Personal Branding

3 steps introverts can take to highlight their talents and advance their careers. Are you an introvert? If not, someone you know probably is. Studies show that one-third to one-half of Americans are introverts, according to Susan Cain, author of the book “Quiet: The Power of Introverts in a World That Can’t Stop Talking.” While … Read More

Double-tailoring your elevator pitch to the person and the event can be the key to projecting confidence in the job search. When networking, it’s important to talk about how you can help the person and add value to his organization. It may sound obvious, but people often get too caught up in trying to sound … Read More

A 5-step plan to turbocharge your personal brand — and career. Your career is important to you. Your brand is important to you. But they aren’t working as hard as they could for you. I guarantee it. It doesn’t take crazy time or energy to change that; to get your personal brand and career turbocharged. … Read More

4 steps you can take today to get the skills for the job you want to have. A friend of mine shared with me a piece of advice from his military training — he told me that his superior officers used to tell him: The things that got you promoted this time will never get … Read More

Moving out of your comfort zone can be daunting, but the workplace rewards are worth the risks. In the workforce, having a successful career can often be about personal branding and forging connections with others in the industry. But these things can be tough for introverts, who are naturally prone to desire time alone, prefer … Read More

Finding the fundamentals of your personal brand. It sounds like a snarky question, but the answer is the core to your personal brand. What is it that you can do that no one else can? Maybe your technical skills enable you to soar above the crowd. Maybe you can get away with making jokes others … Read More

Take a personal approach to being recognized for your expertise among your colleagues. Thought leader. You might have heard this phrase — and you’re not quite sure what it means. It’s difficult to find an exact definition that is universally accepted, but a thought leader is someone who is known for their innovative ideas, expertise, … Read More

4 steps to help you hone your authentic story. Do you know the most important part of making a career pivot? It’s not learning about your new path or building a new network. It’s not developing a strong plan or honing new skills. It’s your story. Don’t believe me? A director of people operations at … Read More

Use the opportunity to develop personally while advancing within your company. Performance reviews: though most dread the appraisal process, it can actually be a great way to access and sell your personal brand. Going through the process annually is a good thing — it allows you to grow, develop and become an expert in your … Read More