Product Marketing Specialist Jobs

Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.

What Does a Product Marketing Specialist Do?

Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.

Common Skills and Qualifications

Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.

Where Product Marketing Specialists Work

Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.

Explore Product Marketing Specialist Careers

Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.

Remote
caret down
Compensation
caret down
Position Level
caret down
Time Posted
caret down
Industries
caret down
More
1
caret down

$175K - $190K *

Lead the charge in managing the software development lifecycle for innovative products, leveraging low-code platforms to enhance user experience and drive strategic initiatives across cross-functional...

United StatesRemote

3 days ago

  •   11 - 15 years exp.  •   Information Technology

$148K - $237K *

Champion the growth of our AI-driven Savings product by leading strategy, ideation, and execution. Collaborate across teams to enhance financial health solutions that significantly impact user retenti...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$119K - $142K *

Join a team that's redefining digital operations by leading strategic initiatives, enhancing customer experiences, and driving growth in a fast-paced environment. Shape the future of MODAL Digital whi...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$100K - $120K *

Join a dynamic team to drive product strategy and execution for public safety software. Collaborate across functions to deliver mission-critical solutions that enhance community safety and support eme...

United StatesRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$100K - $150K *

Lead business development efforts in the RIA channel, driving client acquisition and territory growth. Collaborate cross-functionally to enhance client relationships and deliver comprehensive solution...

Texas, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$200K - $280K *

Lead and expand a global alliance with Accenture through strategic executive engagement, governance, and joint business planning to drive revenue growth and enhance customer success on a worldwide sca...

United StatesRemote

Reposted 2 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$147K - $220K *

Optimize project delivery by leading clinical study initiatives, ensuring quality, budget, and timelines are met. Collaborate with teams and clients to drive success in complex global trials while man...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$110K - $220K *

Lead category strategy and execution to drive growth and customer satisfaction. Oversee financial management, vendor relationships, and team performance while utilizing data-driven insights to optimiz...

Bentonville, ARRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Unlock innovative digital experiences by leading product management initiatives. Collaborate with cross-functional teams to enhance customer self-service solutions, leveraging data-driven insights to...

Utah, USRemote

3 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Accelerate progress at the forefront of R&D recruiting, managing full-cycle processes across diverse technical domains. Build proactive pipelines and partner with hiring managers to drive strategic hi...

CanadaRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$91K - $169K *

Unlock potential by driving strategic account growth through data analysis, stakeholder engagement, and tailored solutions. Collaborate with teams to enhance client relationships and optimize product...

San Bruno, CARemote

Yesterday

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$130K - $170K *

Partner with us to enhance consultant relationships in healthcare. Drive business growth by cultivating partnerships, optimizing engagement strategies, and aligning internal teams to effectively posit...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$77K - $101K *

Join a team that's dedicated to optimizing licensing and renewals. Leverage your expertise in VMware/Broadcom to enhance customer retention and drive sales growth through effective account management...

United StatesRemote

4 days ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $195K *

Join a team that's driving pricing strategy and revenue insights across the vaccine portfolio. This role involves analytical frameworks to support decision-making, evaluate pricing, and enhance market...

Durham, NCRemote

1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$143K - $196K *

Drive innovation in healthcare technology as you collaborate with diverse teams to develop cutting-edge medical coding software, enhance chart confidence, and lead product management initiatives to im...

Utah, USRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$120K - $160K *

Join a dynamic team to lead large-scale NetSuite projects, enhancing client experiences through strategic project management and collaboration. Utilize your expertise in pre-sales and implementation t...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$125K - $150K *

Partner with us to lead enterprise automotive clients in AI adoption, transforming operations and driving measurable results. Collaborate with executives to develop strategies, oversee deployments, an...

Lehi, UTRemote

3 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $230K *

Unlock potential by driving strategic sales initiatives for major clients. Engage in lead origination, account management, and growth strategies in the Retail and CPG sectors, leveraging industry insi...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$150K - $180K *

Shape the future of high-speed analog design by leading layout development for complex analog and mixed-signal IP blocks. Collaborate with cross-functional teams to ensure first-pass silicon success w...

San Jose, CARemote

4 days ago

  •   8 - 10 years exp.  •   Information Technology

$150K - $180K *

Lead the charge in high-speed analog layout design for cutting-edge optical communication systems. Collaborate with cross-functional teams to ensure first-pass silicon success while mentoring junior e...

Irvine, CARemote

5 days ago

  •   8 - 10 years exp.  •   Information Technology

$145K - $165K *

Strategize and manage key national accounts to drive revenue growth. Leverage strong relationships and sales expertise to meet profitability targets while collaborating cross-functionally and overseei...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$106K - $114K *

Lead the charge in driving strategic partnerships, managing budgets, and optimizing performance. Collaborate cross-functionally to enhance partner success and deliver impactful training programs, ensu...

United StatesRemote

4 days ago

  •   Less than 5 years exp.  •   Information Technology

$141K - $268K *

Lead the charge in creating a trusted enterprise baseline across 5,000+ applications and technology components, driving risk-based actions through AI-enabled workflows to enhance visibility, reduce ri...

Dearborn, MIRemote

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$202K - $304K *

Shape operational strategies for complex clinical studies globally, collaborating with cross-functional teams to enhance proposal development, budget creation, and client engagement, while mentoring c...

United StatesRemote

1 week ago

  •   15+ years exp.  •   Healthcare

$130K - $160K *

Join a team that's driving innovative launch campaigns, managing complex schedules, and enhancing internal processes. This role requires a proactive leader to oversee launch operations and foster rela...

Seattle, WARemote

2 weeks ago

  •   8 - 10 years exp.  •   Aerospace & Defense

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Specialist do?question toggle

    A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.

  • What skills are important for Product Marketing Specialist jobs?question toggle

    Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.

  • What qualifications do employers typically require?question toggle

    Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.

  • How much do Product Marketing Specialist jobs pay?question toggle

    Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Product Marketing Specialist jobs?question toggle

    You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.