Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$85K - $105K *

Shape the future of user engagement by crafting targeted communications that enhance technology adoption and readiness. Collaborate with a multidisciplinary team to deliver impactful messaging and mea...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Business Services

$75K - $110K *

Shape the financial landscape by driving month-end close processes, ensuring general ledger accuracy, and enhancing accounting practices in a dynamic, multi-revenue stream environment. Collaborate to...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$100K - $150K *

Empower members to fully engage with our product through strategic post-sale launches, driving adoption and enhancing user experience. Collaborate with cross-functional teams to ensure successful impl...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$160K - $200K *

Shape strategic client partnerships and drive account growth while leading financial oversight and team development, ensuring exemplary service delivery aligned with commercial goals across global ope...

United StatesRemote

Reposted 1 week ago

  •   11 - 15 years exp.  •   Business Services

$117K - $185K *

Innovate with a dynamic product marketing team to shape compelling narratives and go-to-market strategies that drive revenue and redefine enablement in the AI era. Collaborate across functions to conn...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that's driving growth in Media & Entertainment by owning the full sales cycle, building relationships with key stakeholders, and expanding our presence across studios, networks, and platfo...

RemoteRemote

4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$205K - $280K *

Transform the brand strategy of a marketed respiratory product by providing expert legal counsel and strategic partnership across multiple teams, ensuring compliance with regulations while driving eff...

New Jersey, USRemote

Reposted 3 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$84K - $106K *

Drive impactful digital video strategies and optimize campaigns across programmatic and direct publisher environments, focusing on CTV and streaming. Collaborate with cross-functional teams to enhance...

United StatesRemote

4 days ago

  •   Less than 5 years exp.  •   Media

$120K - $150K *

Accelerate customer success initiatives by leading onboarding, retention, and growth strategies. Drive the customer journey post-sale, building metrics and playbooks to ensure a thriving B2B SaaS grow...

San Jose, CARemote

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$200K - $230K *

Accelerate progress at a leading firm by driving sales strategies that enhance revenue enablement solutions for commercial accounts. Manage complex sales cycles, engage with C-level executives, and en...

United StatesRemote

Reposted 5 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$71K - $107K *

Drive the strategic implementation of advanced AI solutions in Higher Education, engaging with CIOs and CTOs to enhance IT infrastructure and governance. Leverage expertise to deliver impactful presen...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$120K - $165K *

Lead the charge in global communications strategy, enhancing the reach and impact of research and recommendations. Drive audience engagement and establish editorial standards to amplify PAI's influenc...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$160K - $180K *

Unlock the potential of brand innovation by leading strategy and consumer insights for new product launches. Collaborate across teams to shape compelling narratives and ensure market readiness, drivin...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$165K - $175K *

Champion strategic people initiatives by advising leadership, crafting executive communications, and leveraging analytics to drive organizational effectiveness and accountability across the People fun...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Healthcare

$180K - $252K *

Take ownership of strategic finance initiatives, driving growth through collaboration and analysis. Lead cross-functional teams to execute high-impact projects that align with organizational goals and...

United StatesRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Media

$120K - $160K *

Transform client relationships by leading complex digital banking implementations. Oversee project execution, manage risks, and ensure client satisfaction while driving portfolio growth through strate...

Toronto, ONRemote

4 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Innovate your career by leading a dynamic marketing team to create a cohesive brand, drive audience growth, and align cross-functional initiatives that enhance revenue and engagement across key digita...

CanadaRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Transform K-12 education by driving strategic growth through grant writing and funding acquisition. Collaborate with K-12 leaders to identify opportunities and unlock essential resources for education...

San Francisco, CARemote

3 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$93K - $150K *

Drive impactful market research initiatives by leading client relationships, managing complex projects, and mentoring teams. Collaborate with stakeholders to deliver strategic insights that enhance de...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Information Technology

$120K *

Innovate the future of AI partnerships by driving revenue through strategic partner relationships and self-sourced enterprise accounts. Lead full sales cycles, collaborate cross-functionally, and shap...

Massachusetts, USRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$130K - $180K *

Drive product vision and execution for a high-growth Cards platform, ensuring quality delivery and cross-functional alignment. Lead a high-performing team while shaping strategy and performance metric...

CanadaRemote

4 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $180K *

Drive impactful go-to-market strategies for Global Systems Integrators. Leverage your product marketing expertise to create valuable enablement resources that empower partners and enhance Cyera's data...

RemoteRemote

Reposted 3 days ago

  •   5 - 7 years exp.  •   Information Technology

$84K - $130K *

Unlock the potential of marketing automation and insights by designing innovative data strategies, mentoring teams, and integrating AI solutions to enhance targeting and efficiency across marketing in...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$100K - $120K *

Champion the management and execution of complex e-discovery projects, collaborating with legal teams to ensure successful outcomes. Oversee multiple projects while mentoring a team, maintaining quali...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$110K - $130K *

Join a team that's transforming businesses through data-driven strategies and hands-on execution. Drive client engagement in banking and wealth management, collaborating cross-functionally to deliver...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.