Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$110K - $130K *

Unlock potential by leading AI product initiatives that enhance business performance. Collaborate with stakeholders to define and prioritize AI solutions, ensuring alignment with strategy and driving...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Staffing

$80K - $95K *

Join a team that's focused on client success by managing campaigns, building relationships, and driving performance. You'll lead client calls, optimize Meta campaigns, and ensure seamless tracking to...

Killeen, TXRemote

5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Transform client relationships and campaign performance by managing a portfolio of accounts, leading strategic discussions, and optimizing Meta campaigns to drive results and retention. Your expertise...

Arlington, TXRemote

5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$114K - $191K *

Lead the charge in shaping high-impact SaaS solutions by driving technical strategy and empowering a high-performing engineering team. Collaborate across disciplines to foster innovation in a fast-pac...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$100K - $120K *

Lead the charge in developing and executing impactful marketing strategies for a major partnership, driving growth and optimizing demand generation across multiple channels while collaborating closely...

Chandler, AZRemote

4 weeks ago

  •   5 - 7 years exp.  •   Business Services

$150K - $200K *

Empower our growth by managing the positioning, messaging, and GTM strategy across multiple industries, ensuring impactful narratives that resonate with diverse stakeholders and drive revenue growth t...

RemoteRemote

3 days ago

  •   5 - 7 years exp.  •   Information Technology

$80K - $95K *

Champion client success by managing a portfolio of accounts, optimizing Meta campaigns, and driving performance. Build strong relationships, lead strategic discussions, and ensure client retention thr...

Edinburg, TXRemote

5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Strategize client relationships and campaign performance. Own a portfolio, lead client calls, manage Meta campaigns, and translate data into actionable insights. Drive retention and results while ensu...

Houston, TXRemote

5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Lead client relationships and optimize Meta campaigns to drive performance. Manage multiple accounts, deliver actionable insights, and ensure client satisfaction through strategic communication and pr...

Arlington, TXRemote

5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$90K - $100K *

Accelerate progress at key restaurant brands as their trusted CSM, guiding their success through tailored insights & strategic support. Manage a complex portfolio to maximize retention and growth in a...

RemoteRemote

Reposted 1 month ago

  •   Less than 5 years exp.  •   Consumer Technology

$135K - $185K *

Transform data into actionable insights by enhancing financial models, optimizing sales performance, and driving operational efficiencies. Collaborate with cross-functional teams to support strategic...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Technical Services

$90K - $100K *

Join a team that's dedicated to enhancing software quality through innovative automation testing. You'll develop robust frameworks and collaborate with cross-functional teams to ensure our IT Asset Ma...

CanadaRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$176K - $259K *

Inspire high-performing sales teams while driving impactful solutions for mid-sized Public Sector organizations. Utilize coaching, strategic problem-solving, and cross-functional collaboration to fost...

United StatesRemote

Reposted 4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$120K - $145K *

Elevate healthcare through strategic AI product management, driving innovation and lifecycle management of AI solutions. Collaborate cross-functionally to align business objectives with customer needs...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$110K - $130K *

Advance the success of teams by designing and delivering AI-powered learning experiences. Own the enablement lifecycle, collaborating with cross-functional teams to create engaging, measurable trainin...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$150K *

Champion sales excellence by leading and developing high-performing teams, driving revenue growth, and optimizing processes across product lines. Foster a culture of accountability while aligning stra...

United StatesRemote

2 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$75K - $95K *

Elevate partnerships with educators by driving product adoption and engagement. Collaborate with cross-functional teams to enhance customer success and support English Language Learners, contributing...

California, USRemote

2 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$154K - $215K *

Engage customers by cultivating relationships and driving growth within a robust portfolio. Lead strategies that align our value proposition with client needs, optimizing account expansion and reinfor...

RemoteRemote

1 month ago

  •   Less than 5 years exp.  •   Information Technology

$100K - $120K *

Empower your career by transforming complex AI solutions into compelling, engaging stories. Collaborate across departments to deliver personalized demos that resonate with higher-ed leaders and enhanc...

United StatesRemote

Reposted 1 month ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$130K - $180K *

Optimize AI delivery by leading technical teams and developing scalable solutions. Drive innovation across generative AI, machine learning, and intelligent workflows, ensuring responsible and reusable...

North Carolina, USRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Join a team that's redefining HR technology! Lead the design and management of our Workday system, collaborating across departments to enhance HR and Payroll processes through innovative solutions and...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Optimize your career by driving website growth and conversion strategies. Lead initiatives to enhance user experience, analyze performance metrics, and collaborate cross-functionally to achieve impact...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Energy & Utilities

$140K - $170K *

Lead the charge in shaping portfolio-level product strategy for P&C insurance technology. Collaborate across multiple product lines to drive data-driven investment decisions and enhance overall portfo...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$130K - $171K *

Lead the charge in managing a diverse portfolio of SaaS products, driving user engagement and retention through strategic product development and cross-functional collaboration to enhance customer loy...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$110K - $130K *

Join a team that's redefining product marketing strategy for AI and payments. Drive market success through collaboration, strategic insights, and compelling narratives that connect innovation to custo...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.