Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$99K - $131K *

Elevate store operations by managing technology programs that enhance efficiency and client focus. Collaborate with cross-functional teams to ensure seamless adoption and continuous improvement of inn...

United StatesRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$86K - $96K *

Lead the charge in data-driven growth marketing initiatives to enhance subscriber acquisition through targeted campaigns, cross-functional collaboration, and ongoing optimization. Focus on strategy, e...

Reposted 2 days ago

  •   Less than 5 years exp.  •   Media

$163K - $236K *

Transform your career by leading cross-functional teams to launch innovative products that enhance safety and trust on the platform. Drive initiatives to combat abuse and protect the community while l...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$175K - $195K *

Transform growth marketing by owning organic and AI search strategies, optimizing website conversion, and leading lifecycle email programs. Collaborate across teams to drive revenue and enhance user e...

3 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$138K - $197K *

Join us to shape the future of machine learning deployments by managing cross-functional projects and optimizing data center infrastructure for new product introductions and server designs...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Drive impactful Meta campaigns by optimizing spend and enhancing lead quality. Collaborate with creative teams and analytics to achieve strategic goals in a regulated ad environment, ensuring effectiv...

Today

  •   5 - 7 years exp.  •   Finance & Insurance

$97K - $108K *

Champion impactful digital marketing strategies by owning paid campaigns and SEO initiatives. Collaborate across divisions to enhance brand visibility, drive engagement, and deliver measurable results...

5 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$150K *

Shape the future of our product by leading strategic direction and cross-functional collaboration. Utilize UX research and insights to inform product design, delivery, and ongoing evolution while driv...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$192K - $278K *

Drive innovation by leading cross-functional teams to launch cutting-edge products that enhance user safety and trust in advertising. Leverage AI technologies to tackle complex challenges and improve...

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$182K - $215K *

Lead audience intelligence initiatives to shape targeted messaging and drive engagement across PE and VC segments. Own integrated campaigns, leveraging data-driven insights to create compelling conten...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$182K - $215K *

Engage with audiences by driving innovative product marketing strategies. Your insights will shape messaging, enhance campaigns, and create impactful content for PE and VC buyers, ensuring alignment w...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$173K - $204K *

Optimize audience intelligence and messaging for PE and VC markets. Lead full-funnel campaigns, develop high-quality content, and leverage AI to enhance marketing strategies. Collaborate with cross-fu...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$225K - $275K *

Drive the observability program by identifying impactful use cases, prototyping solutions, and collaborating with teams to enhance business intelligence and workflow automation, ensuring measurable ad...

2 weeks ago

  •   8 - 10 years exp.  •   Media

$70K - $110K *

Drive impactful web analytics and testing initiatives to enhance marketing performance. Collaborate with teams to analyze data, optimize campaigns, and mentor new analysts, ensuring effective reportin...

Today

  •   Less than 5 years exp.  •   Finance & Insurance

$147K - $210K *

Join a dynamic team to leverage AI/ML innovations, enhancing search ad experiences and driving optimization. Collaborate across functions to tackle complex challenges and deliver impactful solutions t...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Advance your career by leading brand governance and communications strategies across a global B2B manufacturing landscape. Collaborate with cross-functional teams to enhance messaging, drive engagemen...

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Empower impactful customer journeys by leading global CRM projects for premier brands. Drive engagement and retention through innovative marketing strategies while managing complex initiatives across...

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Pioneer operational excellence by driving staffing visibility and standardized planning across diverse content teams. Collaborate with stakeholders to enhance resource management and optimize project...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Food & Beverages

$70K - $105K *

Lead the charge in executing impactful digital strategies that drive state legislative goals. Collaborate with state chapters and national teams to optimize campaigns, enhance advocacy efforts, and de...

3 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$124K - $180K *

Drive the evolution of retail performance strategies, integrating Search and Shopping to maximize growth. Collaborate with clients to enhance their buying experience and leverage AI solutions for impa...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$84K - $168K *

Lead the charge in optimizing marketing investments through advanced analytics, strategic planning, and cross-functional collaboration to drive member growth and profitability across diverse product l...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Unlock the potential of data by connecting strategies across teams, enhancing client outcomes, and driving impactful execution. Collaborate with stakeholders to identify opportunities and translate co...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $95K *

Manage client relationships and campaign performance, optimizing Meta campaigns while ensuring client satisfaction and retention. Lead strategy discussions, analyze data, and drive results for a diver...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$127K - $172K *

Help us enhance serviceability for liquid cooling in AWS data centers. You'll define maintenance protocols, collaborate with teams, and drive continuous improvement to ensure operational readiness and...

5 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$100K - $110K *

Transform strategic partnerships into measurable growth by defining and executing a comprehensive partner marketing strategy that drives restaurant acquisition and revenue. Collaborate cross-functiona...

2 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.