Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$125K - $150K *

Lead the charge in global sales execution and business development for Digital Drill Rig, driving revenue growth, customer acquisition, and strategic partnerships while collaborating with cross-functi...

Calgary, ABIn-Person

2 days ago

  •   11 - 15 years exp.  •   Energy & Utilities

$110K - $130K *

Optimize executive reporting and business intelligence, leading cross-functional teams to deliver data-driven insights, manage marketing technology, and enhance analytics capabilities that support str...

4 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$120K - $140K *

Lead the charge in healthcare analytics, driving client success through data-driven insights and strategic recommendations. Collaborate across teams to optimize campaigns and enhance audience engageme...

1 week ago

  •   5 - 7 years exp.  •   Media

$172K - $290K *

Transform the marketing landscape by owning critical cross-functional projects. Drive initiatives from conception through execution, aligning teams around strategic goals while adapting to evolving bu...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$255K - $320K *

Lead the charge in defining and executing our marketing measurement framework. Collaborate with cross-functional teams to connect marketing activities to revenue and drive insights that enhance decisi...

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$255K - $320K *

Join us to shape a comprehensive marketing measurement framework that transforms insights into strategic decisions, driving revenue growth and optimizing marketing impact across our organization...

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$113K - $212K *

Explore a leadership role in Advanced Analytics, managing teams to develop and implement analytical products globally. Collaborate across functions to drive strategy and ensure high-quality deliverabl...

2 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$88K - $105K *

Transform data into insights that drive strategy, collaborating with various teams to enhance audience intelligence and performance analytics for clients, while independently leading projects and pres...

3 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$169K - $219K *

Lead the charge in managing a high-performing team to drive customer success, retention, and growth within a dedicated portfolio. Oversee strategic initiatives, operational excellence, and executive p...

Toronto, ONIn-Person

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$160K - $236K *

Elevate our analytics strategy by leading commercial insights that empower Research leadership. Drive performance measurement, enhance data governance, and foster a culture of data-driven decision-mak...

3 weeks ago

  •   11 - 15 years exp.  •   Education, Government & Non-Profit

$160K - $236K *

Join a team that's leading the transformation of business analytics through data-driven insights. This senior role shapes the analytics strategy to optimize commercial performance and drive impactful...

3 weeks ago

  •   11 - 15 years exp.  •   Education, Government & Non-Profit

$160K - $236K *

Analyze and drive commercial analytics strategy, establishing strong insights that empower senior leadership's strategic decisions and enhance business performance across a complex, multi-functional e...

RemoteRemote

3 weeks ago

  •   11 - 15 years exp.  •   Education, Government & Non-Profit

$120K - $150K *

Engage with data to build comprehensive, production-ready analytical models, collaborating across functions to establish trusted metrics and streamline self-service analytics, while driving automation...

1 month ago

  •   Less than 5 years exp.  •   Media

$120K - $150K *

Empower business success by leading HR analytics strategy, transforming workforce data into actionable insights, and enhancing decision-making across multiple functions in a dynamic retail environment...

2 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$182K - $252K *

Drive impactful marketing measurement by leveraging causal inference to optimize budget allocation across channels. Collaborate with cross-functional teams to ensure data-driven decisions enhance grow...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$180K - $220K *

Join a team that's redefining product marketing strategy, driving enterprise growth through innovative go-to-market plans, and leading cross-functional initiatives to translate complex capabilities in...

6 days ago

  •   11 - 15 years exp.  •   Business Services

$175K - $210K *

Shape enterprise-level product marketing strategies, aligning customer needs with business goals. Lead cross-functional teams to drive market insights, product positioning, and successful launches, en...

6 days ago

  •   11 - 15 years exp.  •   Business Services

$175K - $210K *

Optimize enterprise-level product marketing strategies, aligning customer needs with business goals. Lead cross-functional teams to drive measurable outcomes, enhance market positioning, and translate...

6 days ago

  •   11 - 15 years exp.  •   Business Services

$175K - $210K *

Elevate your career by shaping enterprise-level product marketing strategies, leading cross-functional teams, and driving measurable business outcomes through innovative go-to-market plans and custome...

6 days ago

  •   11 - 15 years exp.  •   Business Services

$175K - $210K *

Lead the charge in shaping enterprise-level product marketing strategy, aligning customer needs with business priorities. Drive measurable outcomes through collaboration, strategic insights, and effec...

6 days ago

  •   11 - 15 years exp.  •   Business Services

$175K - $210K *

Unlock potential by leading product marketing strategy for enterprise solutions. Collaborate with cross-functional teams to drive market success, enhance customer engagement, and translate complex cap...

6 days ago

  •   11 - 15 years exp.  •   Business Services

$175K - $210K *

Lead transformative product marketing strategies that drive enterprise growth, aligning customer insights with business priorities. Develop high-performing teams and scalable processes to enhance mark...

6 days ago

  •   11 - 15 years exp.  •   Business Services

$82K - $92K *

Drive marketing data infrastructure by building and maintaining data pipelines, automating reporting workflows, and enhancing data quality. Collaborate with cross-functional teams to support executive...

Mississauga, ONIn-Person

1 week ago

  •   Less than 5 years exp.  •   Technical Services

$82K - $92K *

Drive impactful marketing analytics by building robust data pipelines and automating reporting workflows. Collaborate with cross-functional teams to enhance data quality and leverage AI tools for insi...

Mississauga, ONRemote

1 week ago

  •   Less than 5 years exp.  •   Technical Services

$135K - $165K *

Innovate data product strategies and lead the development of analytics solutions. Collaborate with cross-functional teams to drive product lifecycles, ensuring alignment with customer needs and busine...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.