Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$161K - $242K *

Join a team that's driving strategic initiatives and digital transformation. Collaborate with senior leaders to tackle complex challenges, influence decision-making, and ensure successful execution of...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$78K - $135K *

Drive impactful product marketing strategies to enhance consumer engagement and adoption. Collaborate with cross-functional teams to optimize the Refer-a-Friend program, ensuring effective messaging a...

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$120K - $150K *

Join a team that's driving innovation in hardware manufacturing by leading complex programs from concept to production. You'll coordinate cross-functional teams, manage project scopes, and ensure alig...

3 weeks ago

  •   Less than 5 years exp.  •   Staffing

$95K - $130K *

Optimize digital acquisition strategies by leading a high-performing team, managing multi-million-dollar budgets, and driving growth through data-driven insights across various paid media channels...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$120K - $162K *

Elevate your career by driving innovative paid search strategies across diverse markets. Collaborate with cross-functional teams to optimize campaigns, enhance user experiences, and deliver measurable...

1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$87K - $161K *

Accelerate progress at client engagements by developing innovative, data-driven paid media strategies. Leverage insights to enhance customer experiences and drive measurable business outcomes across m...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$87K - $161K *

Innovate data-driven strategies to enhance client outcomes in paid media. Collaborate with Fortune 500 brands, leveraging insights to optimize campaigns across digital channels, ensuring measurable pe...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$139K - $174K *

Innovate by collaborating with cross-functional teams to develop and execute impactful go-to-market strategies for AI products, enhancing brand awareness and driving pipeline growth through compelling...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Information Technology

$156K - $174K *

Join a dynamic team to develop and execute innovative marketing strategies for AI products, collaborating with cross-functional teams to enhance brand awareness and drive pipeline growth in a fast-pac...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Information Technology

$202K - $213K *

Lead a dynamic team of product marketers to shape the future of advertising strategies, ensuring seamless product launches and cohesive messaging that drives market leadership and enhances advertiser...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Consumer Technology

$203K - $214K *

Transform the Ads ecosystem by leading a team of product marketers to create cohesive go-to-market strategies, ensuring seamless product launches and a strong narrative that drives advertiser engageme...

CanadaRemote

1 week ago

  •   11 - 15 years exp.  •   Consumer Technology

$110K - $130K *

Drive the planning and delivery of AI initiatives, ensuring seamless execution across teams. Manage complex programs, resolve dependencies, and provide leadership with real-time visibility into AI pro...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$160K - $210K *

Join us to drive groundbreaking growth marketing initiatives from the ground up, collaborating closely with our Co-Founders. Own strategic initiatives across multiple channels to significantly impact...

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$130K - $155K *

Join a dynamic team as a pivotal Senior Product Marketing Manager, shaping product narratives and go-to-market strategies. Collaborate closely with cross-functional teams to drive growth and enhance u...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Healthcare

$163K - $236K *

Unlock potential by guiding innovative products from conception to launch, collaborating across teams to enhance advertising technology and drive value for diverse advertisers through advanced algorit...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Pioneer innovative technology strategies to enhance digital commerce and marketing platforms. Lead cross-functional teams to deliver scalable solutions that drive customer engagement, operational effi...

2 weeks ago

  •   11 - 15 years exp.  •   Retail & Consumer Goods

$192K - $278K *

Bring your expertise to lead complex technical programs, ensuring compliance and governance in data management. Collaborate with cross-functional teams to drive innovative solutions and streamline pro...

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$105K - $120K *

Pioneer innovative analytics solutions to drive client success, leading a team in data storytelling and measurement strategies. Collaborate across teams to enhance marketing effectiveness and foster a...

Today

  •   Less than 5 years exp.  •   Media

$80K - $90K *

Drive lifecycle marketing initiatives end-to-end, optimizing customer journeys through email, in-app messaging, and push notifications. Own strategy and execution, collaborating across teams to enhanc...

5 days ago

  •   5 - 7 years exp.  •   Information Technology

$150K - $190K *

Elevate our field marketing strategy by leading regional initiatives that drive demand for our software. Collaborate with sales teams to create impactful events and programs, while building and managi...

RemoteRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Lead a high-performing team in driving identity verification operations, transforming data into actionable insights, and navigating operational challenges to enhance Last Mile Delivery efficiency and...

Today

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$240K - $333K *

Lead the transformation of visual commerce by integrating AI capabilities into innovative shopping experiences. Collaborate cross-functionally to drive product strategy from conception to launch, enha...

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$89K - $151K *

Lead the charge in optimizing digital marketing strategies by partnering with stakeholders to enhance user experiences and drive business outcomes. Facilitate Agile delivery, ensuring a steady pipelin...

2 days ago

  •   Less than 5 years exp.  •   Business Services

$125K - $150K *

Lead the transformation of marketing operations by enhancing efficiency, collaboration, and measurable impact through AI, automation, and data-driven insights, while overseeing strategic planning and...

4 days ago

  •   8 - 10 years exp.  •   Information Technology

$96K - $186K *

Advance operational excellence by optimizing content workflows and governance. Lead cross-functional initiatives, enhance team collaboration, and drive Airtable adoption to ensure efficient project ma...

Today

  •   Less than 5 years exp.  •   Retail & Consumer Goods

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.