Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$180K - $200K *

Accelerate progress at the forefront of analytics and AI, leading insights delivery for North American underwriting teams. Drive data-driven decision-making and transform business strategies into impa...

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$140K - $150K *

Shape strategic media investments across CPG clients, leading a team to optimize cross-channel strategies and drive business outcomes through data-driven insights and effective campaign management...

Toronto, ONIn-Person

2 days ago

  •   8 - 10 years exp.  •   Media

$148K - $169K *

Elevate employee engagement by leading innovative marketing strategies that promote employer-sponsored benefits, driving awareness and adoption effectively across diverse client populations while ment...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$148K - $169K *

Lead the charge in developing and executing innovative marketing strategies that enhance employee engagement and benefit adoption, driving measurable results for clients and their employees through in...

2 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$140K - $160K *

Lead the charge in innovative paid social media strategies, guiding a high-performing team to drive results for top brands while integrating emerging technologies and cultural trends to shape the agen...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Media

$145K - $175K *

Unlock potential by serving as a strategic advisor to enterprise clients, guiding them through complex stakeholder environments with predictive intelligence and data-driven insights to drive impactful...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Media

$125K - $150K *

Lead the analytics and compensation strategy for the commercial team, overseeing forecasting, performance reporting, and incentive design to drive revenue growth and team motivation. Collaborate with...

3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$125K - $150K *

Shape the future of commercial analytics by leading sales compensation strategies, forecasting, and performance insights. Drive team development and cross-functional collaboration to enhance revenue g...

Canal Winchester, OHRemote

3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$235K - $275K *

Take ownership of client-focused analytics strategies, leading a team to enhance measurement frameworks and drive insights for CPGs. Collaborate with senior leaders to optimize campaign performance an...

2 days ago

  •   11 - 15 years exp.  •   Consumer Technology

$142K - $186K *

Pioneer a data-driven culture by designing scalable ELT pipelines and analytics models. Collaborate across teams to ensure product data integrity and empower stakeholders with self-service insights, d...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$125K - $150K *

Drive innovative B2B marketing strategies that enhance business outcomes and foster collaboration with various teams to support Enterprise Fleet Management's growth and market presence...

4 weeks ago

  •   8 - 10 years exp.  •   Transportation

$100K - $115K *

Join a dynamic team as you lead strategic sales analytics, driving pricing strategies, demand forecasting, and performance reporting to empower sales leadership with clear actionable insights and reco...

3 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$88K - $140K *

Drive the development of predictive analytics models to enhance digital assessment operations, collaborating across teams to optimize decision-making and reduce costs while supporting strategic goals...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$150K - $180K *

Lead a dynamic account management team, driving strategic relationships with major health systems. Foster high-touch engagement, ensuring customer success and operational excellence while directly man...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Healthcare

$120K - $145K *

Drive product positioning and launch strategies in a fast-paced environment. Collaborate across teams to create compelling narratives and build proof of customer success that resonates with compliance...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $95K *

Unlock your potential by leading digital marketing campaigns, managing client relationships, and driving measurable results. Collaborate with experts to optimize strategies across multiple channels an...

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$114K - $152K *

Shape the strategic direction for digital brands, leading a team to drive innovation and client success in programmatic and direct digital campaigns. Foster collaboration and operational efficiency wh...

Today

  •   5 - 7 years exp.  •   Media

$114K - $152K *

Transform strategic direction for digital brands, leading a team to optimize programmatic campaigns and client relationships while driving innovation and operational efficiency in a dynamic environmen...

New York, NYRemote

Today

  •   5 - 7 years exp.  •   Media

$150K - $180K *

Architect innovative statistical models and data science solutions, leading a team to enhance clinical development and evidence generation through advanced analytics, machine learning, and AI, while e...

3 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$168K - $245K *

Join a dynamic team to lead global analytics and AI solutions in Distribution & Logistics. Drive strategic initiatives, enhance operational efficiency, and foster data-driven decision-making across th...

3 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$90K - $157K *

Oversee the design and deployment of AI-driven solutions in finance, integrating advanced analytics and automation to enhance decision-making and operational efficiency while collaborating across busi...

Reposted 5 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$180K - $225K *

Drive impactful data science strategies by collaborating with cross-functional teams to enhance advertiser engagement and influence product development, ensuring optimal use of Moloco Ads solutions fo...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$180K - $225K *

Accelerate progress at our data science team by bridging advertiser goals with product strategy. Utilize your technical expertise to co-create frameworks, drive global engagement, and influence produc...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $200K *

Architect a global BI strategy to transform enterprise data into trusted reporting solutions. Lead cross-functional teams, establish standards, and drive innovation in analytics to enhance decision-ma...

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$364K - $500K+*

Elevate your career by leading the transition to an AI-ready data platform. Oversee a global team to establish a unified data foundation, driving governance and innovation while collaborating with cro...

3 days ago

  •   15+ years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.