Product Marketing Specialist Jobs

Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.

What Does a Product Marketing Specialist Do?

Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.

Common Skills and Qualifications

Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.

Where Product Marketing Specialists Work

Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.

Explore Product Marketing Specialist Careers

Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.

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$100K - $125K *

Manage a team of medical writers to develop impactful scientific content, ensuring accuracy and compliance. Collaborate with clients and cross-functional teams to drive medical strategies and delivera...

RemoteRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$100K - $115K *

Optimize paid search strategies for B2B clients, guiding execution and mentorship. Collaborate with cross-functional teams to enhance campaign performance while maintaining a hands-on approach across...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$110K - $130K *

Lead the charge in optimizing supplier performance and innovation. Drive a team to enhance supplier capabilities, ensuring high-quality product delivery while fostering strategic relationships and con...

South Bend, INRemote

4 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$97K - $122K *

Advance your career by leading supplier development initiatives that enhance performance and innovation. Collaborate with cross-functional teams to deliver high-quality products while driving continuo...

Minneapolis, MNRemote

4 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Join a dynamic team to build and grow channel partnerships, driving revenue through strategic alliances with cloud providers. Leverage your expertise to recruit, enable, and activate partners while co...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $175K *

Elevate your career by driving innovative payments solutions and complex deals. Collaborate with finance leaders to deliver integrated credit and payment offerings while exceeding revenue targets and...

RemoteRemote

3 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Empower our Enterprise customers by enhancing product adoption and health. Collaborate with cross-functional teams to deliver tailored solutions, ensuring exceptional experiences for high-growth organ...

RemoteRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$140K - $165K *

Transform complex military software solutions by driving product strategy, aligning teams, and engaging stakeholders. Leverage your expertise to enhance operational intelligence and deliver impactful...

Ontario, CARemote

3 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$166K - $192K *

Elevate user experience by leading end-to-end product design, driving stakeholder alignment, and optimizing complex workflows. Utilize your expertise to deliver impactful, user-centered solutions in a...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Hospitality & Recreation

$119K - $190K *

Champion the U.S. Trade Compliance Program, ensuring adherence to regulations while driving continuous improvement and collaboration across teams to manage trade compliance risks effectively...

RemoteRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$160K - $170K *

Shape the future of pricing strategy by leading complex deal governance and analytics. Collaborate across teams to enhance deal integrity and leverage AI-driven tools for efficient pricing models, ens...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$150K - $180K *

Shape the future of financial services by driving sales growth, building relationships, and expanding market share. Collaborate with partners and clients to identify opportunities and close complex de...

Connecticut, USRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$160K - $210K *

Drive growth by leading the strategy and P&L for a high-impact product line. Collaborate cross-functionally, manage a talented team, and make strategic decisions to enhance partner offerings and reven...

United StatesRemote

3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$100K - $120K *

Drive impactful marketing operations by optimizing automation and lifecycle programs. Collaborate with cross-functional teams to enhance lead management and reporting, ensuring data-driven strategies...

Chicago, ILRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$95K - $115K *

Lead the charge in developing and communicating clinical evidence for innovations. Collaborate with cross-functional teams to manage research, publications, and scientific communications, ensuring imp...

New Jersey, USRemote

3 days ago

  •   5 - 7 years exp.  •   Healthcare

$179K - $220K *

Unlock potential by leading the Lattice MCP server strategy and integrations that enhance performance data interoperability within popular AI tools and external platforms, driving customer engagement...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$100K - $115K *

Take ownership of strategic account management to drive growth and enhance educational outcomes. Collaborate with key stakeholders, leverage data insights, and implement targeted strategies to maximiz...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$119K - $186K *

Lead the negotiation and administration of Branded & Specialty Rx contracts, ensuring alignment with business strategies and stakeholder interests. Collaborate with internal teams to optimize processe...

RemoteRemote

3 days ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$102K - $122K *

Champion client partnerships by driving strategic media campaigns and fostering relationships. Leverage your expertise in DTC paid media to enhance client success and team collaboration, ensuring impa...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$100K - $120K *

Transform the recovery landscape by driving analytics and strategy for collections operations, creating impactful frameworks, enhancing performance metrics, and fostering cross-functional collaboratio...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$120K - $150K *

Accelerate client success by managing relationships and ensuring seamless communication between stakeholders and internal teams, driving project execution and delivering insightful performance reports...

Colorado, USRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $95K *

Elevate client success by managing and optimizing programmatic campaigns. Collaborate with cross-functional teams to deliver strategic media solutions while communicating regularly with clients to ens...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $190K *

Manage strategic global accounts by executing sales strategies, analyzing market conditions, and fostering relationships with stakeholders to drive revenue growth and ensure customer satisfaction in t...

San Jose, CARemote

3 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$128K - $214K *

Champion user research strategies that shape digital experiences by turning data into actionable insights, collaborating across teams to enhance user engagement and optimize web performance globally...

United StatesRemote

Reposted 4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$128K - $178K *

Lead the evolution of our CMS and AI web strategy, driving product vision and execution for public sector clients. Collaborate with cross-functional teams to deliver innovative, customer-focused solut...

United StatesRemote

2 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Specialist do?question toggle

    A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.

  • What skills are important for Product Marketing Specialist jobs?question toggle

    Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.

  • What qualifications do employers typically require?question toggle

    Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.

  • How much do Product Marketing Specialist jobs pay?question toggle

    Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Product Marketing Specialist jobs?question toggle

    You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.