Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$110K - $130K *

Shape impactful federal marketing strategies by leading targeted campaigns, managing budgets, and optimizing performance metrics. Collaborate with diverse teams to drive growth and mentor junior membe...

6 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$127K - $172K *

Join us to drive operational excellence in ML Capacity Delivery. You'll shape strategy, manage cross-functional teams, and ensure leadership is decision-ready, all while mentoring junior program manag...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Transform marketing automation and lifecycle engagement strategies, overseeing message architecture and campaign execution across diverse audiences. Collaborate with IT and compliance to ensure effect...

Reposted 3 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$100K - $110K *

Transform digital beauty campaigns by creating compelling visuals that elevate prestige skincare and cosmetics brands. Collaborate with global teams to deliver high-quality assets across various platf...

2 weeks ago

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Champion operational excellence by leading communication strategies and process improvements. Collaborate with leadership and teams to ensure effective information flow and accountability, driving ini...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $180K *

Shape the future of technical delivery by leading complex programs, bridging engineering, operations, and business teams to ensure successful outcomes and strategic alignment in a dynamic environment...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$180K - $200K *

Manage and drive high-impact initiatives in a Scaled Agile environment, ensuring seamless execution from planning to adoption. Collaborate with cross-functional teams to deliver scalable solutions and...

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$88K - $105K *

Analyze production strategies and manage vendor relationships to optimize costs and lead times while ensuring quality standards are met. Collaborate with cross-functional teams to drive timely executi...

Today

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$108K - $123K *

Shape the future of our SEO and AEO strategy by driving organic growth through innovative content mapping and AI-informed tactics. Collaborate across teams to enhance discoverability and ensure measur...

United StatesRemote

5 days ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Engage with customers and teams to manage program performance, ensure satisfaction, and drive account profitability while solving technical issues and fostering collaboration across departments for su...

Reposted today

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$175K - $250K *

Join a team that's shaping user journeys by optimizing lifecycle strategies. Lead initiatives across email, push, and in-product messaging, enhancing engagement and driving retention through data-info...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$85K *

Join a team that elevates partner success through high-level support and relationship management. Own the technical experience post-launch, ensuring effective communication and issue resolution while...

1 month ago

  •   Less than 5 years exp.  •   Enterprise Technology

$72K - $90K *

Join a team that's driving digital excellence in global fragrance marketing. You'll coordinate digital assets, manage project timelines, and support cross-functional collaboration to ensure successful...

Yesterday

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Elevate your career by leading innovative marketing strategies that enhance brand visibility, drive customer engagement, and support revenue growth through multi-channel initiatives and strategic part...

4 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Join a team that's driving innovative marketing strategies to enhance brand visibility and customer engagement. Lead multi-channel initiatives, partner marketing, and events to support revenue growth...

4 days ago

  •   5 - 7 years exp.  •   Information Technology

$140K - $150K *

Optimize sales training and enablement programs to empower cross-functional teams. Drive onboarding, coaching, and product training for sales success while utilizing technology and performance data to...

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Media

$104K - $155K *

Innovate real estate expansion strategies by leading cross-functional teams to streamline processes, enhance delivery speed, and manage multiple projects from inception to launch, ensuring operational...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$100K - $115K *

Drive integrated digital marketing strategies for a portfolio of hotels, translating commercial priorities into performance-driven plans. Collaborate with stakeholders to enhance brand consistency and...

2 weeks ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$110K - $130K *

Lead the development and scaling of our connector ecosystem, collaborating with cross-functional teams to transform strategic opportunities into actionable product initiatives that enhance client mark...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Join a team that's redefining business identity solutions. As a Product Manager, you'll drive strategy, development, and performance of our Business Identity Graph, collaborating with cross-functional...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Unlock potential by directing product strategy for data-centric solutions, collaborating across teams to enhance product performance and drive innovation. Own the product lifecycle from conception to...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Elevate product management by integrating diverse datasets into innovative solutions. Collaborate with cross-functional teams to enhance existing products and drive new data initiatives from concept t...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Transform the future of digital marketing by leading strategic initiatives that drive ticket sales and sponsorship fulfillment. Collaborate with cross-functional teams to optimize campaigns and maximi...

1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$220K - $250K *

Lead the charge in shaping product strategy for customer acquisition, driving innovation and collaboration across teams to deliver impactful solutions that meet client needs and enhance Zeta's platfor...

1 week ago

  •   5 - 7 years exp.  •   Media

$220K - $250K *

Shape the future of customer acquisition by leading product strategy and delivery. Collaborate with cross-functional teams to create a clear product vision, prioritize initiatives, and drive impactful...

1 week ago

  •   5 - 7 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.