Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$175K - $185K *

Shape the future of product marketing by crafting compelling narratives and strategies. Collaborate with cross-functional teams to translate technical capabilities into impactful content and drive suc...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$150K - $180K *

Shape the future of finance by leading FP&A, accounting, treasury, and regulatory reporting for a dynamic fintech company. Drive strategic financial narratives and build a high-performing team to scal...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$168K - $285K *

Shape the future of competitive strategy in AI and agentic software development. Drive market differentiation, collaborate with cross-functional teams, and establish a compelling narrative that enhanc...

RemoteRemote

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$180K - $235K *

Drive growth by leveraging your consultative sales expertise to engage higher education leaders, aligning their needs with innovative research solutions while managing client relationships and achievi...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Business Services

$120K - $145K *

Drive strategy and product leadership for Feed ERP solutions, ensuring alignment between teams to optimize market growth and revenue. Leverage industry expertise to enhance product offerings and custo...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Lead and inspire a blended team of developers to enhance AI-driven legal automation platforms, ensuring technical excellence, delivery, and collaboration across functions while managing architecture...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$164K - $314K *

Elevate HR strategy by leading integration and planning initiatives that align enterprise priorities with effective execution across HR functions, driving measurable business outcomes and enhancing or...

San Antonio, TXRemote

Reposted 1 week ago

  •   11 - 15 years exp.  •   Finance & Insurance

$116K - $159K *

Drive growth through data-driven strategies by analyzing user signals, optimizing marketing pathways, and collaborating cross-functionally to enhance our digital presence. Shape compelling activation...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$120K - $145K *

Lead the charge in multidisciplinary design delivery for data center projects, ensuring buildable, cost-effective designs from planning through construction. Collaborate with teams to meet tenant need...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$80K - $100K *

Join a team that's dedicated to turning paid media investment into profitable growth. You'll manage campaigns across multiple platforms, optimize performance metrics, and collaborate with cross-functi...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$88K - $105K *

Join our team to lead digital marketing initiatives, driving brand awareness and engagement through innovative strategies in social media and paid media, while collaborating with cross-functional team...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$125K - $150K *

Shape the future of higher education by leading strategic initiatives and government affairs. Collaborate across teams to drive revenue opportunities and influence policy, ensuring impactful solutions...

United StatesRemote

Reposted 4 days ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $185K *

Unlock business growth by leading technical scoping, managing client relations, and guiding consultants. This hybrid role integrates project management with hands-on consulting to ensure accurate prop...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Contribute to the end-to-end success of our insurance propositions by managing product strategy, enhancing customer engagement, and partnering across teams to optimize the customer lifecycle, driving...

Wilmington, DERemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Lead the charge in shaping innovative insurance propositions, optimizing customer experiences, and driving product growth through hands-on management and cross-functional collaboration from concept to...

Ontario, CARemote

4 weeks ago

  •   5 - 7 years exp.  •   Media

$330K - $350K *

Unlock potential by driving strategic expansion within Global 2000 accounts. Manage complex SaaS deals, collaborate with cross-functional teams, and deliver measurable business outcomes through innova...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$150K - $185K *

Develop innovative healthcare products by collaborating with cross-functional teams. Leverage your technical expertise to enhance platform capabilities and deliver impactful solutions that improve pat...

United StatesRemote

Reposted 4 days ago

  •   8 - 10 years exp.  •   Hospitals & Medical Centers

$90K - $110K *

Drive the successful execution of multiple e-discovery projects, collaborating with legal teams and mentoring junior staff. Ensure quality standards, manage budgets, and maintain client relationships...

United StatesRemote

5 days ago

  •   Less than 5 years exp.  •   Legal & Accounting

$80K - $95K *

Transform insights into impactful strategies by leading market research projects, collaborating with account teams, and delivering compelling narratives that drive client decisions and foster long-ter...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Business Services

$100K - $140K *

Reimagine client success by managing relationships and ensuring seamless communication across teams. Drive operational excellence and enhance client satisfaction through proactive updates, coordinatio...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Healthcare

$180K - $220K *

Empower growth in Generative AI by building relationships, driving revenue, and collaborating cross-functionally to deliver innovative solutions while achieving client satisfaction and sales targets i...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$105K - $145K *

Collaborate with cross-functional teams to design integrated solutions that enhance user experience, leveraging AI tools and a design system to create cohesive workflows and drive product value in a B...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Transform partner marketing strategies into measurable revenue streams by leveraging high-potential partnerships and executing targeted campaigns in regulated industries, focusing on enterprise and pu...

Toronto, ONRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$160K - $200K *

Elevate the technical architecture vision and execution across a product portfolio, driving the transition to a scalable, cloud-native SaaS environment while integrating AI, data, and security. Collab...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Business Services

$160K - $175K *

Accelerate progress at building a scalable digital demand engine for B2B Security. Lead paid media strategy, optimize campaigns, and analyze performance to drive qualified pipeline growth and enhance...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.