Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$128K - $192K *

Transform the future of software solutions by defining product vision, collaborating with cross-functional teams, and delivering customer-centric results that align with market demands and business ob...

1 week ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$194K - $310K *

Drive integrated marketing strategies across B2B segments, leading a distributed team to deliver impactful commercialization programs. Collaborate with stakeholders to align marketing efforts with bus...

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$170K - $215K *

Shape impactful product launches and messaging strategies that resonate with investors. Collaborate across teams to drive sales enablement and competitive positioning, ensuring every feature delivers...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$151K - $242K *

Shape the future of listing media by driving strategy and innovation for photographers, agents, and buyers. Lead product development to enhance user experiences and streamline media delivery, ensuring...

5 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$144K - $242K *

Transform the future of listing media by leading strategy and innovation. Collaborate with photographers, agents, and buyers to enhance media experiences, streamline workflows, and drive impactful sol...

United StatesRemote

5 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$137K - $188K *

Elevate customer experiences by managing subscription lifecycle strategies, enhancing onboarding, retention, and service processes. Collaborate cross-functionally to drive improvements and ensure subs...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$98K - $147K *

Unlock potential by designing engaging, story-driven demonstrations that showcase technology's real-world impact. Collaborate with cross-functional teams to create compelling content that bridges prod...

CanadaRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$96K - $144K *

Accelerate progress at player acquisition and retention through hands-on management of paid media, promotions, and analytics. Leverage AI and APIs to drive growth while owning the player-growth P&L in...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$256K - $356K *

Elevate operational excellence by leading global compliance and risk management initiatives for critical infrastructure. Drive strategic execution and transformation across data centers, ensuring scal...

1 week ago

  •   11 - 15 years exp.  •   Enterprise Technology

$110K - $130K *

Champion transformative solutions as a Principal Product Manager, driving product vision and strategy. Leverage your expertise to enhance customer-centric development and manage product lifecycles, ma...

Waterloo, ONIn-Person

2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$150K - $180K *

Unlock growth by developing relationships with senior executives, driving member acquisition, and enhancing long-term member value. Collaborate closely with internal partners to ensure seamless engage...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Business Services

$95K - $115K *

Execute go-to-market strategies for software and services, driving engagement and adoption through cross-functional collaboration and effective content development. Shape customer experiences and supp...

Reposted yesterday

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$88K - $105K *

Transform customer engagement by driving go-to-market strategies for software and services. Collaborate cross-functionally to enhance product adoption and satisfaction, while developing impactful mark...

Reposted yesterday

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$88K - $105K *

Join a team that's shaping the future of software marketing by executing go-to-market strategies and driving customer engagement through innovative campaigns and cross-functional collaboration to enha...

Reposted yesterday

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$160K - $200K *

Elevate your career by leading a dynamic analytics team to transform data into strategic insights. Collaborate across functions to drive impactful marketing decisions and innovate measurement methodol...

3 weeks ago

  •   11 - 15 years exp.  •   Media

$150K - $180K *

Lead the charge in transforming data into strategic insights, guiding a high-performing analytics team to drive impactful marketing decisions and optimize performance across diverse client needs and i...

3 weeks ago

  •   11 - 15 years exp.  •   Media

$137K - $254K *

Lead strategic business operations and planning initiatives, aligning resources and execution with organizational goals. Collaborate with senior leaders to drive performance, optimize processes, and e...

Today

  •   5 - 7 years exp.  •   Media

$242K - $423K *

Drive product vision and strategy for a cloud-native financial platform, focusing on core banking capabilities. Lead cross-functional teams to enhance product offerings and support global market expan...

Reposted 1 week ago

  •   11 - 15 years exp.  •   Finance & Insurance

$238K - $357K *

Elevate AI growth by driving strategy, partnerships, and customer engagement. Collaborate with teams to enhance product adoption and deliver impactful outcomes in a fast-paced environment focused on i...

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$238K - $357K *

Transform growth strategies by leading AI initiatives, targeting key customers, and driving adoption through innovative partnerships and market insights. Collaborate across teams to enhance product of...

RemoteRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$130K - $170K *

Shape the future of corporate communications by leading strategic initiatives that enhance reputation and visibility. Drive impactful media relations and internal communications, ensuring alignment wi...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$234K - $322K *

Innovate the future of AI infrastructure by collaborating with top organizations to design scalable solutions. Leverage your expertise in storage, networking, and compute to transform complex requirem...

1 week ago

  •   11 - 15 years exp.  •   Manufacturing & Automotive

$150K - $217K *

Partner with us to shape and optimize product strategies, driving cross-functional collaboration and executing high-impact projects that enhance operational efficiency and product delivery across the...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$219K - $305K *

Drive the Gemini Enterprise narrative by shaping product positioning, managing cross-functional projects, and influencing key stakeholders. Collaborate with diverse teams to enhance marketing strategi...

3 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$175K - $225K *

Transform North America marketing by driving pipeline generation, executing events, and enabling distributors. Lead performance marketing strategies to convert leads into revenue while collaborating c...

1 week ago

  •   Less than 5 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.