Product Marketing Director Jobs

Explore Product Marketing Director opportunities on Ladders, where you can find vetted professional jobs paying $100,000 or more. Product marketing directors connect customer needs, product capabilities, and business goals to bring compelling offerings to market. Browse leadership roles across industries and discover opportunities to shape strategy, build teams, and drive measurable growth.

What Does a Product Marketing Director Do?

Product Marketing Directors lead the strategy for how products are positioned, launched, and understood by customers. They partner with product management, sales, marketing, and executive teams to define target audiences, clarify differentiators, develop messaging, and equip go-to-market teams. Depending on the organization, the role may cover a single product line, a portfolio, or a global market.

Common Responsibilities

  • Set product marketing strategy and translate business priorities into go-to-market plans.
  • Lead market research, customer insights, competitive analysis, and segmentation.
  • Develop positioning, value propositions, messaging, and sales enablement materials.
  • Plan product launches and coordinate execution across cross-functional teams.
  • Measure campaign and launch performance, using results to improve market impact.
  • Hire, coach, and develop product marketing teams and influence senior stakeholders.

Skills and Qualifications

Employers commonly seek strategic leadership, strong communication, customer empathy, and the ability to influence across functions. Experience in product marketing, go-to-market planning, market research, and launch execution is often important. Depending on the role, employers may also value industry expertise, analytical skills, familiarity with sales enablement, and a record of developing high-performing teams.

Find Product Marketing Director Opportunities

Use Ladders to explore Product Marketing Director jobs paying $100K or more. Compare roles by company, industry, location, and responsibilities to find opportunities aligned with your experience and career goals. New listings and hiring needs can vary, so review current openings for the latest opportunities.

Remote
caret down
Compensation
caret down
Position Level
caret down
Time Posted
caret down
Industries
caret down
Locations
caret down
More
1
caret down

$94K - $141K *

Shape the future of software delivery by crafting compelling messaging and positioning for regulated enterprises. Drive executive conversations with insights on compliance and AI governance, while equ...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Champion product strategy and portfolio management to drive growth, ensuring alignment with customer needs and market trends. Lead cross-functional teams for successful product development, commercial...

Reposted 2 weeks ago

  •   11 - 15 years exp.  •   Healthcare

$115K - $125K *

Lead investment consulting initiatives across a designated market, ensuring high-quality analysis and fiduciary guidance. Collaborate with teams to deliver strategic insights and support local executi...

Today

  •   8 - 10 years exp.  •   Finance & Insurance

$120K - $144K *

Drive impactful product marketing strategies focusing on identity solutions, combining technical expertise with storytelling to empower sales and customer engagement. Collaborate across teams to enhan...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$115K - $125K *

Lead the deployment of investment consulting strategies, ensuring high-quality analysis and fiduciary guidance while managing a team and collaborating with Advisors to enhance client outcomes across t...

Today

  •   8 - 10 years exp.  •   Finance & Insurance

$108K - $159K *

Drive strategic alignment between product innovation and market opportunity, leading cross-functional teams to craft compelling product narratives and go-to-market strategies that enhance differentiat...

2 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$120K - $145K *

Unlock your creativity as a design leader, driving high-quality marketing materials and executive presentations while managing multiple projects in a fast-paced environment. Collaborate with teams to...

Yesterday

  •   8 - 10 years exp.  •   Real Estate & Construction

$175K - $250K *

Join a team that's shaping user journeys by optimizing lifecycle strategies. Lead initiatives across email, push, and in-product messaging, enhancing engagement and driving retention through data-info...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$180K - $210K *

Take ownership of strategic finance partnerships, driving SaaS growth insights and revenue forecasting while leading a dedicated FP&A team to enhance financial models and reporting processes across mu...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$108K - $181K *

Transform global sourcing strategies for direct raw materials, driving cost optimization and innovation. Collaborate with cross-functional teams to ensure supply reliability and business continuity in...

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$100K - $120K *

Lead the charge in product innovation and strategy, driving growth through collaboration with cross-functional teams. Oversee the development and commercialization of new products, ensuring alignment...

