channels to convert marketing investments into qualified leads and new cus...
2 weeks ago
$135K - $160K *
Transform client relationships by leading customer success strategies, driving utilization, and maximizing retention across enterprise health systems. Oversee a high-performing team to ensure client s...
1 week ago
Retail Communications Manager, Translation and Localization
$86K - $114K *
Drive impactful Spanish-language content development and localization for retail operations, ensuring clarity and cultural relevance across communications. Collaborate with diverse teams to enhance th...
6 days ago
Senior Product Manager, Agent Optimization
$208K - $379K *
Reimagine the future of AI by leading product strategies that transform research into impactful tools for agent optimization, enhancing quality and efficiency across the industry...
3 weeks ago
$120K - $145K *
Shape the future of supplier management by driving efficiency and optimizing global programs. Collaborate cross-functionally to enhance operations and ensure compliance while managing the supplier lif...
1 week ago
Sales Enablement Programs Manager
$135K - $149K *
Create impactful eLearning experiences to enhance revenue team performance. Collaborate with stakeholders to design, implement, and analyze training programs that drive sales effectiveness and continu...
1 week ago
Senior Manager, Growth Marketing
$110K - $130K *
Accelerate progress at an innovative healthcare firm by leading account-based marketing initiatives. Collaborate closely with Sales to create impactful marketing plays that engage targeted health syst...
3 weeks ago
Associate Product Manager - Strategic Programs & Partnerships
$75K - $100K *
Elevate strategic partnerships and cross-functional programs to enhance business objectives. Collaborate with diverse teams to drive project execution, ensuring successful product and partnership laun...
4 days ago
Program Manager - Released Products
$95K - $115K *
Unlock project potential as a Program Manager, leading cross-functional teams to enhance released products, drive strategic initiatives, and ensure alignment with organizational goals in a dynamic, re...
3 weeks ago
Director, GTM Planning & Compensation
$207K - $311K *
Shape the future of our global GTM strategy by leading capacity planning, territory design, and incentive structures, driving growth and operational excellence across Sales and Customer Success framew...
3 weeks ago
$112K - $143K *
Drive product innovation by overseeing the lifecycle of our flagship car wash software. Collaborate with cross-functional teams to define strategy, prioritize features, and ensure high-quality deliver...
3 days ago
Product Development & Marketing Manager
$120K - $130K *
Partner with us to drive product innovation and marketing strategies across dietary supplements and topical hair care. Collaborate with cross-functional teams to launch new products, ensuring alignmen...
2 days ago
$90K - $110K *
Unlock your potential by designing advanced PCB layouts and collaborating on innovative RF designs. This remote role requires expertise in Altium and a strong understanding of PCB standards to drive q...
2 days ago
$96K - $144K *
Accelerate progress at player acquisition and retention through hands-on management of paid media, promotions, and analytics. Leverage AI and APIs to drive growth while owning the player-growth P&L in...
2 weeks ago
Senior Software Engineer - Customer Portfolio Enablement
$116K - $145K *
Empower innovation by delivering resilient software solutions, driving data migration, and enhancing customer onboarding experiences. Collaborate in a dynamic team to build automation and support seam...
2 weeks ago
Director, Paid Growth Marketing
$125K - $150K *
Lead the charge in driving growth through strategic paid media initiatives, managing a high-performing team, and optimizing campaigns across multiple channels to enhance customer acquisition and brand...
2 weeks ago
Product Manager, Strategic Integrations (Remote)
$110K - $130K *
Transform product strategy for integrations in Employer Services, driving innovation and connectivity. Collaborate with partners to enhance client experiences and develop scalable solutions that meet...
2 weeks ago
$105K - $155K *
Engage with OEM customers to drive sales growth, manage projects, and negotiate contracts. Lead initiatives from conception to completion while analyzing key data to forecast future sales expectations...
1 week ago
$198K - $233K *
Shape AI product strategy by synthesizing trends, customer needs, and tech capabilities. Collaborate with engineering and design to drive innovation, enabling AI solutions that deliver genuine custome...
3 days ago
Principal level enablement and product launch readiness across our Go-To-Market (GTM) organization
$125K - $150K *
Drive revenue growth by leading sales enablement and product launch readiness. Collaborate with cross-functional teams to tailor content, enhance selling skills, and translate product capabilities int...
3 days ago
Senior Technology Partner Manager
$145K - $190K *
Manage strategic partner relationships to drive technology integrations and AI partnerships, blending hands-on engagement with high-level strategy to enhance commercial outcomes and partner adoption...
3 weeks ago
$80K - $95K *
Partner with us to bridge marketing and technology, defining business requirements and supporting data-driven campaigns across onboarding, lead generation, and product enrollment initiatives for optim...
5 days ago
Senior Product Manager, Lending
$159K - $254K *
Join a team that's redefining financial solutions for restaurants. Lead product innovation in lending, collaborating across departments to enhance our offerings and drive impactful results for restaur...
5 days ago
$95K - $135K *
Transform the future of financial products by building end-to-end experiences. Collaborate with cross-functional teams to deliver impactful solutions that enhance user interactions and drive business...
3 days ago
$155K - $170K *
Advance host success in a dynamic marketplace by driving strategy, execution, and innovative solutions. Collaborate cross-functionally to enhance host tools and experiences, ensuring measurable impact...
1 week ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.