Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
Product Release Marketing Manager
$117K - $177K *
Lead product marketing initiatives to enhance adoption and communication of innovative solutions for the Public Sector, ensuring alignment across teams and effective messaging for government and nonpr...
1 week ago
Integrated Marketing Lead, Global Programming & Industry
$120K - $247K *
Champion Pinterest's industry presence by leading strategic initiatives, shaping narratives, and driving impactful programs at major global events. Collaborate cross-functionally to enhance visibility...
2 days ago
Staff Product Marketing Manager
$120K - $150K *
Unlock potential by leading product marketing strategies for enterprise security buyers. Collaborate with Sales and Product teams to enhance positioning, create impactful materials, and drive successf...
2 weeks ago
Senior Manager, Technical Brand & Content
$192K - $237K *
Shape the future of engineering communication by leading our technical content strategy. Collaborate with engineers to elevate their work, enhance public presence, and drive impactful narratives that...
2 weeks ago
Senior Field Marketing Manager, Northwest
$145K - $185K *
Lead the charge in developing and executing field marketing strategies that drive pipeline growth in the Northwest region. Collaborate with sales leadership to create integrated programs, ensuring mea...
Reposted 6 days ago
Senior Global Demand Generation Specialist
$81K - $138K *
Lead the charge in developing and executing global demand generation campaigns across digital, email, and media channels, driving measurable growth and optimizing strategies to achieve revenue goals i...
2 weeks ago
Senior Product Marketing Manager/Gestionnaire principal(e) du marketing produit
$72K - $114K *
Lead the charge in product marketing by defining positioning, executing go-to-market strategies, and collaborating across teams to deliver compelling narratives that resonate with technical audiences...
Reposted 2 days ago
Manager, Marketing Operations- Sports
$102K - $177K *
Unlock the potential of our Sports business by driving commercial execution and sales support. Collaborate with cross-functional teams to enhance marketing operations and achieve strategic objectives...
3 days ago
Senior Director, Marketing Operations
$160K - $200K *
Lead the charge in optimizing top-of-funnel marketing operations, driving measurable pipeline growth through strategic planning, data governance, and team leadership. Collaborate with cross-functional...
3 days ago
$110K - $130K *
Shape the future of hotel technology by owning the end-to-end booking experience, bridging guest interactions and hotel-focused workflows to drive measurable business value through innovative solution...
Reposted 2 days ago
$145K - $175K *
Join a team that's redefining AI-driven solutions by leading product development for an innovative tech concierge. Drive the evolution of agent capabilities, ensuring quality and reliability while col...
1 week ago
Product Marketing Lead, Stablecoins
$130K - $160K *
Lead the charge in shaping product marketing strategies for stablecoins, driving go-to-market initiatives, and collaborating with cross-functional teams to enhance adoption and communication of comple...
2 weeks ago
$150K - $180K *
Optimize engagement and monetization strategies for an AI-driven product, transforming customer interactions into measurable growth. Lead cross-functional teams to innovate and implement effective use...
1 week ago
$125K - $150K *
Transform product strategy by leading impactful initiatives that enhance user experience and drive growth. Collaborate with cross-functional teams to deliver innovative solutions that delight customer...
5 days ago
Senior Product Marketing Manager, ClaimCenter
$139K - $229K *
Transform the marketing strategy for a flagship claims solution, collaborating across product, engineering, and sales to enhance product adoption and drive superior performance in a highly competitive...
Reposted 2 weeks ago
$83K - $133K *
Support the Sales organization by providing technical solutions and optimizing ABB products for customer applications. Cultivate new business opportunities and ensure customer satisfaction through eff...
2 weeks ago
Senior Marketing Operations - US
$110K - $130K *
Join a team that shapes the future of marketing operations by driving AI adoption and optimizing performance analytics. You'll be pivotal in empowering the marketing team through data-driven strategie...
Reposted 3 weeks ago
$150K - $175K *
Build your expertise in product management by driving the strategy and execution of our Commerce product. Collaborate with cross-functional teams to enhance customer experiences and deliver impactful...
1 week ago
$125K - $150K *
Architect a comprehensive sales enablement program to enhance onboarding, product training, and continuous learning for a dynamic sales team, collaborating with leadership and partners to drive measur...
3 weeks ago
$130K - $160K *
Transform the user experience and operational workflows in a complex two-sided marketplace. Lead product initiatives that enhance clinician and district interactions, streamline processes, and drive i...
2 days ago
$158K - $198K *
Drive the technical backbone of performance marketing by owning data infrastructure, implementing tracking solutions, and ensuring flawless data flow between marketing and engineering teams to maximiz...
2 weeks ago
$120K - $145K *
Shape the future of payroll and integrations by leading product vision and strategy across Canada and the US. Collaborate with a talented team to ensure accuracy and compliance while driving impactful...
2 weeks ago
$120K - $145K *
Elevate the payroll and integrations product vision, driving initiatives across Canada and the US. Collaborate with cross-functional teams to ensure accuracy and compliance while enhancing customer ex...
2 weeks ago
$120K - $145K *
Transform payroll and integrations by leading product vision across Canada and the US. Collaborate with cross-functional teams to ensure accuracy and compliance while driving innovative solutions that...
2 weeks ago
Senior Product Manager, Consumer
$160K - $225K *
Shape the future of consumer experiences by leading product strategy, driving measurable outcomes, and collaborating with cross-functional teams to enhance member satisfaction throughout their shoppin...
3 days ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.