Product Marketing Specialist Jobs

Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.

What Does a Product Marketing Specialist Do?

Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.

Common Skills and Qualifications

Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.

Where Product Marketing Specialists Work

Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.

Explore Product Marketing Specialist Careers

Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.

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1
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$109K - $141K *

Lead customer success initiatives by partnering with top clients to enhance their operations using IoT solutions. Collaborate cross-functionally to design customized success plans and strategies that...

CanadaRemote

Reposted today

  •   Less than 5 years exp.  •   Enterprise Technology

$88K - $118K *

Join a team that's dedicated to enhancing customer success by fostering partnerships with top clients, resolving challenges, and driving value in a fast-paced environment. Enjoy cross-functional colla...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$100K - $150K *

Unlock potential by managing high-value client relationships, driving growth, and enhancing satisfaction in the independent broker/dealer channel. Collaborate cross-functionally to elevate client expe...

California, USRemote

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$90K - $110K *

Transform customer experiences by driving technical excellence in post-sale support. Collaborate with teams to ensure seamless handoffs, empower account managers, and resolve escalations, all while en...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$277K - $350K *

Elevate your career by leading global demand generation strategies, driving enterprise pipeline growth, and optimizing high-impact ABM programs. Collaborate with cross-functional teams to innovate and...

United StatesRemote

6 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$100K - $120K *

Create transformative operational excellence initiatives that enhance safety, quality, and efficiency across the organization while mentoring cross-functional teams to foster a culture of continuous i...

Texas, USRemote

4 weeks ago

  •   8 - 10 years exp.  •   Transportation

$81K - $134K *

Lead the charge in managing complex 1st party property claims, conducting thorough inspections, and ensuring fair resolutions. Foster relationships with stakeholders while mentoring junior staff in a...

RemoteRemote

5 days ago

  •   Less than 5 years exp.  •   Finance & Insurance

$145K - $160K *

Accelerate product development by managing the software lifecycle, collaborating with cross-functional teams, and driving strategic initiatives to enhance user experience and meet stakeholder needs...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Information Technology

$175K - $190K *

Lead the charge in managing the software development lifecycle for innovative products, leveraging low-code platforms to enhance user experience and drive strategic initiatives across cross-functional...

United StatesRemote

3 days ago

  •   11 - 15 years exp.  •   Information Technology

$148K - $237K *

Champion the growth of our AI-driven Savings product by leading strategy, ideation, and execution. Collaborate across teams to enhance financial health solutions that significantly impact user retenti...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$175K - $195K *

Accelerate growth as you lead customer acquisition for a flagship SaaS product. Own the comprehensive growth strategy, optimize performance, and leverage data-driven insights to develop scalable solut...

CanadaRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$119K - $142K *

Join a team that's redefining digital operations by leading strategic initiatives, enhancing customer experiences, and driving growth in a fast-paced environment. Shape the future of MODAL Digital whi...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$125K - $172K *

Champion procurement excellence by leading strategic initiatives, optimizing processes, and collaborating across functions to drive operational success in a fast-paced, regulated environment. Make a s...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$100K - $120K *

Join a dynamic team to drive product strategy and execution for public safety software. Collaborate across functions to deliver mission-critical solutions that enhance community safety and support eme...

United StatesRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$100K - $150K *

Partner with us to drive business development and territory management in the RIA channel. Leverage your expertise to build client relationships, influence decision-making, and achieve growth goals wh...

Illinois, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$100K - $150K *

Engage with clients and prospects to drive business growth in the RIA channel. Leverage your expertise in financial services and territory management to build lasting relationships and influence advis...

California, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$100K - $150K *

Lead business development efforts in the RIA channel, driving client acquisition and territory growth. Collaborate cross-functionally to enhance client relationships and deliver comprehensive solution...

Texas, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$200K - $280K *

Lead and expand a global alliance with Accenture through strategic executive engagement, governance, and joint business planning to drive revenue growth and enhance customer success on a worldwide sca...

United StatesRemote

Reposted 2 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$110K - $130K *

Champion technical sales excellence by guiding clients through the sales cycle, enhancing product adoption, and collaborating with teams to drive customer satisfaction and revenue growth in the cybers...

New York, NYRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$147K - $220K *

Drive the success of clinical study projects by managing timelines, budgets, and quality standards. Collaborate with teams and clients to ensure project objectives are met while fostering a culture of...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$147K - $220K *

Optimize project delivery by leading clinical study initiatives, ensuring quality, budget, and timelines are met. Collaborate with teams and clients to drive success in complex global trials while man...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$110K - $220K *

Lead category strategy and execution to drive growth and customer satisfaction. Oversee financial management, vendor relationships, and team performance while utilizing data-driven insights to optimiz...

Bentonville, ARRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Unlock innovative digital experiences by leading product management initiatives. Collaborate with cross-functional teams to enhance customer self-service solutions, leveraging data-driven insights to...

Utah, USRemote

3 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Champion the development of scalable product operations, enhancing processes and analytics to empower cross-functional teams. Collaborate closely with stakeholders to drive product initiatives and imp...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Accelerate progress at the forefront of R&D recruiting, managing full-cycle processes across diverse technical domains. Build proactive pipelines and partner with hiring managers to drive strategic hi...

CanadaRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Specialist do?question toggle

    A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.

  • What skills are important for Product Marketing Specialist jobs?question toggle

    Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.

  • What qualifications do employers typically require?question toggle

    Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.

  • How much do Product Marketing Specialist jobs pay?question toggle

    Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Product Marketing Specialist jobs?question toggle

    You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.