Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$77K - $111K *

Champion innovative AI-driven SaaS solutions by translating customer insights into product strategies. Collaborate with cross-functional teams to deliver impactful technology that enhances workplace r...

1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$77K - $111K *

Lead the development of AI-powered SaaS products by translating customer insights into actionable product strategies. Collaborate with cross-functional teams to deliver impactful solutions from concep...

1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$100K - $150K *

Drive impactful marketing strategies and lead a high-performing team to enhance brand visibility and achieve business growth. Collaborate with cross-functional teams to ensure marketing initiatives de...

Reposted 1 month ago

  •   5 - 7 years exp.  •   Staffing

$110K - $135K *

Elevate marketing operations by driving strategic insights and optimizing workflows. Collaborate with leadership to translate data into actionable plans, ensuring marketing investments fuel pipeline g...

5 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Join a team that's driving product strategy and commercialization across multiple ventures. You'll engage with customers, shape product direction, and mentor emerging leaders to achieve commercial tra...

Montreal, QCIn-Person

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$240K - $324K *

Drive product strategy for Core Seller tools, enhancing seller experiences through innovative solutions. Lead a team of PMs to deliver impactful products while collaborating cross-functionally to supp...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$137K - $202K *

Shape the future of compensation products by owning the development and management of a comprehensive range-setting tool and analytics roadmap that enhances productivity for Compensation Partners and...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$76K - $127K *

Elevate your career by driving impactful marketing strategies for electronic prior authorization solutions. Collaborate across teams to enhance provider engagement and improve patient access, while le...

Columbus, GARemote

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$76K - $127K *

Drive impactful marketing strategies for electronic prior authorization solutions, enhancing provider workflows and patient access. Collaborate across teams to translate insights into actionable plans...

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Manage and optimize unsecured lending products, driving client outcomes and business performance. Collaborate with cross-functional teams to develop strategies, oversee product lifecycles, and ensure...

Toronto, ONIn-Person

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$165K - $200K *

Lead the charge in shaping product marketing strategy for a diverse portfolio, driving go-to-market initiatives and enhancing customer engagement. Collaborate with executives to elevate brand position...

RemoteRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$165K - $200K *

Join a team that's redefining product marketing strategy across a diverse portfolio. Lead a talented group to enhance positioning, pricing, and market insights, driving impactful decisions that shape...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$165K - $200K *

Transform product marketing strategy by leading a team to enhance positioning, pricing, and go-to-market efforts across a diverse portfolio, driving growth and customer engagement in a dynamic B2B Saa...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$155K - $190K *

Advance product marketing strategy by leading a team to define positioning, pricing, and go-to-market strategies for a diverse portfolio, driving growth and customer engagement across multiple segment...

Toronto, ONIn-Person

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$145K - $263K *

Transform the banking landscape by leading product strategy and execution. Collaborate with cross-functional teams to identify customer needs, drive innovation, and deliver impactful financial solutio...

Reposted 3 days ago

  •   5 - 7 years exp.  •   Transportation

$120K - $150K *

Lead the vision and strategy for a transformative platform, driving AI-first solutions that enhance data intelligence across products. Collaborate with cross-functional teams to shape the future of le...

Toronto, ONIn-Person

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$80K - $95K *

Transform the product landscape by developing and executing impactful GTM strategies for new product launches, collaborating across teams to maximize growth and ROI while ensuring customer insights dr...

Yesterday

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$80K - $95K *

Elevate product marketing strategies by collaborating cross-functionally to drive successful go-to-market initiatives, ensuring alignment with business objectives and maximizing growth opportunities f...

Yesterday

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$97K - $162K *

Empower digital marketing excellence by crafting and executing strategies that enhance customer engagement, drive brand awareness, and optimize performance across various channels, all while collabora...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$165K - $200K *

Champion product marketing strategy by leading a team to define positioning, pricing, and go-to-market strategies for a diverse portfolio, driving growth and customer engagement across multiple segmen...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that's redefining product marketing by crafting compelling narratives, driving go-to-market strategies, and enabling sales success. Collaborate across functions to elevate our offerings an...

Today

  •   5 - 7 years exp.  •   Transportation

$130K - $160K *

Elevate product marketing by crafting compelling narratives that drive adoption and revenue. Collaborate with product, sales, and marketing teams to create impactful messaging and enablement materials...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$170K - $200K *

Drive end-to-end technical program management for complex hardware/software systems, ensuring quality execution and alignment with market needs while collaborating across teams to deliver innovative s...

2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$200K - $250K *

Shape the future of marketing by building a dynamic team and strategy from the ground up. Drive brand narrative, product launches, and industry presence while collaborating with technical leaders to e...

6 days ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$131K - $181K *

Pioneer innovative sourcing strategies as a key player in IT procurement. Collaborate globally to drive savings, manage supplier relationships, and influence senior executives while executing impactfu...

5 days ago

  •   5 - 7 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.