Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$75K - $90K *

Elevate your career as you drive powerful media strategies, collaborating with teams and clients to optimize performance across various channels, leveraging insights for impactful digital campaigns in...

United StatesRemote

Reposted 6 days ago

  •   Less than 5 years exp.  •   Business Services

$90K - $120K *

Drive digital ad strategy for Amazon brands, leading campaigns and mentoring junior team members. Shape brand growth through collaboration across departments and maximize ROI on advertising initiative...

4 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$73K - $107K *

Accelerate progress at the forefront of AI innovation. Lead cross-functional teams to deliver impactful generative AI solutions, enhancing our platform's capabilities while managing agile development...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Lead the charge in shaping product marketing strategies that drive adoption and pipeline. Collaborate with cross-functional teams to craft compelling narratives and ensure our differentiated value res...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Energy & Utilities

$100K - $115K *

Partner with us to lead complex enterprise technology initiatives, driving execution and collaboration across teams. Utilize your technical expertise and communication skills to engage stakeholders an...

Toronto, ONIn-Person

5 days ago

  •   Less than 5 years exp.  •   Information Technology

$90K - $105K *

Lead the charge in building a robust digital marketing engine for a growing brand. Oversee paid media, organic social, email, and performance tracking to drive revenue and enhance customer engagement...

Laval, QCIn-Person

Yesterday

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Drive targeted ABM strategies across diverse verticals, enhancing engagement and revenue growth through personalized, data-driven marketing programs. Collaborate with sales and industry leaders to opt...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$170K - $200K *

Shape the future of digital advertising by leading creative strategies for paid social campaigns. Drive customer acquisition through innovative content, manage a talented team, and optimize performanc...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$115K - $175K *

Join a team that's redefining creative program management. You'll oversee complex projects, ensuring timely delivery and high-quality results while optimizing workflows and enhancing collaboration acr...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$115K - $175K *

Lead the creative program management efforts, ensuring timely delivery of high-quality projects across various marketing initiatives. Drive process improvements and foster collaboration within a dynam...

Seattle, WARemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$205K - $277K *

Champion lifecycle marketing strategies to enhance customer engagement and revenue for Capital products. Leverage data-driven insights and AI to optimize customer journeys across multiple channels, en...

3 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$126K - $134K *

Unlock potential by leading product marketing for AI solutions. Shape messaging, drive competitive intelligence, and create impactful content to connect technology with customer value. Collaborate cro...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$122K - $136K *

Lead our paid search initiatives and manage SEO and AI visibility programs. Drive new member growth through strategic budget management and cross-functional collaboration, ensuring alignment across pa...

1 week ago

  •   5 - 7 years exp.  •   Food & Beverages

$95K - $115K *

Accelerate progress at a dynamic organization by driving go-to-market strategies and enablement for a diverse product portfolio. Collaborate cross-functionally to enhance customer outcomes and achieve...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$138K - $197K *

Innovate product strategies by bridging technical and business realms, guiding AI-driven solutions from conception to launch. Collaborate cross-functionally to enhance user experiences and tackle comp...

5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$115K - $160K *

Unlock potential by leading cross-functional teams to drive strategic program management, ensuring timely delivery and operational excellence across multiple business reviews and initiatives...

6 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$145K - $160K *

Join a team driving digital analytics for eCommerce, creating data pipelines and actionable insights. Collaborate with cross-functional partners while leading a digital media analyst. Balance technica...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Food & Beverages

$120K - $145K *

Lead the charge in developing and executing innovative channel marketing strategies to drive growth through diverse distribution partners and installer networks. Collaborate cross-functionally to enha...

6 days ago

  •   8 - 10 years exp.  •   Energy & Utilities

$135K - $160K *

Empower the narrative in AI by transforming complex innovations into engaging content. Collaborate with engineers and researchers to craft clear, impactful stories that resonate with developers and th...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$187K - $260K *

Lead the charge in shaping our marketing technology ecosystem, driving product strategy and team development while enhancing workflows and cross-channel capabilities for data-driven marketing success...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$80K - $96K *

Drive impactful paid social campaigns by leveraging your expertise in Meta and TikTok. Own campaign execution, optimization, and cross-functional collaboration to enhance performance and uncover growt...

5 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$95K - $115K *

Transform technology solutions to enhance marketing strategies. Collaborate with stakeholders to troubleshoot, evaluate technologies, and develop effective platform capabilities supporting business go...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$88K - $105K *

Join a team that's transforming marketing through technology by designing and deploying innovative platforms, enhancing operations, and solving complex challenges to better meet business needs and imp...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$80K - $95K *

Innovate your career by connecting technology with marketing needs. Design and implement platforms, troubleshoot issues, and mentor junior staff while enhancing system performance and capabilities in...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$114K - $176K *

Empower your career by leading complex marketing initiatives across diverse teams and clients. This role demands strategic thinking and execution excellence in a fast-paced environment, ensuring seaml...

Maryland, USRemote

Yesterday

  •   5 - 7 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.