Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$115K - $140K *

Lead the charge in orchestrating investment content production processes, ensuring timely and compliant deliverables while optimizing workflows and enhancing cross-functional collaboration across team...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$120K - $150K *

Shape the future of product marketing by crafting compelling narratives that drive customer engagement and sales success. Own messaging, positioning, and enablement across diverse channels while build...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$105K - $120K *

Take ownership of strategic media programs for enterprise clients, combining data-driven insights with hands-on SEM management. Collaborate with teams to translate research into actionable strategies...

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$105K - $120K *

Lead the strategic direction of paid media programs for enterprise clients, combining media strategy with hands-on SEM management. Build client playbooks, present data-driven insights, and guide teams...

Denver, CORemote

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$114K - $152K *

Shape the strategic direction for digital brands, leading a team to drive innovation and client success in programmatic and direct digital campaigns. Foster collaboration and operational efficiency wh...

5 days ago

  •   5 - 7 years exp.  •   Media

$114K - $152K *

Transform strategic direction for digital brands, leading a team to optimize programmatic campaigns and client relationships while driving innovation and operational efficiency in a dynamic environmen...

New York, NYRemote

5 days ago

  •   5 - 7 years exp.  •   Media

$145K - $175K *

Strategize and execute marketplace growth initiatives on Amazon and TikTok Shop, driving sales and profitability while managing P&L and aligning with omnichannel objectives. Lead operations, performan...

United StatesRemote

5 days ago

  •   5 - 7 years exp.  •   Food & Beverages

$80K - $95K *

Engage customers through impactful marketing initiatives that drive retention and growth. Collaborate with Customer Success Managers to create compelling stories, manage events, and amplify the voice...

United StatesRemote

5 days ago

  •   Less than 5 years exp.  •   Information Technology

$163K - $236K *

Shape the future of technology by leading complex engineering projects. Collaborate with cross-functional teams to drive innovative solutions, manage schedules, and ensure alignment with business goal...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$156K - $195K *

Unlock potential by leading our experimentation strategy within the Sportsbook team. Drive insights and business decisions while managing a team of analysts to optimize generosity initiatives and enha...

4 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$97K - $155K *

Join a team that's redefining digital media strategy for luxury brands. Lead and inspire a talented group while driving campaign success and operational excellence. Collaborate with stakeholders to de...

1 week ago

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Drive your career with a dynamic role focused on developing and executing content strategies that enhance brand storytelling and support integrated marketing campaigns across retail and banking sector...

4 days ago

  •   5 - 7 years exp.  •   Information Technology

$88K - $105K *

Champion customer retention and advocacy by leading US-focused programs that enhance customer journeys, reduce churn, and foster strong relationships. Collaborate cross-functionally to ensure clear co...

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$95K - $115K *

Empower customer retention and advocacy by leading US-focused programs. Collaborate cross-functionally to enhance customer journeys, ensuring clear communication and value delivery while optimizing en...

RemoteRemote

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$137K - $186K *

Shape regulatory strategies across the Americas, ensuring compliance and driving product evolution in a fast-paced environment. Collaborate with stakeholders to translate regulations into actionable o...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$180K - $229K *

Lead the charge in strategic program management, transforming business growth into actionable global facility initiatives. Collaborate cross-functionally to ensure successful execution of large-scale...

4 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$82K - $107K *

Explore opportunities to enhance digital experiences by leading product management initiatives. Collaborate with stakeholders to deliver innovative technology solutions that optimize member engagement...

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$195K - $220K *

Drive integrated marketing strategies that connect compelling content with demand generation. Lead teams to create impactful campaigns, optimize performance, and enhance customer journeys while ensuri...

1 week ago

  •   11 - 15 years exp.  •   Enterprise Technology

$161K - $242K *

Join a team that's driving strategic initiatives and digital transformation. Collaborate with senior leaders to tackle complex challenges, influence decision-making, and ensure successful execution of...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$78K - $135K *

Drive impactful product marketing strategies to enhance consumer engagement and adoption. Collaborate with cross-functional teams to optimize the Refer-a-Friend program, ensuring effective messaging a...

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$120K - $150K *

Join a team that's driving innovation in hardware manufacturing by leading complex programs from concept to production. You'll coordinate cross-functional teams, manage project scopes, and ensure alig...

3 weeks ago

  •   Less than 5 years exp.  •   Staffing

$95K - $130K *

Optimize digital acquisition strategies by leading a high-performing team, managing multi-million-dollar budgets, and driving growth through data-driven insights across various paid media channels...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$120K - $162K *

Elevate your career by driving innovative paid search strategies across diverse markets. Collaborate with cross-functional teams to optimize campaigns, enhance user experiences, and deliver measurable...

1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$87K - $161K *

Accelerate progress at client engagements by developing innovative, data-driven paid media strategies. Leverage insights to enhance customer experiences and drive measurable business outcomes across m...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$87K - $161K *

Innovate data-driven strategies to enhance client outcomes in paid media. Collaborate with Fortune 500 brands, leveraging insights to optimize campaigns across digital channels, ensuring measurable pe...

3 weeks ago

  •   5 - 7 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.