Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$163K - $236K *

Shape the future of data center resource management by leading complex, multi-disciplinary projects. Utilize your technical expertise to drive efficiencies, manage stakeholder communications, and ensu...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$163K - $236K *

Join a team that's redefining the advertiser account policy experience by guiding innovative products from conception to launch, leveraging AI to enhance user engagement and streamline policy communic...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$145K - $175K *

Shape the future of partner marketing by driving co-marketing strategies with ISVs in the AI ecosystem. Own end-to-end programs, leveraging technical marketing expertise to enhance collaboration and d...

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$145K - $175K *

Drive co-marketing strategies with ISV partners in the AI ecosystem, managing end-to-end programs that enhance awareness, adoption, and revenue. Leverage technical marketing expertise to engage develo...

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$95K - $115K *

Lead the charge in developing and executing innovative product strategies that enhance market positioning and drive business growth within the pest control industry. Collaborate cross-functionally to...

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$115K - $201K *

Lead the charge in developing integrated marketing strategies across segments, focusing on execution, performance management, and go-to-market plans to enhance product launches and campaigns while col...

5 days ago

  •   5 - 7 years exp.  •   Transportation

$105K - $201K *

Champion integrated marketing strategies across segments, driving execution and performance management for product launches and campaigns. Collaborate with cross-functional teams to optimize multi-cha...

5 days ago

  •   5 - 7 years exp.  •   Transportation

$105K - $201K *

Lead cross-segment integrated marketing strategies to drive performance and engagement across multiple channels. Collaborate with diverse teams to execute campaigns, optimize creative, and manage time...

5 days ago

  •   5 - 7 years exp.  •   Transportation

$115K - $201K *

Lead integrated marketing strategies across segments, focusing on execution, performance management, and go-to-market plans. Collaborate with cross-functional teams to drive campaigns that enhance awa...

5 days ago

  •   5 - 7 years exp.  •   Transportation

$105K - $201K *

Innovate integrated marketing strategies across segments, driving execution and performance management for product launches and campaigns. Collaborate with cross-functional teams to optimize initiativ...

5 days ago

  •   5 - 7 years exp.  •   Transportation

$105K - $201K *

Optimize integrated marketing strategies across segments, driving execution and performance management for product launches and campaigns. Collaborate with cross-functional teams to ensure seamless ex...

5 days ago

  •   5 - 7 years exp.  •   Transportation

$105K - $201K *

Advance integrated marketing strategies across segments, focusing on execution, performance management, and collaboration with cross-functional teams to drive impactful campaigns and enhance business...

5 days ago

  •   5 - 7 years exp.  •   Transportation

$180K - $230K *

Drive market dominance by owning the GTM strategy for innovative AppSec products, collaborating closely with technical teams and sales to ensure successful launches and impactful messaging that resona...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$90K - $120K *

Join a team that's redefining marketing across multiple locations, managing digital strategies, local events, and internal communications. Thrive in a dynamic role that demands versatility and indepen...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Staffing

$90K - $120K *

Join a team that's redefining marketing across a decentralized organization. You'll manage digital agencies, support local events, and lead internal communications, thriving in a dynamic role that dem...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Staffing

$120K - $145K *

Architect impactful growth strategies by leading global channel marketing initiatives that drive partner engagement and pipeline acceleration. Collaborate across teams to translate complex strategies...

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Pioneer your path in performance marketing by optimizing paid channels like YouTube and ChatGPT. Drive growth through experimentation, data analysis, and automation, collaborating with cross-functiona...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$80K - $95K *

Elevate growth by building and scaling Google Ads from the ground up. Own all aspects of account architecture and campaign strategy across multiple platforms, driving significant budget allocation whi...

CanadaRemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$117K - $167K *

Elevate product innovation by leading global marketing strategies for hair color. Collaborate across departments to drive growth, optimize product lines, and ensure alignment with brand vision while e...

3 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$100K - $120K *

Join a team that's passionate about driving innovative marketing strategies. You'll manage demand generation and event execution, utilizing AI to enhance workflows and amplify content, ensuring impact...

4 weeks ago

  •   Less than 5 years exp.  •   Media

$138K - $197K *

Join a team that's shaping the future of advertising technology by guiding innovative products from conception to launch, collaborating across functions to enhance user experience and drive impactful...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$115K - $130K *

Shape the future of our global environmental monitoring products by leading product marketing, influencing sales strategies, and enhancing competitive positioning. Collaborate across teams to create i...

United StatesRemote

Reposted today

  •   8 - 10 years exp.  •   Energy & Utilities

$105K - $120K *

Grow your career with a strategic marketing role focusing on product positioning, competitive intelligence, and sales enablement for a suite of environmental monitoring products, delivering impactful...

CanadaRemote

Reposted today

  •   8 - 10 years exp.  •   Energy & Utilities

$100K - $160K *

Join a dynamic team to drive global paid acquisition strategies, optimizing campaigns across Google platforms. This hands-on role blends strategic insight with operational execution, leveraging data t...

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$120K - $155K *

Elevate your career by driving impactful marketing initiatives in the AI sector. Collaborate with cross-functional teams to enhance brand presence and engage key stakeholders through innovative events...

6 days ago

  •   Less than 5 years exp.  •   Consumer Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.