Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$150K - $180K *

Transform the digital commerce landscape by leading e-commerce growth strategies, optimizing P&L, and driving revenue across DTC and marketplaces. Collaborate with cross-functional teams to enhance cu...

Reposted yesterday

  •   8 - 10 years exp.  •   Food & Beverages

$150K - $165K *

Elevate your career by leading impactful digital campaigns that enhance corporate reputation and drive strategic outcomes. Collaborate with multidisciplinary teams to deliver innovative solutions and...

1 week ago

  •   11 - 15 years exp.  •   Media

$67K - $166K *

Drive impactful learning content programs from inception to publication, collaborating with cross-functional teams to ensure timely delivery and quality standards. Leverage project management skills t...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$97K - $206K *

Lead the charge in developing and executing innovative marketing strategies for a diverse product suite, translating complex investment concepts into compelling narratives that resonate with financial...

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$135K - $160K *

Drive product strategy for the US market, championing consumer needs and leading cross-functional initiatives to enhance market positioning. Collaborate with global teams to execute a transformative r...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$80K - $95K *

Accelerate your career by leading demand generation initiatives that drive qualified leads and enhance engagement. Collaborate with cross-functional teams to develop and execute integrated marketing c...

3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$80K - $95K *

Join a dynamic team to optimize demand generation strategies, execute integrated campaigns, and drive lead nurturing programs. Collaborate with cross-functional teams to enhance engagement and support...

3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$121K - $190K *

Champion lifecycle marketing by designing and executing targeted campaigns that enhance provider engagement and adoption. Collaborate cross-functionally to optimize the provider journey and drive meas...

New York, NYRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $130K *

Drive integrated marketing strategies for Enterprise accounts, enhancing engagement and pipeline growth. Collaborate with sales teams to execute targeted campaigns and impactful events, optimizing per...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Information Technology

$155K - $210K *

Lead the charge in crafting and managing innovative content strategies that leverage AI tools to enhance brand storytelling and drive engagement across diverse platforms, ensuring high-quality output...

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$251K - $340K *

Invent innovative AI solutions to enhance search relevance and customer experience. Lead a team in developing predictive models and scalable systems, ensuring high-quality product recommendations that...

Yesterday

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$100K - $120K *

Elevate our lifecycle marketing strategy across multiple DTC brands. Own platform architecture, drive cross-brand alignment, and deliver actionable insights to enhance customer engagement and retentio...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$240K - $333K *

Lead and elevate the Analytics PMO, driving strategic initiatives and optimizing program delivery across teams. Shape high-impact projects that enhance geospatial data and analytics, fostering collabo...

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$171K - $247K *

Elevate community engagement by developing and executing targeted social media strategies. Collaborate cross-functionally to communicate effectively with local audiences and manage external partnershi...

Today

  •   8 - 10 years exp.  •   Enterprise Technology

$124K - $150K *

Drive integrated media strategies that elevate brand performance and optimize investments. Lead cross-functional teams and agency partnerships to deliver full-funnel media plans, ensuring alignment wi...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$95K - $115K *

Manage project execution and resource allocation to ensure timely delivery of high-quality creative materials. Collaborate with stakeholders to maintain budgets and schedules while adapting to evolvin...

1 week ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$90K - $110K *

Lead the charge in transforming digital data into actionable insights that enhance user experiences. Collaborate across teams to optimize performance and drive data-informed strategies that align with...

Toronto, ONIn-Person

1 week ago

  •   Less than 5 years exp.  •   Transportation

$171K - $247K *

Join a team that's shaping the future of consumer marketing by creating engaging product demo experiences. Collaborate across functions to elevate retail interactions and showcase innovative technolog...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$100K - $120K *

Drive customer engagement by developing and executing lifecycle marketing strategies. Collaborate cross-functionally to enhance retention and optimize campaigns using data-driven insights and behavior...

4 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$130K - $150K *

Empower customer engagement by strategizing and executing lifecycle marketing programs that enhance activation, retention, and loyalty through data-driven insights and collaboration across teams...

4 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$79K - $113K *

Drive the development of premium product strategies for the Americas, translating market insights into actionable portfolio recommendations. Collaborate cross-functionally to optimize product lifecycl...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$125K - $150K *

Lead the charge in shaping omni retail marketing strategies across North America, driving shopper engagement and brand growth through innovative media and marketing initiatives that connect digital an...

2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$82K - $92K *

Elevate your career by leading a dynamic team in paid media, ensuring campaign excellence and strategic partner engagement while driving growth and development across multiple university accounts...

3 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$99K - $131K *

Elevate store operations by managing technology programs that enhance efficiency and client focus. Collaborate with cross-functional teams to ensure seamless adoption and continuous improvement of inn...

United StatesRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$86K - $96K *

Lead the charge in data-driven growth marketing initiatives to enhance subscriber acquisition through targeted campaigns, cross-functional collaboration, and ongoing optimization. Focus on strategy, e...

Reposted 2 days ago

  •   Less than 5 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.