Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
$110K - $130K *
Transform the AV-over-IP product landscape by leading strategy, development, and launch processes. Collaborate cross-functionally to innovate connectivity solutions for diverse AV markets while managi...
Reposted 3 weeks ago
Associate Field Marketing Manager - CPT
$86K - $173K *
Champion marketing strategies that drive customer engagement and therapy awareness. Collaborate cross-functionally to support commercial growth in the Chronic Pain Therapies sector while ensuring fiel...
3 weeks ago
Director, Product Strategy & Monetization
$185K - $255K *
Transform the financial engine of R&D by leading revenue strategies, pricing, and cost management. Collaborate with senior leaders to align short-term goals with long-term product vision, while buildi...
1 week ago
Director Media Sales Category Lead, Lowe's Media Network
$137K - $229K *
Join a dynamic team to drive advertising sales growth, leveraging digital expertise and strategic partnerships to enhance client engagement and maximize revenue across diverse ad products...
5 days ago
$95K - $125K *
Optimize GTM enablement programs through strategic change management, enhancing adoption and impact on KPIs. Leverage AI for effective coaching and deliver comprehensive onboarding to drive sales exce...
1 month ago
(USA) Manager, Marketing Planning And Strategy
$96K - $186K *
Join a dynamic team to shape compelling content strategies that elevate brand storytelling, drive audience engagement, and support marketing initiatives across various platforms and events in a fast-p...
6 days ago
Senior Staff Technical Product Manager-Service Intelligence
$160K - $192K *
Strategize and lead the development of an AI-driven backend intelligence platform to enhance decision-making across complex operational systems, ensuring reliable and scalable outcomes in a dynamic an...
1 month ago
Director, Marketing Operations
$124K - $205K *
Optimize marketing operations by managing systems, data, and processes to drive pipeline growth. Lead HubSpot and Salesforce integration, oversee lifecycle reporting, and implement AI solutions while...
3 weeks ago
Senior Manager, Employer Growth & Lifecycle Marketing
$110K - $125K *
Lead the charge in developing marketing strategies for employer audiences, managing cross-functional partnerships, and enhancing client lifecycle marketing to drive engagement and growth across the bu...
3 weeks ago
Lead Specialist, Technical Architect
$150K - $160K *
Partner with us to shape the quality strategy for a leading exam development platform. Leverage your expertise to guide multiple Agile teams, enhance automation practices, and ensure high standards ac...
1 week ago
$180K - $200K *
Elevate healthcare technology by owning mobile and web apps that enhance clinician workflows. Drive product direction, prioritize initiatives, and ensure patient safety while leveraging AI to improve...
4 days ago
Senior Marketing Manager, HCP Non-Personal Promotions, Prostate Cancer
$149K - $202K *
Join a team that's shaping innovative HCP non-personal promotional strategies for prostate cancer. Lead impactful campaigns, collaborate with cross-functional teams, and drive insights for improved pa...
Reposted 1 week ago
$124K - $156K *
Shape the future of AI Services by owning product strategy and execution. Collaborate with engineering teams to define agentic capabilities, drive tool strategies, and establish AI quality standards t...
1 week ago
Product Manager - Service of Process
$110K - $120K *
Accelerate product development by leading end-to-end processes, integrating advanced technologies, and driving outcomes across a suite of digital solutions for legal service operations, while ensuring...
Reposted 2 weeks ago
$70K - $100K *
Join a dynamic team as a Digital Marketing Strategist, driving client success through innovative strategies and performance marketing. Collaborate closely with clients to deliver exceptional results a...
1 week ago
Senior Support Solutions Specialist
$85K - $95K *
Join as a critical team member to manage and enhance productivity platforms, ensuring stability, security, and user satisfaction. Collaborate across teams to drive operational maturity and navigate co...
3 weeks ago
Sr. Marketing Manager, Outreach
$120K - $145K *
Accelerate market growth by developing and executing regional strategies that enhance customer engagement, expand referral networks, and drive adoption of innovative healthcare solutions through colla...
3 days ago
Go-to-Market Strategy Manager- Legal AI(JD Preferred)
$71K - $119K *
Unlock potential by driving strategic sales enablement and AI adoption across teams. Collaborate with Sales, Marketing, and Operations to translate data into actionable insights and empower change tha...
Reposted 1 month ago
Product Manager - Peak & Power
$121K - $182K *
Pioneer the future of power solutions for AI data centers by driving product strategy and innovation in 800 VDC architectures. Collaborate with cross-functional teams to translate customer needs into...
2 days ago
$120K - $145K *
Optimize runtime authorization strategies across diverse segments, driving technical wins and enabling Sales Engineers. Leverage deep IAM and PAM expertise to deliver impactful solutions, ensuring com...
6 days ago
$95K - $115K *
Join a team that's driving technical sales excellence in the East Coast market. As a key player, you'll lead the sales cycle, engage with customers, and deliver tailored solutions that drive significa...
6 days ago
Senior Project Manager, Promotional Medical Education
$90K - $100K *
Accelerate progress at a dynamic agency by leading complex client campaigns. Manage project scope, timelines, and budgets while collaborating with cross-functional teams to deliver high-quality result...
Reposted 1 week ago
$110K - $130K *
Join a team that's redefining customer engagement through innovative lifecycle marketing. You'll strategize and execute campaigns that enhance onboarding, retention, and conversion across multiple pla...
3 weeks ago
Senior Project Manager, Marketing PMO
$110K - $130K *
Lead complex, cross-functional marketing initiatives from planning to execution, driving accountability and collaboration across teams while enhancing project management processes and methodologies fo...
1 week ago
$110K - $130K *
Innovate product management by leading the evolution of legacy and cloud solutions. Drive customer adoption, improve outcomes, and enhance user experience while collaborating with cross-functional tea...
3 weeks ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.