Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$232K - $348K *

Elevate customer understanding by leading analytics teams to deliver actionable insights that drive strategic decisions and enhance customer experiences across diverse markets and stakeholders...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$80K - $110K *

Drive analytics and campaign operations across diverse portfolios, collaborating with stakeholders to translate business needs into actionable insights. Enhance efficiency through data-driven solution...

Brampton, ONIn-Person

3 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$120K - $145K *

Accelerate progress at the forefront of data science by leading model development, mentoring teams, and driving analytics solutions that enhance business performance across various domains, including...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$93K *

Drive impactful insights by managing campaign analytics and reporting. Collaborate with the media buying team to enhance performance through data-driven strategies and maintain dashboards across vario...

3 weeks ago

  •   Less than 5 years exp.  •   Staffing

$166K - $290K *

Unlock potential by leading the development of innovative test automation and data analytics solutions, driving efficiency and quality across multiple production lines and market segments while shapin...

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$166K - $290K *

Lead the charge in developing cutting-edge automation platforms and data analytics tools, driving innovation in test processes and enhancing product quality across diverse market segments. Shape the f...

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$126K - $157K *

Elevate customer engagement by leading a team in Journey Analytics, shaping analytical strategies, and transforming complex data into actionable insights that enhance the overall player experience acr...

Yesterday

  •   Less than 5 years exp.  •   Information Technology

$126K - $157K *

Engage in shaping analytical strategies to enhance customer journeys. Lead a team to uncover insights from complex data, driving improvements across platforms and influencing strategic decisions for a...

Yesterday

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Drive the development of a global data analytics framework to enhance insights and automation within Finance. Lead a team to improve decision-making and performance through advanced analytics and cros...

Yesterday

  •   5 - 7 years exp.  •   Transportation

$96K - $217K *

Join a team that's redefining user experiences by leading strategic design initiatives, mentoring talent, and driving impactful product journeys. Collaborate across disciplines to shape success and el...

2 days ago

  •   Less than 5 years exp.  •   Transportation

$80K - $95K *

Analyze market trends and competitive intelligence to drive strategic marketing initiatives. Collaborate with teams to develop advanced models and provide insights that enhance global marketing effort...

3 days ago

  •   Less than 5 years exp.  •   Transportation

$225K - $337K *

Join a team that's redefining marketing operations by architecting a cutting-edge operating model. Drive transformation through technology, data, and AI, ensuring efficient processes that enhance clie...

Today

  •   15+ years exp.  •   Finance & Insurance

$150K - $180K *

Join a team that's transforming healthcare data into actionable insights. Lead the design and delivery of analytics solutions, driving data quality and decision-making across the organization while co...

Yesterday

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$132K - $150K *

Elevate insights through data analytics to shape strategic recommendations for DTC initiatives. Drive performance metrics and synthesize data into actionable insights, collaborating with stakeholders...

4 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$75K - $95K *

Elevate client performance by leading strategy and execution across multiple marketing channels. Drive growth through data-driven decisions, optimize campaigns, and mentor junior team members in a fas...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$122K - $338K *

Transform data into actionable insights by leading advanced analytics initiatives. Collaborate with cross-functional teams to drive strategic recommendations and enhance business performance across Br...

1 week ago

  •   8 - 10 years exp.  •   Business Services

$145K - $175K *

Elevate strategic data analytics efforts by transforming insights into actionable narratives while driving collaboration across teams to optimize client media plans and enhance audience targeting thro...

4 weeks ago

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Transform community engagement through strategic integrated marketing leadership. Drive impactful marketing initiatives that elevate partner collaborations and enhance storytelling, ensuring alignment...

3 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$100K - $200K *

Transform our analytical strategies by consulting clients, leading audience segmentation, and delivering impactful insights to enhance marketing effectiveness and drive business growth in a fast-paced...

4 weeks ago

  •   11 - 15 years exp.  •   Media

$125K - $160K *

Unlock potential by leading data analytics initiatives that drive strategic decisions across marketing, merchandising, and finance. Collaborate with senior leaders to enhance performance and identify...

2 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$130K - $145K *

Join a team that's redefining client relationships in Paid Social. Lead strategic initiatives, foster collaboration across channels, and drive growth while managing a high-performing team in a fully r...

1 week ago

  •   8 - 10 years exp.  •   Media

$75K - $103K *

Join a dynamic team to enhance digital marketing strategies through data-driven insights, SEO, paid media, and web operations. Collaborate across departments to optimize campaigns and improve user eng...

Toronto, ONIn-Person

4 days ago

  •   Less than 5 years exp.  •   Finance & Insurance

$148K - $186K *

Unlock strategic insights to drive business decisions across innovative medicines. Collaborate cross-functionally to develop actionable plans, leveraging market research and competitive intelligence f...

6 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$100K - $230K *

Transform the retail media landscape by leading programmatic activations across major platforms. Drive strategy, optimize campaigns, and enhance client relationships to deliver exceptional results in...

3 days ago

  •   5 - 7 years exp.  •   Media

$100K - $230K *

Drive excellence in programmatic commerce by leading audience strategy, campaign management, and performance integration across multiple retail media networks. Collaborate with teams to optimize media...

3 days ago

  •   5 - 7 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.