About this role:Feed mills and grain businesses run their daily operations on Datacor Animal Nutrition's Feed ERP products, Feed Mill Manager and Pennent Mill Manager: commodity merchandising, procurement, plant production, and delivery. As Lead Product Manager, you own the strategy, roadmap, and revenue outcomes for this product line.
This role is not a backlog-management job. You are accountable for product-level ARR, net revenue retention, and win rate, and you set pricing and packaging direction. The core qualification is industry depth: you understand how merchandisers, plant managers, and feed businesses actually work, and you turn that into products they will pay for.
What you will do: Strategy & Commercial Ownership- Own the vision, strategy, and roadmap for Feed Mill Manager and Pennent Mill Manager, aligning Engineering, Services, Support, and Commercial teams on priorities that drive retention, cross-sell, upsell, and new-market growth.
- Own the numbers. Accountable for product-level ARR, net revenue retention, and win rate.
- Build the pricing and packaging recommendation, including tier design and customer migration, and present it to the Datacor Pricing Committee.
- Frame ambiguous business goals into a problem, options, and a plan. Make product-level tradeoffs, influence resourcing within the unit, and work across Datacor products to avoid duplicative investment.
Market & Customer Discovery - Run competitive research and win/loss analysis, and turn findings into roadmap and positioning changes.
- Lead the product advisory group, from agenda to synthesis to follow-through, and represent Datacor Animal Nutrition at industry events.
- Validate before you build. Set success criteria up front, test ideas with customers using AI-built prototypes, and kill work that misses the bar.
- Own AI-enabled capabilities in the product, including quality bars, failure modes, and customer trust, and an AI-assisted discovery workflow that is fast and verifiable.
Delivery, Launch & Leadership - Prioritize the backlog against the roadmap, defining use cases, requirements, and measurable outcomes, and escalating cross-functional risks and blockers.
- Own tiered launches with readiness gates and success criteria. Drive Sales, Services, and Support enablement (battlecards, objection handling, AE/SE readiness) and partner with Product Marketing on analyst briefings, webinars, and user conference sessions.
- Lead without direct authority. Broker competing priorities, hold the line on product decisions, coach junior PMs, and own interview loops for the product.
What we are looking for Required:- Feed industry depth. Meaningful experience in agribusiness, feed manufacturing, or commodity trading, with working knowledge of at least two of: commodity merchandising, ingredient procurement, feed plant operations or livestock feed regulatory requirements.
- Product line ownership. You have owned a B2B software product's roadmap and business outcomes, balancing strategy with delivery.
- Commercial judgment. Evidence that your pricing, packaging, win/loss, or business case work changed a decision.
- Discovery craft. You push past a customer's requested solution to the underlying problem and validate before committing engineering time.
- Strong communication. You can lay out a problem, options, tradeoffs, and a recommendation in a written narrative someone can act on without a meeting, and present it credibly to executives, engineers, and customers.
- Hands-on AI use. You use AI daily to research, draft, analyze, and prototype, and you know when its output needs verification.
- Technical fluency. Comfortable discussing data models, integrations, and product details with development teams.
- Ownership without authority. You drive results through teams that do not report to you, and you travel to customers and events.
- Education. Bachelor's degree or equivalent practical experience.
Preferred:- Experience with feed and/or ration formulation software, familiarity with nutrition or feed labeling regulations, software development, or product managing AI or data-driven capabilities.