3 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Lead the charge in shaping our marketing strategy for AI and robotics. As a key team member, you'll create compelling technical content, manage events, and build community engagement, driving awarenes...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$136K - $225K *

Join as a Senior Product Manager to lead the development of innovative data and AI-driven marketing solutions. Drive product strategy, engage with clients, and enhance customer loyalty through advance...

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$150K - $170K *

Champion client success by driving strategic growth in the North American advertising market. Leverage your expertise to build partnerships, manage relationships, and deliver tailored solutions that m...

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$206K - $266K *

Transform sales technology by leading strategic initiatives that enhance agent and consumer experiences. Drive performance, compliance, and budget management across Salesforce CRM and connected techno...

Yesterday

  •   5 - 7 years exp.  •   Hospitals & Medical Centers

$110K - $130K *

Lead impactful greenfield projects in the FPSO market, driving growth and securing key relationships with global oil producers while leveraging technical excellence to ensure successful deliveries and...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Energy & Utilities

$192K - $278K *

Lead the charge in product strategy and capacity planning for Cloud AI, ensuring optimal resource allocation and forecasting to meet demand across data centers. Collaborate cross-functionally to drive...

Today

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Unlock potential by leading a dynamic marketing operations team to bridge national strategies with local market needs, driving effective campaigns and measurable business results through collaboration...

3 days ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$88K - $105K *

Elevate your career by driving innovative marketing strategies and integrated campaigns. Collaborate with creative teams, analyze data, and develop actionable insights to enhance client engagement and...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Drive the go-to-market strategy for Playout and Infrastructure products, ensuring compelling messaging and positioning. Collaborate across teams to enhance visibility and align market insights with pr...

1 week ago

  •   5 - 7 years exp.  •   Media

$198K - $297K *

Transform the Android software landscape by leading product strategy and execution across multiple technology domains. Drive cohesive roadmaps and align cross-functional teams to deliver innovative so...

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$135K - $160K *

Empower our product team as you own the core research workflow, collaborating cross-functionally to enhance user experiences. Drive product execution and quality shipping while laying the groundwork f...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Transform lives by leading sales efforts across multiple senior living communities. Drive occupancy and revenue growth through relationship-building and strategic marketing initiatives while managing...

3 days ago

  •   5 - 7 years exp.  •   Healthcare

$87K - $105K *

Drive census development and enhance private pay referrals through strategic outreach, relationship building, and community education. Collaborate with teams to monitor satisfaction and implement effe...

Yesterday

  •   Less than 5 years exp.  •   Hospitals & Medical Centers

$100K - $120K *

Join a team that's dedicated to enhancing community outreach and referral development in senior living. Drive engagement through relationship building, public education, and strategic marketing initia...

2 weeks ago

  •   Less than 5 years exp.  •   Hospitals & Medical Centers

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Director do?question toggle

    A Product Marketing Director leads product positioning, messaging, market research, launch planning, and go-to-market strategy. The role aligns product, sales, and marketing teams to communicate product value and support business growth.

  • What qualifications are commonly required for Product Marketing Director jobs?question toggle

    Requirements vary by employer, but roles often call for substantial product marketing experience, strategic and analytical skills, strong communication, and a history of leading cross-functional initiatives. Some positions also require people-management experience or expertise in a particular industry.

  • What skills are important for a Product Marketing Director?question toggle

    Key skills include positioning and messaging, customer and competitive research, go-to-market planning, product launch leadership, sales enablement, data-informed decision-making, and the ability to influence and develop teams.

  • How much do Product Marketing Director jobs pay?question toggle

    Compensation varies based on factors such as location, industry, company size, and experience. Ladders focuses on vetted professional opportunities paying $100,000 or more; check individual listings for specific salary details.

  • Where can I find Product Marketing Director jobs paying $100K or more?question toggle

    Browse Product Marketing Director listings on Ladders to explore vetted professional roles with salaries of $100,000 or more. Review each listing for current requirements, compensation, and location details.