Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
Marketing Manager: Audio & Offline Media
$95K - $115K *
Shape the future of audio marketing by executing channel strategies, managing budgets, and collaborating with cross-functional teams to drive innovative campaigns. Join us in optimizing media performa...
3 weeks ago
Sr Program Manager, Client Delivery
$155K - $180K *
Drive successful delivery of complex, multi-year programs in a dynamic environment. Collaborate with cross-functional teams to manage scope, budget, and timelines while ensuring client satisfaction an...
2 weeks ago
$120K - $150K *
Elevate product innovation by leading cross-functional teams to develop AI tools and workflows. Drive project momentum through hands-on prototyping and clear communication, ensuring alignment between...
2 weeks ago
Group Manager, Brand Advertising
$125K - $150K *
Drive your career with a leadership role overseeing brand advertising strategy, budget, and execution across multiple channels. Lead a team and collaborate with agencies to enhance brand visibility an...
2 weeks ago
$180K - $200K *
Shape the future of digital experiences by leading cross-functional initiatives that drive impactful business outcomes through data analysis, customer insights, and strategic alignment across teams...
1 week ago
Staff Product Manager, Technical
$160K - $220K *
Lead the charge in defining product strategy and delivery for major client engagements. Collaborate with cross-functional teams, mentor PMs, and navigate complex challenges to ensure successful outcom...
5 days ago
Staff Product Manager, Technical
$160K - $220K *
Shape the future of product strategy by leading complex client engagements, managing the full product lifecycle, driving cross-functional alignment, and mentoring teams to deliver impactful solutions...
Reposted 2 weeks ago
Integrated Marketing Manager - Gateway & Verticals
$100K - $120K *
Empower your career by leading integrated marketing strategies that drive revenue growth and foster partnerships in the payments sector. Collaborate with cross-functional teams to deliver impactful ca...
Reposted 3 weeks ago
Sr. Lead, Marketing Strategy, Capital Formation
$160K - $200K *
Innovate marketing strategies to drive capital solutions for clean energy developers. Lead initiatives from strategy to execution, ensuring impactful positioning and alignment across teams to enhance...
6 days ago
$110K - $130K *
Champion innovative design solutions for B2B2C platforms, driving user-centric experiences while balancing stakeholder needs. Collaborate across teams to elevate product quality and scalability, ensur...
2 weeks ago
Acquisition Marketing Strategist
$80K - $95K *
Transform client relationships and campaign performance by managing a portfolio of accounts, leading strategy discussions, and optimizing Meta campaigns to drive results and retention for diverse clie...
6 days ago
Commercial Sales Manager, Superhuman for Education
$110K - $130K *
Join a dynamic team as you drive revenue growth in K12 and Higher Ed sectors, leading full-cycle sales and expanding market presence with innovative AI solutions that transform education...
Reposted 1 week ago
Acquisition Marketing Strategist
$80K - $95K *
Elevate client success by managing a portfolio of accounts, leading strategy calls, and optimizing Meta campaigns. Drive performance and retention through strong relationships and actionable insights...
6 days ago
$120K - $140K *
Contribute to innovative performance marketing strategies driving customer acquisition and retention. Manage budgets, conduct experiments, and leverage AI tools to optimize campaigns across multiple d...
Reposted 4 days ago
(USA) Principal, Product Manager - Offsite Ads
$132K - $264K *
Optimize product strategy across a diverse portfolio, driving data-driven insights and influencing stakeholders. Lead cross-functional teams to enhance product lifecycle processes and foster innovatio...
2 weeks ago
Staff Community Product Marketing Manager, Trust & Safety
$194K - $272K *
Champion product marketing for Trust and Safety, translating complex insights into clear narratives. Collaborate cross-functionally to drive adoption and educate communities on safety tools, enhancing...
6 days ago
$77K - $115K *
Unlock potential by leading content strategy to enhance organic growth and brand voice across digital platforms. Collaborate with cross-functional teams to drive impactful content that resonates with...
6 days ago
(USA) Senior Copywriter - Product Marketing
$80K - $155K *
Lead the charge in crafting compelling, on-brand content for digital campaigns, collaborating with cross-functional teams to translate complex objectives into clear messaging while maintaining quality...
3 weeks ago
$80K - $95K *
Shape the future of content marketing by owning strategy and execution across channels. Collaborate with teams to create impactful, high-quality content that resonates with audiences and drives engage...
6 days ago
Group Director, Product Management-Agentic Advertising
$160K - $200K *
Transform the future of advertising by leading product strategy for AI-driven commerce experiences. Shape innovative advertising solutions that enhance customer interactions and redefine brand engagem...
Yesterday
Customer Advocacy Marketing Manager
$90K - $124K *
Unlock potential by leading customer advocacy initiatives, driving content strategy, and managing high-volume production of case studies and testimonials. Collaborate with cross-functional teams to en...
3 weeks ago
$96K - $128K *
Unlock potential by managing procurement processes, ensuring vendor compliance, and facilitating bid preparations. Collaborate with project teams to optimize purchasing strategies and maintain operati...
3 weeks ago
$200K - $300K *
Drive product strategy and lifecycle management, ensuring alignment with market needs and business growth. Lead cross-functional teams to develop, launch, and support innovative medical devices while...
2 days ago
$160K - $190K *
Empower nonprofit organizations to maximize their impact by leading product strategy and execution for innovative fundraising solutions. Drive growth through deep customer insights, collaborative part...
Reposted 1 week ago
Sr. Integrated Marketing Manager
$100K - $120K *
Develop and lead a comprehensive U.S. Hispanic marketing strategy, integrating brand, performance, and consumer insights to drive growth and engagement. Collaborate with cross-functional teams to ensu...
2 weeks ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.