Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$80K - $100K *

Lead the charge in developing and executing innovative media strategies that leverage data-driven insights. Collaborate with clients and oversee campaign operations to ensure impactful results across...

6 days ago

  •   Less than 5 years exp.  •   Business Services

$163K - $221K *

Unlock potential by leading cross-functional teams to drive technical programs that enhance advertiser experiences through innovative forecasting and guidance solutions, ensuring alignment and account...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$80K - $100K *

Champion your expertise to drive and optimize innovative commerce media strategies, ensuring client satisfaction and measurable success across diverse marketing channels in a fully remote environment...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Media

$80K - $100K *

Optimize marketing campaigns within the commerce media ecosystem, developing tailored omnichannel strategies to drive client success and satisfaction while leveraging data-driven insights for continuo...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Media

$164K - $206K *

Drive the technology strategy for omni-channel marketing, aligning global and local needs. Lead data integration and governance across multiple markets, ensuring compliance and enhancing customer enga...

3 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$80K - $95K *

Create and execute integrated digital marketing strategies to drive customer acquisition and revenue growth. Collaborate with cross-functional teams to optimize campaigns across paid search, SEO, soci...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$180K - $270K *

Transform marketing strategies by leading AI and automation initiatives across go-to-market operations. Drive innovation, governance, and team development while ensuring measurable impact on revenue a...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$140K - $175K *

Drive product development for automated decision systems, enhancing acquisition strategies across platforms. Collaborate with cross-functional teams to prioritize roadmaps, manage dependencies, and tr...

4 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$75K - $90K *

Drive exceptional client outcomes by managing complex, cross-functional projects. Collaborate with diverse teams to ensure clarity, timely execution, and risk management, transforming strategy into ac...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$160K - $190K *

Drive technical SEO and web growth strategies to enhance visibility across AI platforms. Collaborate with cross-functional teams to optimize website performance, improve organic authority, and achieve...

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Transform client outcomes by delivering innovative digital solutions and analytics. Lead impactful projects that enhance profitability and growth for financial services and merchants, leveraging deep...

Toronto, ONIn-Person

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$88K - $105K *

Join our team to lead digital marketing initiatives, driving brand awareness and engagement through innovative strategies in social media and paid media, while collaborating with cross-functional team...

RemoteRemote

4 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$80K - $95K *

Accelerate your career by driving innovative digital marketing strategies that enhance brand visibility and audience engagement through effective content creation, social media management, and paid me...

4 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$120K - $145K *

Drive impactful product marketing strategies, collaborating closely with Product and Growth teams to shape narratives, execute launches, and enhance customer engagement in the US market. Lead initiati...

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$99K - $132K *

Drive impactful programmatic marketing strategies, optimizing campaigns to enhance online sales and member engagement while collaborating across teams to achieve business goals and improve digital per...

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$134K - $223K *

Advance your career by leading paid search marketing strategies. Drive governance, optimize investments, and collaborate with cross-functional teams to achieve commercial objectives and enhance custom...

Reposted yesterday

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$125K - $150K *

Drive high-value B2B paid media strategies and growth across multiple channels while leading a team of media professionals, ensuring client success and operational excellence in performance marketing...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$90K - $128K *

Transform data center operations by managing projects, budgets, and vendor relationships. Collaborate with stakeholders to enhance facility services and ensure compliance, driving strategic initiative...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$144K - $237K *

Transform your career by leading and developing a Technical Program Management team, driving impactful infrastructure initiatives while collaborating with senior leaders in a dynamic, cross-functional...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$163K - $236K *

Champion innovative product strategies by leading cross-functional teams to develop and launch cutting-edge measurement solutions, ensuring robust integrations and compliance with industry standards w...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$90K - $98K *

Innovate and elevate our digital marketing strategies to connect with families. Collaborate with a dynamic team to manage campaigns, analyze performance, and drive engagement across various digital pl...

3 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$134K - $179K *

Join a dynamic team focused on delivering top-notch digital banking experiences. This role seeks an experienced product leader to drive innovation and customer satisfaction by leveraging data and cros...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$120K - $193K *

Transform enterprise security by leading product strategy and delivery, focusing on data protection and compliance. Drive innovation through AI integration, ensuring scalable solutions that meet evolv...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Transform customer engagement through innovative email marketing strategies. Lead cross-functional partnerships to enhance automation, analytics, and lifecycle marketing, driving revenue growth and cu...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Join a dynamic team to develop and execute innovative partner marketing strategies that drive engagement and revenue growth across North America. Leverage your expertise to create impactful programs t...

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.