Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
$110K - $130K *
Join a team that's redefining business identity solutions. As a Product Manager, you'll drive strategy, development, and performance of our Business Identity Graph, collaborating with cross-functional...
1 week ago
$110K - $130K *
Unlock potential by directing product strategy for data-centric solutions, collaborating across teams to enhance product performance and drive innovation. Own the product lifecycle from conception to...
1 week ago
$95K - $115K *
Elevate product management by integrating diverse datasets into innovative solutions. Collaborate with cross-functional teams to enhance existing products and drive new data initiatives from concept t...
1 week ago
Senior Marketing Operations & Analytics Manager
$145K - $185K *
Join a dynamic team as a Senior Marketing Analytics Manager, driving marketing performance measurement and insights. Collaborate cross-functionally to build impactful reporting and attribution models...
1 week ago
$83K - $133K *
Drive customer success by building relationships, managing proposals, and supporting sales processes in a dynamic remote environment. Leverage technical knowledge to meet urgent customer needs and enh...
3 weeks ago
Senior Staff Product Manager, Context Engine - 220780
$156K - $234K *
Lead the charge in shaping the strategy and roadmap for a cutting-edge Context Engine, driving cross-functional collaboration to enhance metadata and business context for AI and human analysts, ensuri...
4 days ago
Manager, Digital Marketing and HubSpot
$80K - $95K *
Unlock potential by managing HubSpot for impactful digital marketing campaigns. Collaborate with cross-functional teams to optimize lead flow, reporting, and website support, ensuring data integrity a...
2 days ago
Sales Specialist, Building & Construction Products
$113K - $139K *
Join a team that's driving growth in the commercial construction sector by leveraging your sales expertise and collaborating with innovative professionals to exceed sales quotas and enhance customer r...
3 days ago
$110K - $130K *
Lead the charge in transforming ideas into impactful products, owning the entire process from concept to launch. Collaborate closely with engineering and customers to deliver innovative solutions in a...
1 week ago
$125K - $135K *
Drive partner engagement and revenue growth by managing key relationships, executing go-to-market strategies, and optimizing partnerships to enhance Aprimo's ecosystem and market presence...
4 days ago
$120K - $140K *
Champion a dynamic marketing team by driving growth strategies, optimizing paid media, and enhancing retention efforts. Lead hands-on initiatives to elevate brand presence and foster team development...
5 days ago
Senior Manager, MSP Demand Generation
$160K - $180K *
Shape the demand generation strategy for the MSP segment, leading a high-impact team to optimize funnel performance and drive revenue growth through innovative marketing approaches and AI tools...
1 week ago
Director - Product Management, LillyDirect, EMEA
$163K - $297K *
Champion the development and execution of innovative digital product strategies across EMEA, enhancing consumer experiences and driving key performance indicators in a high-growth e-commerce environme...
3 days ago
$80K - $95K *
Transform integrated marketing initiatives to drive brand growth and customer engagement. Own CRM lifecycle marketing, optimize mobile app performance, and leverage data-driven insights to enhance mar...
2 weeks ago
Staff Product Manager, Growth & E-commerce Experimentation
$161K - $190K *
Transform the digital commerce experience by owning a high-velocity experimentation roadmap. Collaborate across teams to enhance customer journeys, improve conversion rates, and establish a robust exp...
2 weeks ago
Senior Growth Marketing Manager
$110K - $130K *
Lead the charge in growth marketing by developing integrated playbooks that drive multi-channel engagement, optimize customer journeys, and innovate programs while collaborating closely with Sales and...
1 month ago
Sr Lead Product Manager Product Insights + Enablement
$129K - $152K *
Innovate by optimizing product management processes and tools, enhancing delivery predictability, and driving organizational transformation. Collaborate with cross-functional teams to empower Product...
2 days ago
Senior Account Based Marketing Manager
$137K - $209K *
Join a team that's shaping the future of product demand strategy. Drive pipeline and revenue for innovative products through strategic leadership and agile marketing initiatives. Collaborate closely w...
Reposted 3 weeks ago
$113K - $215K *
Drive transformative initiatives by leading complex, cross-functional programs to deliver impactful digital, data, and operational capabilities while aligning stakeholders and driving project success...
Reposted 3 weeks ago
$139K - $250K *
Lead the charge in driving strategic product development for a diverse insurance portfolio, collaborating with stakeholders to enhance performance and achieve revenue targets throughout the product li...
1 week ago
$100K - $120K *
Innovate your career by building agile marketing systems that leverage AI and data. Own the demand generation engine, connecting audience insights and multi-channel campaigns to drive measurable growt...
1 week ago
Director, Distribution Strategy
$172K - $203K *
Empower the distribution strategy by designing and managing rate content across channels, ensuring accurate delivery and partner trust. Collaborate with cross-functional teams to build scalable progra...
5 days ago
Senior Customer Success Manager
$100K - $120K *
Grow your career with us by managing customer relationships, driving satisfaction, and ensuring success as a trusted advisor. You'll lead onboarding, identify opportunities for expansion, and advocate...
Reposted 3 weeks ago
Senior Product Manager, Invest
$150K - $190K *
Transform financial futures by leading a product team to build and scale a new investing product. Drive strategy, execution, and member engagement from concept to launch, ensuring a meaningful impact...
1 week ago
Market Development Specialist/Senior Marketing Coordinator
$86K - $92K *
Unlock potential by driving marketing initiatives and proposal efforts for the Infrastructure sector. Collaborate with teams to enhance client relationships and create impactful materials that boost b...
1 week ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.